51. Get quoted. “Use services such as Reporter Connection, PitchRate, and ProfNet to connect with reporters and be quoted in traditional media,” recommends Shel Horowitz, a home-based marketing consultant and copywriter who, in one year, was quoted or cited in 131 stories thanks to such services. HARO, Reporter Connection, and PitchRate are free, while ProfNet is a paid service.
The home office deduction may become even easier to use in the near future. Colleen DeBaise wrote, in an early 2006 article entitled "Locking In The Home-Office Deduction," about efforts being made to simplify this tax deduction. She wrote, "The National Association for the Self-Employed, a small-business group in Washington, D.C., supports a simplified, standard deduction to ease the burden on home-based businesses. And perhaps someday, sweet relief will be granted: Two bills introduced in 2005 contain language for a standard home-office deduction, although neither has passed. One of the bills, the Small Employer Tax Relief Act of 2005, specifically calls for a standard home-office deduction of $2,500'¦. In the meantime, small-business owners have little choice other than to muddle through the form—or hire a tax adviser for help."
Another common problem faced by those who work from home is isolation. In a standard business environment, people are dealing with co-workers constantly, as well as the noise of ringing phones and running machines. There are also meetings, breaks, and lunch hours that serve to break up the day and provide opportunities for socializing. This contact with other people provides a built-in system of motivation to at least appear busy at work. In contrast, many people who start a home-based business are faced with nothing but a quiet, empty house. Some find it difficult to motivate themselves and succumb to boredom and loneliness. But such isolation does have a positive side: working at home increases productivity by an average of 20 percent, so home-based business owners can often get more work done in less time. Planning is necessary to overcome the negative effects of isolation, however. Experts recommend that home-based business owners schedule interaction with other people on a regular basis, using such means as business meals, outside meetings and appointments, clubs and associations, and networking.

Another big suggestion is finding small and easy ways to test business ideas and assumptions. I think this is implicit in your post. For example, if you have an idea for a digital course, you may do a free webinar on the same topic first. If you can’t get enough people to show up for a free webinar, then there probably isn’t enough interest for a paid product on the topic.


Dogs are amazing. But, owners aren’t always at home to take them for a walk. If you’re a canine fan like I hope you are, this great side business idea can net you a regular profit by just taking some adorable pups for a stroll around the park. With pet-crazed, yet busy Americans having more pooches around, dog walking services have become a thriving industry in some U.S. cities. In fact, there’s already an app called Wag that links up dog walkers who want to exercise this business idea with the pet owners who need a helping hand.
Timing is a little trickier, as there’s no hard and fast rules to stick to. The goal posts shift between sectors and platforms, but try to think about the typical routines of your target market and post when you think they’re most likely to be online. The key is to test and learn which posts perform best and align your timing to that. Use a free tool like Hootsuite to make the process of scheduling posts a bit easier too.
Nothing beats teaching more novice learners about your passion, hobby, or craft as a business idea (that's a common theme here). Explore dozens of DIY portals (such as DIY.org, DIY Network, Instructables and Mahalo) to get business ideas on how to earn a healthy side income just by showing others how to do the things you love. You can also sift through the countless ad-supported YouTube channels that teach just about anything from guitar strumming to 3D printing.
Hey there, Spencer. I guess you already noticed that brands on Facebook and Pinterest love to use photos with inspirational quotes on them to build community. Maybe you could generate some interest over time in your work, then start charging brands, bloggers for access. Before you try it, though, make sure a few people are willing to pay for quality rather than using a free alternative. Money speaks louder than words, eh? :) I would also suggest focusing on a niche, like fitness or Christian dating, or something.
48. Cloud-based scheduling software: StormSource Software is one such option. Some of its features include self-scheduling, which allows individuals to book their own services online; automated email and text message reminders sent prior to scheduled appointment times; online customer payment options; record-keeping and reporting capabilities; and e-marketing functionality. And because it’s cloud-based, it’s accessible from anywhere.

Department of Labor for the current statistics and demographics of different population groups to assess see what types of business products or services they might need or may wish to purchase online. If your business can solve a problem, or save people time or money, your venture will be more likely to have an “edge” over your competitors and succeed. People will have a reason to buy from you. When you believe you have a good idea and a potential profitable market, then write a business plan.

Organize your family time. Once your professional life is organized, you may need to consider organizing your personal life. Maybe you noticed right away, or maybe it's just becoming apparent, that you tend to work around the schedule of your family members. This is especially true if you have children. A lot of people, especially young moms, decide that they're going to quit their jobs in corporate America and work from home in order to care for their children and save on daycare expenses. But in reality, if you're serious about running a homebased business and earning a decent income, you're going to have to make arrangements for childcare in or outside the home. Otherwise it becomes too distracting. Consider hiring a babysitter so you're guaranteed five to six solid hours to get your work done.


Driving for one of the two globally expanding app-centric taxi alternative services, Uber or Lyft can still be a fairly lucrative way to earn money as a side business idea on nights and weekends—working only when you want. But before you dive head first into this side business idea, do your homework and calculate the costs of extra gas, mileage, tires, wear & tear and usage on your vehicle—it's not a guaranteed business idea that'll turn a huge profit every weekend.
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