Most online business owners underestimate the power of online marketing in growing business and rely heavily on having a beautiful website to get them website visitors that convert into buyers. I'm sorry, I can't help you with your tears but I can help you understand why that concept is so wrong in these blog posts. Subscribe to my updates and I'll feed you the good stuff! Cheers!

You can create an attractive, functional small online business website yourself, with no need to spend money on a web design professional, by buying an off-the-shelf solution from free platforms such as WordPress or Shopify. You could use a free theme, or pay for a premium theme that may offer more features. One advantage of these sites is that they often feature SEO add-ons, which will help people find your site. Another is that you do not need to have any knowledge of coding or design to create an attractive functional website in as little as an hour or two. Alternatively, hire a website designer to create one for you.

Also, keep in mind that there isn’t really one platform that works for every type of business. Take the time to research the best one for you. If you’re selling art or crafts, look for a platform that is used by other artists. If you’re selling used comic books, look for a platform that attracts lots of shoppers looking to buy used comic books. And read the fine print. Almost every platform has its own list of prohibited items.
Yes, even the PowerPoint presentation requires outside consulting every now and then—especially if it's not your forte. I know I would happily outsource the visual layout of my presentation decks for work meetings, investor pitches and lectures. Tobias Schelle of 24Slides is living proof that you can turn your skills at slideshow presentation design into a legit side business idea—and potentially earn up to $20 a slide for your time and talents.
Please note that some of the links below are affiliate links and at no additional cost to you, I will earn a commission. Know that I only recommend tools and learning resources I've personally used and believe are genuinely helpful, not because of the small commissions I make if you decide to purchase them. Most of all, I would never advocate for buying something that you can't afford or that you're not yet ready to implement.
It’s a well-known fact that America’s small business owners are movers and shakers. They come up with innovative products and services; they employ about 50% of all private sector workers; and they persist even during tough economic times. But what might not be such a well-known fact is that most of them do all of this without even leaving their homes.

Your skills are the things that you can do. The difference between talents and skills is that talents are passive and skills are active. Or, to put it another way, you're born with talents but you develop skills over time as you learn. For instance, a creative person may have excellent skills for drawing or writing or design. A person who has a talent for attending to detail may have strong accounting or organizational skills.


You will want to become certified in massage therapy to be able to effectively market your services. Courses that lead to certification include not only information on human anatomy and physiology and the effects that massage has on both, but also on how to make a business out of the field of massage. You could do either a certification program or an associate's degree and stay within the $5,000 scope of this book.
A friend in Boston made a living doing this. He had lived in the Netherlands and was fluent in Dutch. He contacted companies who sent people to the Netherlands to work and live, and offered to provide not just his language expertise but important information on Dutch culture and living in the country. It worked. If you’re from or have lived in another country, consider channeling not just your language but your cultural expertise into a new career.
#8 support: I have a business partner, but I also have a mastermind partner (since 2011) and that has been so helpful. I get to brainstorm ideas, be held accountable and have insight from someone who is not inside my business everyday. I also now lead a mastermind group for moms, and I love spreading this powerful tool to others to find their own accountability partners in life and business.

Whether it's a child's birthday party or a wedding reception, behind every good celebration there is a great planner. People will pay big bucks to quality planners to create experiences they'll never forget. Armed with little more than a budget and a knowledge for what makes a party really "pop," party planning can become a lucrative home-based business for any party animal.


And in terms of #4 (Being Different), I can still remember driving home from a pretty boring ed policy conference in Lansing, MI, and thinking, “Geez, why did I go to this?” when it hit me: I can be different by bringing a somewhat irreverant, non-freaked out approach to education (and, in particular, the standards that I’m niched into). There are 3.5 million teachers in the USA, and if even 10% of them are like-minded folks who simply refuse to freak out with Chicken Little dances, that’s a great market.
15. Know what you’re signing up for. “Too many people want to work from home and expect the assignments to just flow in—so not the case,” says Kristen Fischer, author of Creatively Self-Employed: How Writers and Artists Deal with Career Ups and Downs. “Solid skills in business development, lead generation, sales, and marketing are vital to ensure success.”
If you have something you're skilled at and very passionate about, you can turn that winning combination into offering your services with one-on-one online coaching as a solid side business idea. Just be sure to implement your own opportunity management system so you don't get caught up working with clients that you can't measurably help. Elmira Strange will give you a step-by-step plan for putting your skills and experience to work by developing an online coaching business—even as a side business idea in the time around your full-time job—so be sure to check out her course on Udemy for a jump start on this side business idea.
The key to success in this business is being very disciplined in buying. Limit your car buying to popular models that you can turn over quickly, models that you have a strong understanding of current local pricing on, cars that you can buy at a significant discount to the price you believe you can fairly sell them for, and cars that are highly unlikely to need major work.
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