Sure, there are plenty of businesses offering social media consulting services, but you can stand out from the crowd by focusing primarily on networks that are still gathering steam with businesses. Facebook and Twitter are still the top networks, but businesses tend to struggle the most with more visual platforms like Instagram, Pinterest, Tumblr and Snapchat. All of these platforms have huge audiences, but many businesses don't realize how big they really are, how effective they can be and how to make them work for their niche. Snapchat has more than 158 million users per day, according to Business Insider. Instagram has more than 500 million daily active users, according to Statista, and Pinterest has more than 200 million. 
5) Personal fulfillment – Running your own business online can be a very rewarding and gratifying experience. No matter how big or how small your idea is, by doing something you’re passionate about, your journey to success can be much easier and fulfilling. Ben Silbermann, co-founder and CEO of Pinterest says, “If Google teaches you anything, it’s that small ideas can be big.”

Information and links from this article are provided for your convenience only. Neither references to third parties nor the provision of any link imply an endorsement or association between The Hartford and the third party or non-Hartford site, respectively. The Hartford is not responsible for and makes no representation or warranty regarding the contents, completeness or accuracy or security of any material within this article or on such sites. Your use of information and access to such non-Hartford sites is at your own risk. You should always consult a professional.


The only way you’ll ever know if your social media strategy is working is if you take the time to set some goals and objectives from the start. Far too often, businesses simply dive into posting content without really thinking through why, and nine times out of ten it’s these brands that end up quickly losing heart or running out of ideas. Take the time to set some goals focused on things such as increasing brand awareness, driving engagement, creating conversations and delivering an uplift in website traffic.
As long as there is still the written word, there will always be editors. Freelance editing and proofreading not only pays a decent hourly wage, it also gives you the chance to read about potentially interesting topics too. What's more, pursuing freelance writing & editing as a business idea can afford you a lifestyle that lets you travel the world as a digital nomad. You can find lots of job postings from companies and individuals in need of writing, proofreading, and editing services on Upwork, which makes this a high-demand side business idea.
1. Create a work environment you feel good in. And that includes investing in professional office equipment and furniture. “Everyone is vulnerable to repetitive stress injuries from using office equipment,” says Paul Robert Edwards, coauthor of Working From Home as well as a Small Business Development Center consultant. “So take care to get things that fit you ergonomically. Particularly important are your chair and your keyboard.”
Skills honed, the entrepreneurial 26-year-old launched her own graphic design shop, Darling Design, out of her apartment last year. She figures that an office lease would have cost an extra $1,000 per month. Sure, the home office can get a bit crowded--Schmechel shares the cramped three-bedroom rental with two roommates--but she's happy she did it. "I couldn't have started the business without doing it in my house," she says.
Pay-per-click advertising is the easiest way to get traffic to a brand-new site. It has two advantages over waiting for the traffic to come to you organically. First, PPC ads show up on the search pages immediately, and second, PPC ads allow you to test different keywords, as well as headlines, prices and selling approaches. Not only do you get immediate traffic, but you can also use PPC ads to discover your best, highest-converting keywords. Then you can distribute the keywords throughout your site in your copy and code, which will help your rankings in the organic search results.
The basic idea behind an online drop shipping business is that, as a small business owner, you don’t have to maintain a large inventory of products or handle any delivery to your customers. That eliminates the financial cost and risk of having a warehouse full of stuff you might not sell, and the hassle of arranging to send orders all over the country or the world. In fact, you don't have to manufacture or store any products at all.
I joined the family company, Northern Industrial, in 2007. The company had been trading for almost 30 years and had been successful at providing an industrial electronic repair service to local textile manufacturers. The extent of our trade across borders was a weaving company in Dundee. At first it was difficult to see the way forward with many textile manufacturers moving production abroad. It wasn't realistic to expect people to send faulty circuit boards halfway around the world for repair.
The key to success in this business is being very disciplined in buying. Limit your car buying to popular models that you can turn over quickly, models that you have a strong understanding of current local pricing on, cars that you can buy at a significant discount to the price you believe you can fairly sell them for, and cars that are highly unlikely to need major work.
Incidentally, helping others grow their wealth is also a good way to grow your own financial worth as a side business idea. If you have stock market and finance credentials, then you can earn freelance commissions or consulting fees, advising clients on how to get the best returns for their investments as a lucrative side business idea if you can get results for those clients—otherwise this business idea can be the fast-track to alienating friends and family, so be careful.
After you’ve tested and tweaked your small online business site with a limited amount of purchased traffic, it’s time to start generating qualified traffic for your site on a larger scale. You can either continue with paid advertising (PPC) or with the generated traffic optimize your website with the research you have acquired on keywords, user navigation and conversion rate.
Think blogging is no longer a viable source of income? Think again. Tens of thousands of bloggers (including yours truly) are creating profitable content on topics as diverse as scrapbooking, home cooking, travel, film, lifestyle, business, personal finance and more. And we're growing our blogs into six-figure businesses thanks to a combination of email subscribers, affiliate marketing, blog sponsorships, and other revenue streams. Your first step with starting a blog is quickly getting the technical side of things handled (my free master course on blogging will show you how), and then both understanding what your audience craves and learning how to attract those readers online.
Since you want to start small, you can set up a fishing pond right in your backyard. It is also possible to raise fish in a fish tank in your garage or indoors. You can easily get all the supplies you need to set up your small fish farm and start fish farming. If you have buyers ready or know that you can easily sell your fish, make your fishing pond or tank big enough to make enough production. Buy your supplies at wholesale prices. You can find wholesale fish supply stores online as well.
Double, extra YES to #5 and #6. I think I’d also add jumping in too quickly without a plan.Not a business plan, but a MONEY plan. I see SO many people quit their jobs and start businesses with NO backup funds, and then freak out when they are broke. Have a backup fund OR be totally ok with living out of a van when you get started (I literally did this to save money when I started my business). Plus, living in a van is just super fun anyway, so you can pretend you’re doing it because you want to and not just because you’re broke! :)
To locate sites that might be interested in your content, e-mail other website owners in your industry–be sure to choose sites that receive attention and visits from your target market–and invite them to use your article on their site or in their newsletter at absolutely no cost. Many site owners need fresh content, so they’ll be more than happy to post your articles–and it won’t be long before those articles start driving traffic back to your site.
Once you’ve chosen a name and business structure, filed paperwork with the state and set up your website, you’re ready to get going with your online business. Remember that the Internet is a busy place and you can’t sit back and wait for customers to come to you. Look for ways to actively promote your business through online advertising, social media and old-fashioned word of mouth.
If you have the gift of gab, public speaking is a worthwhile side business idea for you to pursue. Many authors, medical practitioners, scientists, artisans, politicians, and other subject matter experts earn extra income by delivering speeches, seminars, and presentations. Professional motivational speakers earn an average annual salary of around $90,000 with just that portion of their income, making this a very realistic side business idea while you continue practicing your craft.
The prospect of working from home has gained credibility over the years. Home offices can now compete with small commercial businesses and save on rent in the process. It may also be possible to tax deduct some of your home expenses while running a home based business.[2] Faxes, high speed internet connections, dedicated home telephone lines, and cell phones help to make a home-based business a reality. Earlier home businesses had been where families lived on the second floor of their house while converting the first floor into a store, where upon close of business they would secure the first floor and retire to the upper floors. This type of home business is still done in some rural areas. Many home businesses are started off in a much smaller capacity whilst the owner is still employed elsewhere, and then expanded once they are proven to be profitable.
Business owners’ lives can change forever with one storm or other catastrophic event. It’s better to be prepared than to lose everything if the unthinkable should wipe out your home or business. Keep records of all your important papers and contacts in a fire- or waterproof place; backup important computer files; update your insurance policies as your personal or business circumstances change; and stay current of any new dangers that could happen, so you will be adequately prepared.

Affiliate marketing. You know this one already. You include links to products you are promoting as an affiliate, and every time somebody buys the product, you get a commission. With a blog you can integrate advertising with content to make it even more likely you’ll get the sale. For example, you could do a product review — which is useful content — and then include a link to buy the product under an affiliate link.

Advertise your services in places where everyone goes, like restaurants and grocery stores. Having a website is a good idea--people want some privacy in their decision-making when it comes to getting fit. They can go to your website and determine if your approach to personal training is an approach that would work for them. It is important to emphasize the safety aspect of using a personal trainer. You can help clients get fit and avoid injury.
Stay connected. Carry an organizer wherever you go. If you're still using a day planner or similar dinosaur, consider upgrading to a Blackberry or other high-tech gadget. You don't need to go crazy and spend a lot of money, but invest wisely in something that will hold everything you need and allow you to instantly access it on the go. Another good idea is to not keep all of your information in one location, such as the hard drive of your home computer. Keep your data hosted on a virtual exchange server so you can access it anywhere that has an Internet connection. A big misconception about homebased business owners is that they stay at home all day, everyday. And as you know, that's just not always true.
The problems were analyzed and confronted in two ways. In 1980 the National Alliance of Homebased Businesswomen was founded to combat the isolation expressed by the respondents as well as to fight the laws which made conducting their businesses difficult.[6][7][8][9] Then Women Working Home: The Homebased Guide and Directory by Marion Behr and Wendy Lazar was published.[10] It contained the stories of many women who ran home-based businesses throughout the country in many diverse fields, as well as information on business formation, conduct and compliance with the law. It sold 50,000 copies. During this time many national magazines wrote about these issues.[11][12][13][14][15] At the White House Conference on Small Business in 1986, one of the major resolutions was a recommendation favoring lifting restrictions on home-based business.[16]
Teaching and tutoring English as a second language is a great way to make a solid side business idea work, not to mention opening doors for you to travel the world if you'd like. While full ESL (English as a Second Language) accreditation is recommended, as long as you’re a native speaker, there are people in countries such as Hong Kong or the UAE who are willing to pay upwards of $25/hr for you to teach them English via Skype. Indeed, Learn4Good and Remote.co often have remote english tutoring jobs posted, check back frequently. Then once you land that remote job, you'll need somewhere more professional than your dining room table to meet with students—check out this post about how to find places to work remotely and you'll officially graduate this side business idea into a full-time endeavor for yourself.
Most people, even those many won’t admit it, love moving their bodies. It's also a great workout. If at some point in your life, you had to hang your dancing shoes for a more sensible office job, there's nothing stopping you from earning money with this side business idea as a passion project around your day job. Part-time dance instructors get a fraction of the pie that their full-time peers enjoy, but it can add up to hundreds each week if you're consistent—making for a great side business idea to those with the skills and drive.

If you want to speed up the process of launching your blog, I recommend setting up quick, affordable and easy website hosting with a company like Bluehost, choosing a simple WordPress theme and working on your first post, in order to set the precedent of prioritizing your time on creating content, connecting with (and building) your audience. Then once you've been able to build a community around your blog, you'll want to invest in really understanding your readers—so that you can give them more of what they want.
Employed techies planning to earn some extra side income can leverage their software and hardware skills by offering home-based computer repair services as a business idea that engages their passion. If this rings a bell, you can start with a modest one-man tech team before envisioning a scaled-up operation as massive as Geek Squad. Remember, you can provide home service locally as a starting point to this business idea, as well as offer remote support through online messaging and video calling services before making your way into a retail setting.
I’m glad you mention how working from home allows you to not have to pay rent or employees and your home is already furnished so you don’t have to buy office furniture and equipment. You would probably want to make sure you have a reliable computer that is able to handle the business as well as any other equipment that you would use for the services. In order to figure out what exactly you do need, you’d probably want to figure out the type of business to start by checking out what opportunities are available online and then make sure you have the technology and other necessary tools for the service or products you’ll be providing.
Getting familiar with the tax laws will be necessary as a home-based business owner. The more knowledgeable you are, the more likely you’ll be able to save yourself major bucks when filing your taxes. Paul Robert Edwards highlights 10 top deductions for home-based businesses, but consult your accountant to make sure you apply them correctly to your company.
Most people, even those many won’t admit it, love moving their bodies. It's also a great workout. If at some point in your life, you had to hang your dancing shoes for a more sensible office job, there's nothing stopping you from earning money with this side business idea as a passion project around your day job. Part-time dance instructors get a fraction of the pie that their full-time peers enjoy, but it can add up to hundreds each week if you're consistent—making for a great side business idea to those with the skills and drive.
Really the great post. How did you collect the information? Only the headings are enough to get know what you are sharing in your blog. It is very nice. I have also one blog, I am sharing with you here http://blog.webaspiration.com/how-to-start-a-profitable-online-business-from-scratch/. Read if anyone wants to start a profitable online business from scratch.

If editing and advising college students on how to write compelling 500 word essays on topics such as "You were just invited to speak at the White House. Write your speech," seems like a compelling business idea to allocate your free time towards, trust me—tons of parents will pay you to edit admissions essays and offer constructive feedback for their children. Be careful not to blur the ethical line of actually writing their essays, but serving as an editor to help them convey their message can become a great side business idea that has the potential to spread by word-of-mouth referral in your community.
Now you need to concentrate on getting know by posting links to your blog on social media. telling & asking your friends to read/recommend it to their friends, and building your email list. Then when you get 100+ people (or less if you see your traffic is steady & building) coming around put your offer out there – giving its benefits for people – and present it repeatedly, but not to often. Continue to provide benefit by giving info and inviting & answering questions. I am a Business Management student who cannot get a job but my Sales & Marketing professor told me the main thing to do to get sales is to (I guess this is 2 things) be enthusiastic about your product benefits for people & always be closing – when you give the benefits ASK for the sale!
Another starting point is to have an idea that very few people other than the founders can actually build. These technical feats provide a natural defense against competition. Remember, every hard problem you solve drops a massive obstacle in front of anyone who’d want to replicate you. Certain problems haven’t been solved because none of the few people smart enough to do so have made it happen. Look at something like Google, which co-founders Larry Page and Sergey Brin were technically capable of building at a time when not many people were. Back then, there were very few people smart enough to build their own search engine let alone imbue it with software that could crawl and rank the entire World Wide Web.

Online sites like Etsy and ArtFire are platforms that make it extremely easy for crafters who can produce a steady supply of quality handmade items, like crocheted blankets or unique painted glassware. Startup costs are extremely low if you purchase your materials in bulk from a craft supplier, and if you can turn around orders quickly, you'll be making a profit in no time at all. It's even possible to turn your store into a full-time gig.
Try to avoid some of these common start-up mistakes: not writing a business plan; not conducting adequate market research to see if a profitable market exists; inadequate marketing; poor customer service; and poor money management and attention to your cash flow. Business mistakes are inevitable, but if you concentrate on each aspect of your home business and follow the advice of your experts, your home business will survive where others’ might fail.
Information and links from this article are provided for your convenience only. Neither references to third parties nor the provision of any link imply an endorsement or association between The Hartford and the third party or non-Hartford site, respectively. The Hartford is not responsible for and makes no representation or warranty regarding the contents, completeness or accuracy or security of any material within this article or on such sites. Your use of information and access to such non-Hartford sites is at your own risk. You should always consult a professional. 

Short term: Getting things done. This is waking up every day and taking steps towards achieving your goals. One day, it may mean buying business cards for your new business, or applying for a business license or hiring a lawyer to help you incorporate your business. Or it may mean researching your idea on the Internet or calling prospective clients to find out who might be interested in buying the products or services that you intend to offer for sale. You cannot build a business without taking these short-term, but important, steps.
Event planning is a bit like wedding planning, just on steroids. The scope of this idea is so large that it includes everything from cheesy stag and hen do parties to sophisticated product launches. Again, the entry barriers are rather low, but a flush work portfolio and a few glowing testimonials are something you need to consider to get a good head start in this field. 

Another idea someone could do from home is to start a service or write a software program that scours local ad listings (like craigslist) for a particular used item a person wants to buy. They have services like this for new items, but not used. I know others like me who are keeping their eye out for something used (like a canopy king bed!) but don’t have the time or inclination to search for it every day.
With the help of Sageworks, a Raleigh, N.C.-based private-company data provider, Forbes.com has assembled a list of the 10 most profitable businesses--on a pretax basis--that could be run out of a home. The data were drawn from eight years worth of financial statements (nearly an entire business cycle) for tens of thousands of privately held U.S. companies with annual revenues under $1 million and bucketed by Internal Revenue Service classifications. Average pretax profits ranged from 8% to 14%.
A home business (or "home-based business" or "HBB") is a small business that operates from the business owner's home office. In addition to location, home businesses are usually defined by having a very small number of employees, usually all immediate family of the business owner, in which case it is also a family business. Home businesses generally lack shop frontage, customer parking and street advertising signs. Such businesses are sometimes prohibited by residential zoning regulations.[1]
I am not an expert so I wanted to see if any expert had answered you and where you were at this point. I see what you are saying as marketing and you made a start, if you have a blog. If you do what I did (wrong) & dropped your blog; apologize & restart! The few people who were following you may or may not come back but there are people out there that may not have ever seen or heard of you.
To locate sites that might be interested in your content, e-mail other website owners in your industry–be sure to choose sites that receive attention and visits from your target market–and invite them to use your article on their site or in their newsletter at absolutely no cost. Many site owners need fresh content, so they’ll be more than happy to post your articles–and it won’t be long before those articles start driving traffic back to your site.
×