And in terms of #4 (Being Different), I can still remember driving home from a pretty boring ed policy conference in Lansing, MI, and thinking, “Geez, why did I go to this?” when it hit me: I can be different by bringing a somewhat irreverant, non-freaked out approach to education (and, in particular, the standards that I’m niched into). There are 3.5 million teachers in the USA, and if even 10% of them are like-minded folks who simply refuse to freak out with Chicken Little dances, that’s a great market.
A home business promises many benefits: the freedom to become your own boss, to work from your home in a manner and style that pleases you, and to take control of your financial life. You may decide to quit your job and work at home to be with your newborn baby and take care of your growing family. Or you may simply be fed up with the daily grind of corporate life that you now want to work at your own pace.
If your mastery of another language is good enough to have the grammar and spelling down, translating is a great side business idea to set up for yourself and can even be done remotely. Flexjobs has literally hundreds of freelance, remote translator jobs available right now and if you're looking to land more remote work on the side of your other pursuits, check out my guide—how to get a remote job (this weekend).
Short term: Getting things done. This is waking up every day and taking steps towards achieving your goals. One day, it may mean buying business cards for your new business, or applying for a business license or hiring a lawyer to help you incorporate your business. Or it may mean researching your idea on the Internet or calling prospective clients to find out who might be interested in buying the products or services that you intend to offer for sale. You cannot build a business without taking these short-term, but important, steps.
Word of mouth and referrals are crucial to getting new clients. Satisfied customers “spread the good word” and are the secure foundation on which to build your business. Treat all customers with respect and demonstrate that you care by delivering top quality offerings and optimum customers service. Thank loyal customers with cards, exclusive specials, and other expressions of your appreciation. Remember it takes less effort and money to satisfy existing customers than it does to get new ones.
You may have already heard of search engine optimisation (SEO), the practice of trying to get a website to climb higher in search engine results in to earn more clicks from people searching. SEO can seem an advanced topic, requiring the expertise of a professional, but there are some simple (and free) things you can do to improve the visibility of your website, with the most crucial being to include lots of quality content on your website. Anticipate the questions your customers are likely to ask and ensure your content answers them. Click here for some top SEO tips from the UK Domain.
Use Outlook or some sort of contact management software to serve as a visual reminder of what you need to accomplish that day. Live and die by your to-do-list. Try to have everything crossed off by the end of the day. Even my own children know that if they want me to do something for them during working hours, they have to put it on my to-do-list or it will never get done.
13. Have backup. “Have subcontractors in mind, should you get enough business to warrant bringing them onboard,” says Michelle Garrett, founder of Garrett Public Relations. “I’m a one-person shop, so there are times when it’s nice to call a colleague and give them some projects to work on on my behalf when I’m feeling overloaded. What you want to avoid is getting into a situation when you need help and then trying to find subcontractors. This can be extremely stressful.”
Your business will experience normal fluctuations in its sales and profits; however there are some signs that should alert you to possible trouble. If sales are down consistently, do a customer service questionnaire or survey; or check if you have lapsed in your marketing efforts. If your cash flow is negative, meet with your accountant to see if you can cut back on expenses and pay down or eliminate any business debt. If you find you have too much business and are not ready to hire help or outsource work, consider adjusting your prices so you can work less and earn the same or more. Consult with your experts whenever a serious problem arises so you can deal with it before it gets worse.
But if you choose to bring employees into your home, you may want to set some ground rules to keep lines from blurring. Richard Rabinowitz runs a national, multimillion-dollar photo workshop series, Digital Photo Academy, right from his home. A staff of six works around the dining room table in his New York City apartment keeping track of teachers, students, and workshop spaces. Chaotic though it may seem, the business brings in over $2 million per year. Rabinowitz maintains order by enforcing the following seven rules.
College counsellors come in all shapes and sizes. Their primary duty is to help guide students through an important period in their lives. Some counselors focus on admissions, career advice, financial aid, athletics, extracurricular activities, and other concerns. There are institutions looking out for part-time college counselors, making this a fantastic side business idea, or you can even start your own practice and charge anywhere from $25-$100+ per hour for your consultative services if you're well-versed on the subject.
The antique market is not as lively as it used to be. But there’s still money to be had from the industry if you love rare old stuff and possess the skill of restoring them to their former glory. To start an antique refurbishing business at home, you’ll likely need a few thousand dollars to build out a basic workshop and stock it with all of the right treatments and materials in order to truly excel with this side business idea. Start small by borrowing around what you can, and learning the basics of the trade as a side hustle before investing in a ton of equipment.
Ask your accountant and/or local IRS agents about filing tax forms, tax payment schedules, obtaining an EIN number, and allowable deductions. Have your financial advisors setup an organized business record keeping system with software that enables you to monitor your cash flow. Set up a business bank account and a merchant account if you will be accepting credit cards for payments.
Thanks for sharing these top 10 mistakes. Sometimes I think these “top failures/mistakes” posts are even more helpful than the usual “top 10 best advices” type of posts, since they give people concrete ideas about what they should avoid. For me, the biggest setback was and still is number 7, wasting too much time thinking and not enough doing. One of my favorite quotes regarding this is by Napoleon: “Take time to deliberate, but when the time for action comes, stop thinking and go in.”
Incidentally, helping others grow their wealth is also a good way to grow your own financial worth as a side business idea. If you have stock market and finance credentials, then you can earn freelance commissions or consulting fees, advising clients on how to get the best returns for their investments as a lucrative side business idea if you can get results for those clients—otherwise this business idea can be the fast-track to alienating friends and family, so be careful.
This business is similar to the computer repair business, but you will take on all sorts of electronic equipment besides just computers. With smaller electronics, you will need to be prepared to have customers bring their repair projects to you, as you would have difficulty recovering the cost of driving around picking up broken equipment and returning it. You may also want to encourage people to give you their old electronics so you can use them for parts.
One of the most important internet marketing strategies is to develop every customer's lifetime value. At least 36 percent of people who have purchased from you once will buy from you again if you follow up with them. Closing that first sale is by far the most difficult part--not to mention the most expensive. So use back-end selling and upselling to get them to buy again:
Your business is only going to come to life if you do the things you need to do to bring it to fruition. If you continue to put off the things you need to do to get your business started until tomorrow--you're too busy at work, or your kids need you to pick them up at the mall, your spouse wants you to watch a popular new television show--then when will you ever get around to doing them?
Choosing the path of entrepreneurship, and working on your side business idea, is without a doubt riskier than being content with holding a 9-5 job. It requires way more sacrifice. However, once you’re reaping the lifestyle benefits of being your own boss and hustling your way into making significantly more money with your business idea than you ever could at your day job, the hard work will have all been worth it. So, let’s talk business ideas.