As a start-up, you shouldn’t be spending more than is necessary. Your website should look good and be easy to use and find information. It should not be overly expensive to create. In fact, as a small online business it might be better to direct your funds elsewhere, especially if you have concerns about cash flow in the company. Save your money for marketing your business online.
Building a solid customer base is much easier said than done. At the heart of the process is creating an organization that values its current customers and goes out of its way to ensure their satisfaction and happiness. Customers are smart — they can tell whether they are high or low on a company’s list of priorities. If they sense that you don’t care much about whether they do business with you, they’ll likely jump ship as soon as another company that really does care about them comes along.
Continually monitor and evaluate the effectiveness of your advertising and publicity campaigns and eliminate those that did not work. Do not become too complacent or satisfied with even your best strategies. Always look for new ways to market the benefits your customers will derive from using your products or services. Marketing communicates what your business is and why people should buy from you and not your competitors. Your business cannot survive without it.
Now you need to concentrate on getting know by posting links to your blog on social media. telling & asking your friends to read/recommend it to their friends, and building your email list. Then when you get 100+ people (or less if you see your traffic is steady & building) coming around put your offer out there – giving its benefits for people – and present it repeatedly, but not to often. Continue to provide benefit by giving info and inviting & answering questions. I am a Business Management student who cannot get a job but my Sales & Marketing professor told me the main thing to do to get sales is to (I guess this is 2 things) be enthusiastic about your product benefits for people & always be closing – when you give the benefits ASK for the sale!
I joined the family company, Northern Industrial, in 2007. The company had been trading for almost 30 years and had been successful at providing an industrial electronic repair service to local textile manufacturers. The extent of our trade across borders was a weaving company in Dundee. At first it was difficult to see the way forward with many textile manufacturers moving production abroad. It wasn't realistic to expect people to send faulty circuit boards halfway around the world for repair.
67. Virtual tech equipment: Make sure you have equipped your team with the right tools to stay in communication [and] send large files, or provide [them] access to systems. You want to ensure you remove barriers to performance by providing the right tools for virtual business. (Note: Tools such as instant messaging, wikis or message boards, and conference meeting software will help improve communication.)
There are loads of job listings for freelancers on major job boards, and you can always advertise your services (and look for work) on craigslist or LinkedIn. Once the jobs start rolling in, don’t be afraid to go to previous clients and ask for more work. Steady work is the best work for freelancers. If all else fails at first, just write. Start a blog. Build clips. Get writing!
From $0 to $120,000 in monthly sales, Beardbrand.com is as incredible a story as they come. This is a company that lives and breathes the brand they’ve created, selling beard care products, beard grooming kits and other beard related propaganda. The owner of Beardbrand.com says it’s his growth of such a unique, strong brand that’s made him so successful.
Thanks for sharing these top 10 mistakes. Sometimes I think these “top failures/mistakes” posts are even more helpful than the usual “top 10 best advices” type of posts, since they give people concrete ideas about what they should avoid. For me, the biggest setback was and still is number 7, wasting too much time thinking and not enough doing. One of my favorite quotes regarding this is by Napoleon: “Take time to deliberate, but when the time for action comes, stop thinking and go in.”
As you are planning to start your business, you have the time to think of possible scenarios of what could go wrong and how. But if you are already in the midst of running the venture, it is so easy to get caught up with the day-to-day tasks that you no longer have time to evaluate where it is going. Strauss emphasizes that “For your business to survive and grow if you are now in business, take stock occasionally and (re) evaluate how your spend your day.” This exercise will help you look at your business objectively, identify what is wrong with it, and find out how to remedy and improve the situation.
Robert Nava is the owner of National Parks Depot and an ex-con who never thought he’d end up a highly successful ecommerce storeowner. Today, National Parks Depot pulls in $80,000 a month selling all kinds of outdoor gear and wear for camping, fishing, hiking, hunting, cycling, rafting and scuba activities. Robert says building his ecommerce store through Shopify was one of the easiest things he’s ever done.
This is a great time for a concierge business or errand business startup. In many areas where there is significant development in the luxury market (residential and commercial), you will find increasing opportunity for concierge service providers. I remember my first job as a residential concierge, which helped me start a concierge business from home. The knowledge I acquired while employed by an established concierge business set the groundwork for my long-term career as a concierge business entrepreneur and author.
If that isn’t enough, you can expand your services to include pet grooming as an extra side business idea. To do that, you'll need to have relevant training, an operating license depending on your location, and pet grooming equipment. According to PayScale, pet groomers have an average salary range of $17,600 to $48,500. Not bad as a side business  idea if you can find a way to get in most of your clients on the weekends.
You don’t need to have a degree in journalism to be a reporter these days (and pursue this business idea). Plus, there are many news websites that can always use a bit of help on getting local coverage. Some of them, such as The Examiner or HuffPost, will compensate contributors based on ad revenue generated per article written—a great incentive to provide compelling content to news organizations as your side business idea.
Thanks for your question. It is a good one. I cannot answer it directly without getting more information from you. However, we have a site where you can get much information about fish farming and all other kinds of agriculture and what we call ecolonomic living (http://ecolonomics.org). That site is http://www.eatcommunity.com. We will be making you a FREE Member of that site and then we can communicate with you easily about your fish farming questions. On that site there is a questionnaire you can fill out to tell us about your aquaculture interests and even schedule a time to talk with us. I hope this has been helpful and keep up your aquaculture dreams! You are helping make the planet better.
Your goal in conducting preliminary market research is to choose a product or service that will be in demand by potential customers; and to size-up your competitors so you will know how to make your business standout from theirs. Look especially for those people whose needs are not being met by larger companies. Business experts label these “niche markets,” and fulfilling their wants are making many solo entrepreneurs rich.
Many small companies simply don't have the time or staff to properly run their billing operations. That's where entrepreneurs who want to offer invoicing, bookkeeping, human resources and other clerical services to business owners on a contractual or part-time basis come in. With just a laptop and a few clients, you can get the ball rolling from home.

Pay-per-click advertising is the easiest way to get traffic to a brand-new site. It has two advantages over waiting for the traffic to come to you organically. First, PPC ads show up on the search pages immediately, and second, PPC ads allow you to test different keywords, as well as headlines, prices and selling approaches. Not only do you get immediate traffic, but you can also use PPC ads to discover your best, highest-converting keywords. Then you can distribute the keywords throughout your site in your copy and code, which will help your rankings in the organic search results.
Darlene – How did you grow your mastermind group? I totally see the value in this but haven’t had much luck trying to get something going myself. I’m currently working on forming a local tribe (geographically speaking) with the idea that meeting in person might be really beneficial to us all although we’re all in different blog categories. How did you form your group? Who gets invited? What are the perks to membership? I would love to know!
Enjoy plenty of flexibility. One big pro of running a home-based business is that your home office is just a few steps away. So if you’re a night owl whose prime work hours are from 10 to midnight, you can take advantage of that without having to drive to a commercial office and let yourself in after everyone else is gone for the day. Working from home, without set office space size and costs, also gives you the flexibility to scale up or down as needed. For example, if you grow quickly and need to contract or hire more help, you don’t have to worry about whether more workers will fit in the office space you lease. On the other hand, if business slows and you need to streamline temporarily, you’re not stuck with more space than you need.
I am not an expert so I wanted to see if any expert had answered you and where you were at this point. I see what you are saying as marketing and you made a start, if you have a blog. If you do what I did (wrong) & dropped your blog; apologize & restart! The few people who were following you may or may not come back but there are people out there that may not have ever seen or heard of you.

Must agree that in order to have a successful online business is to not go alone, back yourself up with like minded individuals that share the same goals as you. Join a community that will provide you with genuine support and have a good platform where you can have good step by step training and tools to start your online business on the right path of success.
I like these ideas! Besides being good ideas in themselves, they stimulate MORE ideas! Some of them reminded me of something I was reading about called Craigslist arbitrage – buying low and selling high on craigslist, kind of like the first part of the old Oregon Trail game, but with washers and dryers and bicycles instead of cases of crackers and horses. Sounds like fun!  Anyway, that one about the pooper-scooper business, that works, I know because I was quite successful in the pooper-scooper service I started back in 1988! I’ve been in the industry for 25 years now, though I don’t go out and scoop any more.
These days, even a home-based business can afford to operate out of another space. Consider renting temporary office space to get benefits such as tech support and conference services, or to hold meetings with clients. Sharing office space with other small businesses can also be a great way to grow your network. A great way to get inexpensive office space is to offer free services to another business in exchange for office space.
Starting a pet sitting service requires almost nothing in start-up costs. You do need some general credentials that will cost little or nothing to acquire. Your list of credentials should probably include personal pet ownership--if not currently, at least in the past--as well as other pet-related experience, including working at a pet food store, an animal hospital or other animal-related business. You will need to spend a little to become "bonded." This is known as "honesty insurance," and ensures your clients that you won't get their house keys and make off with their valuables (or that they'll get their money back if you do).
Once you gear up to get your business off the ground, you may also want to consider getting a business credit card. Not only can a business credit card help you manage cash flow as you get started, but the right card can help you earn cash-back you can use to run your business as well. The Ink Plus® Business Credit Card is a smart choice for anyone who wants to earn flexible points on their business spending. At the moment, the signup bonus alone on this card is worth $600 in cash back! Meanwhile, the Ink Cash® Business Credit Card awards you with $200 in cash back after you put $3,000 of your new business expenses on the card within the first 90 days. Plus, this card comes with no annual fee.
If you're a person who loves leaving customer reviews on sites like Amazon, stop doing it for free. Word-of-mouth advertising is still a huge lead generator for many companies, and a lot of businesses are willing to share a portion of their profits with persuasive individuals who will promote their products to the public. If you have a personal website with a large following, this might be easier to accomplish (PR reps are always seeking out brand advocates they can send free samples to). Smart Passive Income breaks down three types of affiliate marketing and explains which one is most profitable.
Blogging for a while now but like a lot of things – you have to learn from the experts and working with the Copyblogger team, Danny Ing, Jon Morrow etc is helping. It also has a lot to do with believing in oneself and persisting and tweaking. Blogging is one part of a marketing strategy but is not a stand alone tactic. I am working hard on the collaboration one.
With the help of Sageworks, a Raleigh, N.C.-based private-company data provider, Forbes.com has assembled a list of the 10 most profitable businesses--on a pretax basis--that could be run out of a home. The data were drawn from eight years worth of financial statements (nearly an entire business cycle) for tens of thousands of privately held U.S. companies with annual revenues under $1 million and bucketed by Internal Revenue Service classifications. Average pretax profits ranged from 8% to 14%.
I have almost 80 email subscribers, between 350-600 unique visitors per day, and I have talked myself into believing that my site is so new that it would be ridiculous to offer anything but affiliated links…that I need to build a reputation and trust first. These folks don’t know who I am yet. They don’t know that I’m not trying to bamboozle them, yet help them along in the journey, so why would they buy from me?!
We all wear clothes (at least some of the time). Which, of course, makes the business idea of cleaning soiled laundry an obvious hit. In fact, the self-service laundromat industry in the US is worth more than $3 billion, with many related businesses such as a mobile app laundry service, a real rolling mobile laundry service, and home laundry pickup & delivery services springing up each year. Here’s one way you can cash in on the trend as a side business idea.
I see it time and time again: The number-one challenge faced by brand-new small online business owners is a lack of traffic. Obviously, if your website isn’t getting any traffic, you’re not generating any sales. And what’s worse is that without traffic, you can’t test the key components of your sales process. And if you roll out a large traffic campaign before you’ve tested your site to make sure it converts maximum visitors into buyers, you risk losing sales and looking unprofessional to potential business partners and affiliates.
I believe that one of the grandest issues are #8. I personally give the emphasis on #8 , because it can become difficult without having supportive individuals around,and as human being we can only do so much by ourselves we must seek the wisdom of others and their guidance from time to time. Networking is key to success and having a passion for what ever you inspire to achieve.
Despite the proliferation of the internet, print media is here to stay for the foreseeable future! Fliers, newsletters, magazines, information sheets, letters and advertisements are just a few of the types of print media that business hire freelancers to create for them. Websites and online advertising need graphic design services as well. Even if your expertise is only in design, offer the works for potential clients, including the editorial creation and the printing and even mailing of the final piece. You can line up regular freelancers for those parts of the job you can't do.
If you can create a regular audience for your podcast on a specific topic, this is a great way to get sponsors and fund this side business idea. My podcast, The Side Hustle Project is actually my current side business idea, and because I had an existing audience here on my blog at the time I launched the show, I was able to broker a $5,000 sponsorship from Freshbooks to place ads on the first ten episodes before I even got started.
Continually monitor and evaluate the effectiveness of your advertising and publicity campaigns and eliminate those that did not work. Do not become too complacent or satisfied with even your best strategies. Always look for new ways to market the benefits your customers will derive from using your products or services. Marketing communicates what your business is and why people should buy from you and not your competitors. Your business cannot survive without it.
As long as there is still the written word, there will always be editors. Freelance editing and proofreading not only pays a decent hourly wage, it also gives you the chance to read about potentially interesting topics too. What's more, pursuing freelance writing & editing as a business idea can afford you a lifestyle that lets you travel the world as a digital nomad. You can find lots of job postings from companies and individuals in need of writing, proofreading, and editing services on Upwork, which makes this a high-demand side business idea.

A real estate appraisal business can be operated from home, on a part-time basis, making for a fun side business idea if you have the credentials to back it up. A perfect option if you want to keep your day job while earning a little extra on the side. You won’t need a college degree to start in on this business idea, but you’ll need bankable appraiser credentials (including relevant training and professional licenses), strong knowledge of the sector, and a growing network of industry players including mortgage brokers, real estate agents, banks, and fellow appraisers that'll want to utilize your services.
A lot of people with middle-class income would like to create a robust investment portfolio to secure a financially stable future but simply have no clue where to start. If you have professional experience as an investment analyst or do a lot of investment yourself, then offering investment advice for middle-class investors is a natural move for you.
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