According to the Small Business Administration, more than 50% of small businesses are home-based. Home-based businesses offer low overhead, helpful tax incentives, and the opportunity to work in your pajamas, among other benefits. But before you get started, there are some things—101, to be precise—that you should know about running a company from home. Here is our list of top tips, lessons, pitfalls, and more to get you on your way.
Moz’s Rand Fishkin agrees that there are potentially untapped opportunities out there for you to leverage. For example, there are almost certainly keywords in your niche that your competitors aren’t targeting. As you strive to reach the “content marketing maturity” zone, make a commitment to move beyond producing the same type of content that your competitors publish.
One warning about working from home: The walls may start closing in. "I'm looking to move into a studio space for part of the week," says Schmechel. "It was really great at first to work from home, but each day, I find it harder and harder psychologically to do it." For an unvarnished look at home entrepreneurship, check out "The Highs And Horrors Of Home-Based Businesses."
If you are proficient in both Macintosh and PC, you should offer training in both types of computers. You could probably make a living helping seniors learn how to use the internet and e-mail to keep in touch with their loved ones, who are now commonly spread around the country. Err on the side of caution in this business. People do not want to know all the details about what makes a computer work. If you overload them with information from the beginning by explaining bits, bytes, and megapixels, they will stick to their paper and pencil forever.
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Suppose that you, being a creative person, are able to make beautiful quilts. However, because of the time involved, you're only able to make two quilts per month. You discover that people are willing to pay $200 for each quilt you produce. The math says that you would have, therefore, an income of $400 per month. (Actually less, as there will be expenses related to quilt production, such as cloth and thread, to deduct from this amount.)
Everybody knows that finding (and landing) your dream job can be tough—especially when you've had the same position for a while and your resume is looking a little rusty. Before jumping in and becoming an expert resume writer, you'll have to learn how to write a resume on your own, and then practice by redoing resume's for your friends and co-workers. Next, you're ready to join a resume writers' association, continue establishing your credibility and you can eventually make your way into more hands-on career coaching opportunities.
Every website owner (including myself) hires copywriters to write content for things like about pages, FAQ's, or blog posts. Hourly wages for novice copywriters are not very high, but with some experience and a growing portfolio, you can become a freelance writer today and soon be charging more than you make at your full-time job if you find the right clients and brand yourself as an expert with this side business idea. Check out one of my most talented friends, Jory Mackay, for an example of someone who's doing a great job of positioning himself as a premium service-provider with his freelance writing side business idea. Then when you're ready to start cold emailing potential clients, pick up my free downloadable freelance proposal template and get started today.
#5 resonated the most for me. A few months ago, after being discharged from ICU, I decided that I really wanted to pursue my dream of being an entrepreneur, and decided to follow Pat Flynn’s advice (well most of it) and start my own niche site, choosing to creat a niche site for Pharmacy Technician training information for Canadians since I was a Pharmacy Technician for 5 years prior…Until I realized I hated the idea of writing to convince others to be Pharmacy Techs when I personally hated being a pharmacy tech! I found myself hating writing for the site, and drudged in doing the painstaking research to at least create a great information website. At least it was just $70 I spent on hosting from Bluehost, because I don’t think it will even generate any money (even with AdSense implemented)
The internet is the great equalizer. In business specifically, it has leveled the playing field. Anyone can start a money-making online business—anyone with a computer, that is. But here’s the thing: no technical experience is needed. You don’t have to know how to build websites—no programming knowledge is required at all. You can also live anywhere you want, set your own schedule, and work as little or as much as you want, depending on how fast or big you want your business to grow. No business or marketing experience is needed either.
42. Cash-out refinance: Because there are no “use of proceeds” requirements, these loans are typically amortized over 30 years, and because rates are near an all-time low, this can be a very attractive option. Note: Cashing out home equity through a refinance does mean that you pay interest on the entire amount regardless of whether you use it right away.
A lot of people with middle-class income would like to create a robust investment portfolio to secure a financially stable future but simply have no clue where to start. If you have professional experience as an investment analyst or do a lot of investment yourself, then offering investment advice for middle-class investors is a natural move for you.
Yes, spending time on YouTube can be a legitimate business idea if you take it seriously. If you can create value-driven, entertaining video content and grow your subscriber base to a few thousand subscribers, your videos can start generating pretty substantial income from all the ads being displayed on your videos. Many YouTube users make well into the millions each year, so there's clear potential to take this from side business idea to eventual millionaire with the right combination of content, audience, skills, relationships and timing. If you’re considering starting a YouTube channel it’s important use best practices when making videos. Read the YouTube playbook for tips which will result in faster growth of your channel. Additionally think about investing in a quality camera and microphone since the production quality of videos can often affect your viewership.
Yes, even the PowerPoint presentation requires outside consulting every now and then—especially if it's not your forte. I know I would happily outsource the visual layout of my presentation decks for work meetings, investor pitches and lectures. Tobias Schelle of 24Slides is living proof that you can turn your skills at slideshow presentation design into a legit side business idea—and potentially earn up to $20 a slide for your time and talents.
Focus on what makes you stand out. If you’re using an ecommerce marketplace, pay particular attention to the quality of the images you use on your page. Good product photography can set your listing apart. But remember, hosting your own ecommerce site isn’t a free pass for using mediocre images either. Either way, customers will rely on images to form an opinion about your product or service’s value.
An important part of the home buying process is having a professional home inspector go through the house to determine the condition of the building and point out any potential problems. A home inspector needs to meet the state regulations for the profession, which varies from state to state, although anyone who has worked in the construction or housing industry will have a leg up. Median salary: $52,000.
One thing is clear – clothes and accessories will always be one of the super-profitable online business ideas for an ecommerce site. However, with so many boutiques and brands already online, rising above the noise is extremely difficult. Yet, one promising idea that savvy entrepreneurs have probably already noticed is the booming trend of “ethical fashion”. Brands, such as Pachacuti, People Tree, Sea Salt and Matt&Nat have successfully crafted their brands around the concept of organic, ethical production of fashion items and are riding the trend to the top of the strongest brands list.
While the spiders do index sites and pages that haven’t been submitted, you certainly don’t want to leave this to chance. A spider might find your website and index it next week–or it might be two years before that finally happens. So take the time to submit your site to be sure you’re included. Once your site’s been submitted, expect it to take two to six weeks for your listing to appear.
Alex Ikonn and his wife Mimi launched Luxyhair.com after they realized how hard it was to find great hair extensions in the marketplace. This hair extensions ecommerce retailer has built their business on the fan audience they’ve attracted through YouTube tutorial videos. They have a serious following, which is exactly what has enabled them to grow their business to seven figures since 2010!
Keep your clients well informed: When clients spend their money on you, they want to be kept apprised of your progress, not only to stay in touch with the project, but also to keep a watchful eye out for problems before they get out of hand. Do your clients a favor, and keep them informed about your project’s progress. Whether the news is good or bad, your clients and customers will appreciate your forthrightness and candor.
If you own a camera, starting a freelance portrait photography business could be a very natural way to turn your skills and passions into a profitable business idea. Start with doing free shoots for friends and family to build up a strong online portfolio, get familiar with your gear and the editing process, then you'll be able to get paid for photographing professional head shots and celebratory family moments as your side business idea. Get started by checking out this men's portrait photography class that regularly broadcasts for free on CreativeLive. Plus, once you have all the photography gear, you can earn a little extra side income by renting it out when you're not using it through online marketplaces like Fat Lama.
I like these ideas! Besides being good ideas in themselves, they stimulate MORE ideas! Some of them reminded me of something I was reading about called Craigslist arbitrage – buying low and selling high on craigslist, kind of like the first part of the old Oregon Trail game, but with washers and dryers and bicycles instead of cases of crackers and horses. Sounds like fun! Anyway, that one about the pooper-scooper business, that works, I know because I was quite successful in the pooper-scooper service I started back in 1988! I’ve been in the industry for 25 years now, though I don’t go out and scoop any more.
Larger companies can hire an agency or full-time staff member to run their Facebook and Twitter accounts, but small businesses often have to handle their own social media marketing. With so many responsibilities, business owners are often too busy, overwhelmed or undereducated about the importance of social media to spend time developing and implementing a great social media strategy. As a consultant, you can help them determine the best tactics, posting schedules and content for their target audience. As their follower count grows, so will your business.
A domain name is your website name (eg www.yourname.ug). That name is the address where Internet users can access your small online business website and is used for finding and identifying computers on the Internet. Computers use IP addresses, which are a series of number. However, it is difficult for humans to remember strings of numbers so like your name identifies you among the population, the domain name will identify your business online among many others.
Nothing beats teaching more novice learners about your passion, hobby, or craft as a business idea (that's a common theme here). Explore dozens of DIY portals (such as DIY.org, DIY Network, Instructables and Mahalo) to get business ideas on how to earn a healthy side income just by showing others how to do the things you love. You can also sift through the countless ad-supported YouTube channels that teach just about anything from guitar strumming to 3D printing.
With the help of Sageworks, a Raleigh, N.C.-based private-company data provider, Forbes.com has assembled a list of the 10 most profitable businesses--on a pretax basis--that could be run out of a home. The data were drawn from eight years worth of financial statements (nearly an entire business cycle) for tens of thousands of privately held U.S. companies with annual revenues under $1 million and bucketed by Internal Revenue Service classifications. Average pretax profits ranged from 8% to 14%.
76. Create a sustainable routine that signals the beginning and the end of the work day. “One of my earliest clients was a software coder, and he would go to the local diner early in the morning to look at the paper, eat breakfast, and [hang out] with locals. Then he would code for seven hours, and when his wife came home from her job they would take a walk, and that was the end of the workday—no more coding until the next morning,” says McGraw.
Basically, you pick a profitable niche for your online business, and then you find an affiliate partner who has products available in that niche. Some of the most popular affiliate sites are Clickbank.com, Amazon.com, and CJ Affiliate by Conversant (formerly Commission Junction). Between them, they offer just about any digital information product (like ebooks, audio files, video files) or physical product you can think of.
As a small or start-up business, the thought of launching your fledgling company into the world of social media can be overwhelming. With so many channels to choose from, the challenge of posting good content regularly and the constant risk of negative comments or complaints, it’s easy to see why keeping the floodgates shut can seem like the best option.
22. Isolation can be a negative side effect of working from home, so if you face feelings of isolation, be ready to fight back. “Isolation can lead to poor business decisions and depression, which leads to horrible business decisions,” says Benjamin John Coleman, founder of a Web-based craft business. “Because my business is so small and because I operate out of my home, I tend to become isolated. I have few interactions with other people during my day. To combat this isolation, I’ve joined various community groups. I find that interacting with other people in a volunteer setting helps keep me sane when I’m at home working,” he says. “It also affords me an opportunity to network and gives me a group of people to bounce ideas off [of] before I implement them. I’ve found that these activities enhance my business and increase my quality of life significantly.”
The number of websites and blogs operating online demand a constant stream of high-quality, beautiful photographs that can help businesses attract and convert more customers. Setting up a stock photo library is a great business idea as it targets virtually every industry regardless of a company’s size. Check out sites like SmugMug, Photoshelter and iStockPhoto for more information.
From the inside looking out, I want to see the world as clearly as possible. And so do a lot of homeowners and particularly office managers. Now that creates a demand for window cleaners to step into this business idea, especially if you can land a contract cleaning windows for an office building. If you want to try it out as a side business idea, here’s a step-by-step guide on how to start a window-washing business at home.
Giving speeches is a terrifying experience. Giving bad speeches… Well, no one wants to be in that situation. Wordsmiths have a hugely sellable skill to win people over using nothing else but the power of well-strung sentences. If you can write, cash in on this skill by crafting speeches that make birthdays, weddings, award ceremonies, or political debates a more memorable experience.
Create a structure that mimics what you had in the workplace. Structure your day so you have a start and finish time, with certain hours set aside for specific activities. A general rule is to spend the first hour of the day prospecting for new clients. Send your emails, write your letters and make your phone calls first thing so you don't forget to do it later.
Like drinking beer? Why not try making it yourself as your side business idea? With enough patience and skill you might end up brewing something that others are willing to pay to drink. Pick up an easy-to-use starter kit from Mr. Beer online, invest the time it'll take to perfect your craft, make a unique brew and start shopping it around to friends & family to see what they think of this side business idea.