Your goal in conducting preliminary market research is to choose a product or service that will be in demand by potential customers; and to size-up your competitors so you will know how to make your business standout from theirs. Look especially for those people whose needs are not being met by larger companies. Business experts label these “niche markets,” and fulfilling their wants are making many solo entrepreneurs rich.


One of the most important internet marketing strategies is to develop every customer's lifetime value. At least 36 percent of people who have purchased from you once will buy from you again if you follow up with them. Closing that first sale is by far the most difficult part--not to mention the most expensive. So use back-end selling and upselling to get them to buy again:
Organize your family time. Once your professional life is organized, you may need to consider organizing your personal life. Maybe you noticed right away, or maybe it's just becoming apparent, that you tend to work around the schedule of your family members. This is especially true if you have children. A lot of people, especially young moms, decide that they're going to quit their jobs in corporate America and work from home in order to care for their children and save on daycare expenses. But in reality, if you're serious about running a homebased business and earning a decent income, you're going to have to make arrangements for childcare in or outside the home. Otherwise it becomes too distracting. Consider hiring a babysitter so you're guaranteed five to six solid hours to get your work done.
If you had a knack for standardized tests and had no trouble acing the SAT, ACT or other college exams, why not start tutoring high schoolers as a side business idea? Parents of all economic backgrounds are more than willing to shell out upwards of $100/hr to the right tutor, if it means their son or daughter will get admitted to the college or university of their choice. See this quick checklist for starting an SAT tutoring business from the Work At Home Mom. Whitney over at Rookiemoms also has a cool story to share about a stay-at-home mom making $40/hr helping kids out with homework and turning it into a profitable side business idea.
It would depend on what type of fish you have. Any plant based waste from your kitchen, like vegetable left overs, salads, peel from fruits, or any grain based food like wheat, maze and such would be great for your fish. For carnivorous fish use left over meat from kitchen to feed carnivorous fish. They love eggs, spoiled fruits and vegetables, bread, and so on. But be careful not to feed then oily food because they will probably not eat food cooked in oil.
83. Family time is sacred. For those that have clients in different time zones, clearly define the hours you can be reached by phone. I live on the East Coast and have clients on the West Coast—a three hour difference. They can be getting ready to leave work and want to call, and I could be ready to go to sleep and not at the top of my game. There will be times that you’ll need to burn the midnight oil, but it should be an exception, not a daily occurrence.
Yet another common problem encountered by home-based business people is frequent distractions that reduce productivity. In fact, distractions are everywhere for people who work from home. When faced with a difficult work task, it sometimes seems far preferable to run the vacuum, clean out a closet, walk the dog, have a snack, take a nap, raid the refrigerator, pull some weeds in the garden, or do any of the myriad other things that need doing around a normal household. In addition, people who work from home lack the motivation that peer pressure can provide in a regular office. They also face spouses and children who demand time and attention, as well as friends and neighbors who call to chat or stop by to ask favors.
Yes, even the PowerPoint presentation requires outside consulting every now and then—especially if it's not your forte. I know I would happily outsource the visual layout of my presentation decks for work meetings, investor pitches and lectures. Tobias Schelle of 24Slides is living proof that you can turn your skills at slideshow presentation design into a legit side business idea—and potentially earn up to $20 a slide for your time and talents.
You can use desktop publishing software to create newsletters, magazines, books or even marketing materials. You can create the content for your desktop publications, or you can pay a writer to create the content for you. Alternatively, you can advertise your desktop publishing services to design and create newsletters and books for others with their content.
Many of the same concepts that apply to making gift baskets or arranging flowers also apply here, but this time you’ll be putting people’s names on the things you send them. Personalization is especially hot for any sort of kids’ item, so don’t be afraid to be creative with the products you offer to personalize. Good photography, a good Website and some crafty skills will come in handy here.
There are also several disadvantages to home-based businesses, however, including uncertain income, reduced benefits, isolation, and distractions. In addition, home-based business owners, like other self-employed individuals, must be able to handle all sorts of business-related tasks, like bookkeeping, billing, marketing and sales, and tax compliance. Still, home-based businesses do tend to be more successful than other types of small business ventures. According to the editors of Income Opportunities magazine in their Home Business Handbook, only 20 to 25 percent of home-based businesses fail within five years, compared to a failure rate of over 50 percent for all small business ventures. Several organizations are available to assist people in forming home-based businesses, including the National Association of Home-Based Businesses (www.ameribiz.com), Home Office Association of America (www.hoaa.com), and National Association for the Self-Employed (www.nase.org).
It would depend on what type of fish you have. Any plant based waste from your kitchen, like vegetable left overs, salads, peel from fruits, or any grain based food like wheat, maze and such would be great for your fish. For carnivorous fish use left over meat from kitchen to feed carnivorous fish. They love eggs, spoiled fruits and vegetables, bread, and so on. But be careful not to feed then oily food because they will probably not eat food cooked in oil.

Hi, thank you for the knowledge on fish farming you posted on your website. I had always been longing to have a fish farming business but did not know how to go about it. Am a Nigerian, the average temp of where I want to site my fish farm is 30 decree. What type of fish shld I go for? Also, please how can I contact you when I need more Information on how to make my fish pond successful.

Getting familiar with the tax laws will be necessary as a home-based business owner. The more knowledgeable you are, the more likely you’ll be able to save yourself major bucks when filing your taxes. Paul Robert Edwards highlights 10 top deductions for home-based businesses, but consult your accountant to make sure you apply them correctly to your company.

One warning about working from home: The walls may start closing in. "I'm looking to move into a studio space for part of the week," says Schmechel. "It was really great at first to work from home, but each day, I find it harder and harder psychologically to do it." For an unvarnished look at home entrepreneurship, check out "The Highs And Horrors Of Home-Based Businesses."
Every household has a number of appliances, large and small. You can work on your own or on contract with appliance stores to cover their warranty service calls--or, best of all, you can do some of each. Plan to start slow and build your customer base on recommendations and referrals based on work well done. Consider developing relationships with contractors to be the go-to person to install appliances in newly constructed houses.
Have a knack for staying organized? If you're a jack of all trades, you should consider working as a virtual assistant as a side business idea. You can find great gigs on Elance, Indeed, or Upwork. It can be an awesome way to rub shoulders with some very important people, build up your professional network, develop in-demand new skills (like creating GIFs and VR videos), grow your side business idea and you'll have the added perk of being able to start this as a home based business idea. Becoming a virtual assistant can be a particularly great side business idea if you're hoping to travel the world while making money online as a digital nomad.
Most home businesses start out as a one-person shop, but you don’t have to be a jack-of-all-trades. You can always outsource jobs, Evans says. Sites like oDesk and PeoplePerHour can hook you up with affordable independent contractors. On these sites, you post your project and contractors bid on it. You select the contractor that has the skills you’re looking for and fits within your budget.
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If you have a fondness for taking pictures of smiling families or laughing children blowing bubbles, consider becoming a stock photographer and selling your images to a stock photo company like Unsplash, ShutterStock and iStockPhoto as a side business idea. You’ll get royalties every time someone licenses an image you’ve submitted. To really be successful, build your own photography website to be able to showcase your portfolio and start getting higher-paid private corporate work.
There are many advantages to starting a home-based business, including lower overhead and the ability to ramp up slowly. And it’s important to point out that starting off at home doesn’t limit your growth potential. In fact, the long list of large corporations that started as home businesses includes: Amazon, Disney, Google, Hewlett Packard, Ford Motor Company, and Mary Kay Cosmetics.

No matter which way you do it, it’s passive income—money you earn while you sleep because you put these products up for sale on your website and a customer can buy and download them any time of day or night, automatically. All you have to do is check the sales periodically to see what topics or types of products are selling best so that you can make more of those.
Be a Jack-of-all-trades. There are a lot of roles you play as a homebased business owner: You're the CEO, president, secretary, office manager and tech support. Learn the basic skills of running an office, including how to troubleshoot some rudimentary technical problems. You don't need to become an expert, but make sure you have a basic understanding of tech support issues, bookkeeping, etc. Otherwise it will become too expensive to have to pay someone to do everything for you.

Not everything is just a Google search away. Media organizations hire fact checkers to make sure that items in stories are accurate and that sources quoted really exist. Other organizations need people to find statistics and other data for presentations and reports. There are plenty of opportunities online to get started researching at home. Just be prepared to get into some really esoteric topics that will take you way beyond Wikipedia.

To be successful, home-based business owners need to be aware that time-stealing temptations exist and take steps to counteract digressions before they turn into habits. If distractions seem overwhelming, the first step is to analyze the situation. If the problem lies with household chores, eating, or the television, the solution may be to get the distractions out of sight. If the problem involves family members or friends and neighbors, it may be necessary to have a frank discussion or family meeting concerning work time and free time. Options for resolving people conflicts include moving the office to another part of the house, hiring a baby-sitter or arranging for day care, or not taking personal calls during business hours. Ideally, an entrepreneur should set up a daily work schedule, try to work diligently for several hours at a time, and then take a break as a reward.
I will send you an email with some thoughts on how we could work with you in fish farming. In the meantime I have also registered you for our Ecolonomic Action Team Community and you should start to attend our live webinars and watch replays when you cannot attend live. You will learn a lot for FREE and meet many other people who can help you in your business.
There’s no need to be an artist, just an expert in some form of art. Visit galleries. Get on their email lists, and go to their parties. Get to know their clients. Gallery owners will love you, even recommend your services, because you’ll be telling people to buy art from them. You don’t have to own any inventory. It’s pure consulting. There is almost no overhead cost for a business like this. It’s really about having a passion for art and a knack for earning people’s trust. And it’s fun!

4) Financial independence – When you learn how to generate profits online, you’re teaching yourself how to become financially independent. As you start selling products online successfully you can scale up your business. By repeating this process, you have the potential to create multiple streams of income. With an internet business, your income isn’t dependent on the number of hours you work. “To be successful online, you have to be nimble and evolve where the opportunities are. You have to layer revenue streams,” says Angelo Sotiro, CEO and founder of DeviantART.
Home renovation services are hot, hot, hot — and there's no sign of this trend slowing down. Home improvement and repair expenditures in the U.S. topped 326 billion dollars in 2015, according to statista. And as the population ages, even more people are going to want to make their homes more livable by investing in the renovations they need to stay where there are. Growth in home improvement and repair expenditures will reach 8 percent by the start of 2017, according to a report from Harvard's Joint Center for Housing (the historical average is just 4.9 percent).

You can use desktop publishing software to create newsletters, magazines, books or even marketing materials. You can create the content for your desktop publications, or you can pay a writer to create the content for you. Alternatively, you can advertise your desktop publishing services to design and create newsletters and books for others with their content.


Nothing beats teaching more novice learners about your passion, hobby, or craft as a business idea (that's a common theme here). Explore dozens of DIY portals (such as DIY.org, DIY Network, Instructables and Mahalo) to get business ideas on how to earn a healthy side income just by showing others how to do the things you love. You can also sift through the countless ad-supported YouTube channels that teach just about anything from guitar strumming to 3D printing.
Thanks for posting this. I really needed to hear (what my husband has been saying for a while) that just because I have a blog, doesn’t translate into a real business. And here all along I think I have been doing something great and fabulous. That smack in the face was sooooo necessary. I need to really focus on where is the revenue going to come from. My approach to this is like a serious business but my actions say cool hobby.
From the inside looking out, I want to see the world as clearly as possible. And so do a lot of homeowners and particularly office managers. Now that creates a demand for window cleaners to step into this business idea, especially if you can land a contract cleaning windows for an office building. If you want to try it out as a side business idea, here’s a step-by-step guide on how to start a window-washing business at home.
Most tax preparation franchises offer courses, seminars, and training to get you ready to work for them. You will learn a lot about tax preparation while working for them before going out on your own. There is a lot of educational support out there to learn tax preparation and all its complexities. And there are lots of individuals and businesses willing to spend a few hundred dollars a year to have someone else prepare their taxes and keep watch for tax breaks or tax burdens on their behalf.
Create a flier outlining your services. Before you do that, you need to know what those services will be. Do you want to simply do bookkeeping for a small business? A more involved level of accounting would be do actually work up balance sheets, income statements, and other financial reports on a monthly, quarterly, and/or annual basis, depending on the needs of the business. Other specializations can include tax accounting, a huge area of potential work. Service companies like Due.com assisted freelancers with payments. Many owners don't mind keeping their own day-to-day bookkeeping records but would rather get professional help with their taxes.
Alex Ikonn and his wife Mimi launched Luxyhair.com after they realized how hard it was to find great hair extensions in the marketplace. This hair extensions ecommerce retailer has built their business on the fan audience they’ve attracted through YouTube tutorial videos. They have a serious following, which is exactly what has enabled them to grow their business to seven figures since 2010!

There's nothing more off-putting than a poorly designed website, and often, it kills credibility. If you know HTML and have a good eye for design, you can launch a service to create attractive, easy-to-use websites for small businesses. Put your skills to good use for business owners who want to take their online presence to the next level. Build a comprehensive portfolio, and then create your own website to show it off and attract a steady stream of clients.

Giving speeches is a terrifying experience. Giving bad speeches… Well, no one wants to be in that situation. Wordsmiths have a hugely sellable skill to win people over using nothing else but the power of well-strung sentences. If you can write, cash in on this skill by crafting speeches that make birthdays, weddings, award ceremonies, or political debates a more memorable experience.

Ever tried to find child care on a Saturday afternoon? Unless you've got a standing relationship with a babysitter – and even then, it can be hard – there are few places you can count on for evening or weekend child care. Most states allow you to operate a home child care business and there's little competition and a great need for off-hours care. Licensing requirements are different based on your state, but many don't require a license as long as you keep below the minimum number of children.


As you are planning to start your business, you have the time to think of possible scenarios of what could go wrong and how. But if you are already in the midst of running the venture, it is so easy to get caught up with the day-to-day tasks that you no longer have time to evaluate where it is going. Strauss emphasizes that “For your business to survive and grow if you are now in business, take stock occasionally and (re) evaluate how your spend your day.” This exercise will help you look at your business objectively, identify what is wrong with it, and find out how to remedy and improve the situation.
College counsellors come in all shapes and sizes. Their primary duty is to help guide students through an important period in their lives. Some counselors focus on admissions, career advice, financial aid, athletics, extracurricular activities, and other concerns. There are institutions looking out for part-time college counselors, making this a fantastic side business idea, or you can even start your own practice and charge anywhere from $25-$100+ per hour for your consultative services if you're well-versed on the subject.
Are you ready to start your own successful home-based business? Whether you’re doing business at home or away from home, it helps to set up an LLC or other business structure to protect yourself from liabilities and boost your business’s credibility. When you’re ready to form your business entity, Incfile can help you for as low as $49 + state fees.
If cooking is one of your personal passions, there are dozens of opportunities to turn it into a decent business venture. You can start by setting up a catering website, experimenting with pop-up food stalls and local food markets, or joining platforms like MenuNextDoor that encourage cooking enthusiasts to squeeze some money out of their passion. And if you’re not camera-shy, you can teach people how to cook special meals by selling online classes. 

3) Earnings potential – With an online, home-based business, your income potential is unlimited. You can reach a very large market, directly, quickly and affordably, no matter the size or location of your business. For example, Kelly Lester, a stay-at-home mom, built a very successful million dollar online business that came straight from her kitchen table. She’s built her brand by working closely with bento bloggers and other diehard fans of her product, EasyLunchboxes.

That's why I'm a huge advocate of always starting a side business while working full-time, so that you can test your way into your new product or service, get feedback, validate the business idea, and start generating income before you quit your job. If you can master the art of scaling a side business idea while keeping your day job, you'll have no trouble succeeding once you're fully self-employed.


If editing and advising college students on how to write compelling 500 word essays on topics such as "You were just invited to speak at the White House. Write your speech," seems like a compelling business idea to allocate your free time towards, trust me—tons of parents will pay you to edit admissions essays and offer constructive feedback for their children. Be careful not to blur the ethical line of actually writing their essays, but serving as an editor to help them convey their message can become a great side business idea that has the potential to spread by word-of-mouth referral in your community.
2) Flexibility – Working out of your home provides much greater flexibility and control than starting a conventional business. With an internet business, you can choose when you want to work and where you want to work. You’re not confined to a single location; you can be on beach or in a plane and still be able to work. “In a way, the Web is like your Hollywood agent: It speaks for you whenever you’re not around to comment,” says Chris Brogan, CEO of Owner Media Group, Inc.
Any ideas for me? Am disabled physically/mentally …I had a side job stuffing envelopes..My boss was so thrilled with me and my partner he fired a bunch of workers as we could pull off the bulk of his work!…We got paid well when the economy went upside down we noticed our pay decreased but still made enough to pay 3 house bills. Since about 6 months ago my boss I think lost his house …I remeber his last visit he was so stressed saying he almost had 2 foreclose emergencies:(

To locate sites that might be interested in your content, e-mail other website owners in your industry–be sure to choose sites that receive attention and visits from your target market–and invite them to use your article on their site or in their newsletter at absolutely no cost. Many site owners need fresh content, so they’ll be more than happy to post your articles–and it won’t be long before those articles start driving traffic back to your site.
13. Have backup. “Have subcontractors in mind, should you get enough business to warrant bringing them onboard,” says Michelle Garrett, founder of Garrett Public Relations. “I’m a one-person shop, so there are times when it’s nice to call a colleague and give them some projects to work on on my behalf when I’m feeling overloaded. What you want to avoid is getting into a situation when you need help and then trying to find subcontractors. This can be extremely stressful.”
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