There's an audience for everything, whether it's making dollhouse furniture or creating organic dog food. With a specialty e-commerce store, you can reach those customers who are seeking your specific products. All you need is a web-hosting service with an integrated shopping cart feature or with e-commerce software, and your business will be operational in no time. You can even work with vendors to ship products to customers on your behalf, which means you don't need to own a lot of inventory. [See Related Story: A Small Business Guide to E-Commerce Shipping]
Your goal in conducting preliminary market research is to choose a product or service that will be in demand by potential customers; and to size-up your competitors so you will know how to make your business standout from theirs. Look especially for those people whose needs are not being met by larger companies. Business experts label these “niche markets,” and fulfilling their wants are making many solo entrepreneurs rich.
Prices start low, with sites such as Siteground offering a basic small business package that includes a customisable website and web hosting from just $3.95 (Ush 14,00) per month. Before you choose a web host consider what support they offer should you face problems with your website, what backup services they offer and their scalability so your business can grow.
Fashion, style, and grooming continue to be a lucrative side business idea that can be done in your hours outside of work. If you know how to mend clothes, then you have a growing market of budget-conscious and/or personalization-obsessed customers. Entrepreneur says you need around two thousand dollars to start a decent side business idea in this niche but there’s no harm in starting smaller and growing from there, as long as you can make magic with needle and thread.
As a home-based business owner, perhaps even more challenging than time management is successfully balancing your business life with your personal life. Lori Quaranta struggled with this after starting her business, Consetta Web Solutions, in 2006. “When you work from home, you are always at work,” says Quaranta, who is also a mother. “Keeping a work/life balance is harder than you think.” Here are her top five tips for maintaining that balance:
First you need to secure a domain name for your website. Then find a hosting service. You will want to create content for your website that is easily read and used by potential customers. If you have set prices for your services, it is best to be transparent about them. If your fees are individually based, then state that. Explain your expertise and success in the business on your "About" page. Be sure to have a "Contact" page with your information so clients can get in touch. Once your website is ready, all you have to do is market it.
To get started, first you'll need approval from the Financial Industry Regulatory Authority. Required paperwork includes a business plan, a trial balance sheet and monthly projections of income and expenses. Registration fee: about $5,000, depending on the types of securities you deal with. If you haven't already bagged your broker's license, get ready to pass a series of exams, including the six-hour Series 7 Exam and perhaps the Series 63 or 66. One caveat: You can only take these exams after working for several months at a registered firm--and all of your employees must pass the same tests.
Every website owner (including myself) hires copywriters to write content for things like about pages, FAQ's, or blog posts. Hourly wages for novice copywriters are not very high, but with some experience and a growing portfolio, you can become a freelance writer today and soon be charging more than you make at your full-time job if you find the right clients and brand yourself as an expert with this side business idea. Check out one of my most talented friends, Jory Mackay, for an example of someone who's doing a great job of positioning himself as a premium service-provider with his freelance writing side business idea. Then when you're ready to start cold emailing potential clients, pick up my free downloadable freelance proposal template and get started today.
If you know a thing or two about paid internet marketing and are comfortable with Google, a great way to make some extra income as a side business idea is to sign a freelance contract to manage a company’s Google Ad Campaigns, and gradually start bringing on more clients as your consulting business grows. Just be sure to brush up on all the right business slang and industry jargon that's pervasive in the online marketing world before you launch unprepared into this side business idea.
Darlene – How did you grow your mastermind group? I totally see the value in this but haven’t had much luck trying to get something going myself. I’m currently working on forming a local tribe (geographically speaking) with the idea that meeting in person might be really beneficial to us all although we’re all in different blog categories. How did you form your group? Who gets invited? What are the perks to membership? I would love to know!
If you have a fondness for taking pictures of smiling families or laughing children blowing bubbles, consider becoming a stock photographer and selling your images to a stock photo company like Unsplash, ShutterStock and iStockPhoto as a side business idea. You’ll get royalties every time someone licenses an image you’ve submitted. To really be successful, build your own photography website to be able to showcase your portfolio and start getting higher-paid private corporate work.
Strauss advises that you should never lose sight of this advantage as your business grows. If you play your cards right, you will reach a point when your house has become too small for your venture. Now that you can afford to get your business its own space, Strauss shares this lesson: “The main reason you were successful enough to move out was that your overhead was low. Keep it that way. Run a lean and mean, low overhead, entrepreneurial machine out there in the real world, and you can’t go wrong.”
Over the past five years, Northern Industrial has grown 40% each year and now has customers all over the world and more than £9m worth of stock. We have supplied the Pirelli factory in Argentina, a beverage factory in South Africa, the US Air Force, and an oil rig off the coast of India. Not bad for a small family company starting off with a £19.99 website.
Italiano: Avviare un Business Online, Español: crear un negocio en Internet, Português: Iniciar um Negócio Online, Français: débuter un business en ligne, Nederlands: Een online bedrijf beginnen, Deutsch: Ein Online Business starten, 中文: 在网上创业, Русский: начать бизнес в интернете, Bahasa Indonesia: Memulai Bisnis Online, Čeština: Jak založit internetový obchod, العربية: بدء مشروع تجاري عبر الإنترنت, Tiếng Việt: Bắt đầu kinh doanh trực tuyến, ไทย: เริ่มต้นทำธุรกิจออนไลน์
You want to stick to the instrument(s) you know, but you may be a skilled enough musician to offer lessons on several different instruments, or those in a particular class, e.g., stringed or woodwind.You can decide to take on individuals or classes, depending on space and availability of instruments. Public schools are continually reducing their commitment to art and music classes for students, so you can try to work with the public school system to supplement their efforts in those areas.
44. Equipment lease: An equipment lease is a loan in which a lender buys equipment and then “rents” it to a business at a flat monthly rate for a specified number of months. At the end of the lease, the business may purchase the equipment for its fair market value. This option is great for businesses that are making small purchases and have no revenue yet.
Kayla Itsines is probably one of the best success stories of this industry. She’s built a whole Kayla Fitness empire and grown her services from simply writing personal training plans to selling official fitness apps and books. You can jumpstart your career by offering free taster video classes and personal tips on your website and harvesting social media sites like Instagram and Facebook to promote your services.
Not only is Airbnb a great way to make money by renting out your spare bedroom or living room couch as a legitimate home-based business idea, but you also have the benefit of meeting new people and making new friends if that's your kind of thing. You can even rent out an entirely new apartment just to manage as an Airbnb side business idea, but don't make the mistake of thinking this will be a passive source of income—you're on call whenever you have a guest and you'll always need to keep the place clean for incoming visitors. On top of just renting on Airbnb, you can take this business idea to the next level by offering your guests add-on and personalized experiences for an extra charge. Take Lauren Gheysens' Airbnb-based side business idea, Royal Day Out in London, England for example—where she gives visiting tourists a local's only tour of the city, complete with bespoke 18th century costumes.
Your business will experience normal fluctuations in its sales and profits; however there are some signs that should alert you to possible trouble. If sales are down consistently, do a customer service questionnaire or survey; or check if you have lapsed in your marketing efforts. If your cash flow is negative, meet with your accountant to see if you can cut back on expenses and pay down or eliminate any business debt. If you find you have too much business and are not ready to hire help or outsource work, consider adjusting your prices so you can work less and earn the same or more. Consult with your experts whenever a serious problem arises so you can deal with it before it gets worse.
The German Economist Schumpeter once said that there are “no original ideas”, only new combinations of old ones. Curation of curiosity-fueling content is an intriguing and little-known business model. One of the best success stories out there is Brainpickings – a platform that describes itself as “an inventory of cross-disciplinary interestingness, spanning art, science, design, history, philosophy, and more”. The subscription-based model and successful utilisation of affiliate links have turned the blog into a self-sustaining business.
The internet changes so fast that one year online equals about five years in the real world. But the principles of how to start and grow a successful online business haven't changed at all. If you're just starting a small business online, stick to this sequence. If you've been online awhile, do a quick review and see if there's a step you're neglecting, or never got around to doing in the first place. You can't go wrong with the basics.
Tracey Wallace is the Editor-in-Chief at BigCommerce, where she covers all things ecommerce: marketing, design, development, strategy, plus emerging trends, including omnichannel and cloud replatforming.She is often featured in publications, such as Forbes, Entrepreneur, Mashable, and ELLE, along with leading BigCommerce partners like HubSpot and Square. She launched her career in ecommerce with Y-Combinator backed Shoptiques.
A cash shortage is a challenge for every business owner. Particularly during the early days of the business, it will be hard to predict where and when the money will come and from where. As you continue to operate, you will become more aware as to the cash flow patterns – what time of the month your bills need to get paid; and what months are your peaks and lows in terms of sales. You must then begin to anticipate the cash requirements.
In the U.S., ecommerce spending totalled $97.3 billion in the second quarter of 2016 alone, an increase of 4.5 percent from the first quarter of 2016 (U.S. Census Bureau News). Online sales in the United States are expected to reach $523 billion in the next five years, up 56% from $335 billion in 2015, Forrester Research Inc. says. Canadian companies sold more than $136 billion in goods and services online in 2013, up from $122 billion a year earlier, according to Statistics Canada. Obviously more people than ever are shopping online.
But many people put themselves in a very similar position by starting home-based businesses without considering the profit angle. Business is about profit, and without sufficient profit, you'll never have enough income to even pay the bills, let alone generate wealth. (For more on creating a business that actually produces income, see Change Your Business Model and Watch Your Profits Soar!)
If you own a camera, starting a freelance portrait photography business could be a very natural way to turn your skills and passions into a profitable business idea. Start with doing free shoots for friends and family to build up a strong online portfolio, get familiar with your gear and the editing process, then you'll be able to get paid for photographing professional head shots and celebratory family moments as your side business idea. Get started by checking out this men's portrait photography class that regularly broadcasts for free on CreativeLive. Plus, once you have all the photography gear, you can earn a little extra side income by renting it out when you're not using it through online marketplaces like Fat Lama.
There’s no need to be an artist, just an expert in some form of art. Visit galleries. Get on their email lists, and go to their parties. Get to know their clients. Gallery owners will love you, even recommend your services, because you’ll be telling people to buy art from them. You don’t have to own any inventory. It’s pure consulting. There is almost no overhead cost for a business like this. It’s really about having a passion for art and a knack for earning people’s trust. And it’s fun!