Remember: It can take up to seven points of contact to make a single sale, so you’ll want to begin collecting visitors’ contact information from day one using an opt-in form on your home page. Then send them e-mail messages to follow up and keep them thinking about your site. Need some ideas for e-mails you could send to follow up with your opt-in subscribers? Try these ideas:
These reasons are just the tip of the iceberg when it comes to the importance of being online. Not only will you improve your business’s visibility but you’ll also have some great opportunities to talk to all your customers. Got some new products? Received some great feedback from a customer? Being online gives you a great platform to shout about your business through a variety of channels, tools and techniques, not all of which require a hefty budget.
Point number 1 is extremely true. You can convince yourself there will always be a better time to launch. The one caveat I would add to part 1 is that you spend at least a little time making sure there is an audience before you spend lots of time building something. You need honest real opinions from people as to whether they would pay for your product or service if it existed. Ideally you are getting paying customers before you have even launched to validate your offering or service. Wasted time can eat you alive. Once you have validation though, Corbett is right. Just launch there is no better time than now. You can fix all the problems later.
At this point, I was confident that people were searching for these parts and decided that we needed our own website. I contacted a few local web developers who all came back with quotes ranging from £4,000 to £8,000. Being a proud northerner, it was more than I was willing to gamble and I decided to put the whole thing on the backburner. Searching the internet one wet afternoon I discovered a hosted e-commerce solution for just £20 per month.
Remember to avoid cheap web hosting services that seem to be so attractive. There are so many disadvantages that come with cheap website hosting. I have had so many clients that were enticed into hosting for like $27 (Ush 100,00) per year and later discovered security vulnerabilities, no customer care and very slow websites. So be careful when choosing a web host.
I think the biggest killer of new ventures is good ideas. A good idea sparks the imagination, causes the founder to invest heavily in a dream, and much of that investment goes into building filters to bad news, which ensures you will be way too overconfident and prevents you from transforming a good idea into an idea that works. The end result can get pretty ugly, and usually involves uncontrollable crying. (That’s right. Real men cry.) As an idea man, I have learned the hard way to distrust my ideas. Better to start with some problems worth solving that I am uniquely able to address and build a simple MVP prototype with no expectation that it will work. Then find out what is wrong with it, fix it, repeat.
Also, make sure you’re up-to-date on CPR, first aid and other emergency procedures. Then make sure your own kids are OK with sharing their home every day. Once all of that is wrapped up, go to your friends and neighbors, your kids’ teachers, your place of worship and anywhere else busy parents are looking for day-care services, and get your word out.
We're all guilty of spending too much time on Facebook, Twitter, or Pinterest sometimes, so why not get paid to put your expertise to work as a side business idea? Lots of companies, especially startups or those in retail and travel—even influencers have heavy social media presences and are constantly in need of people to help build their brands online. You can find these types of opportunities on sites like Flexjobs and CareerBuilder and most employers on these websites are conditioned to working with people who operate these services as their side business idea. Over time as you grow in your ability to leverage various social channels, you can add more service offerings like running high-return Facebook Ad campaigns or hosting lucrative sweepstakes competitions for the brands you want to work with.
2. Keep your overhead to a minimum. “It’s not about how much money you make, it’s about how much you keep, so overhead is key,” says Craig Wolfe, founder of CelebriDucks, a company that creates celebrity rubber ducks. “It’s great that you’re working from home, but you can still bankrupt yourself through ill-conceived overspending, especially in technology.”
Nothing beats teaching more novice learners about your passion, hobby, or craft as a business idea (that's a common theme here). Explore dozens of DIY portals (such as DIY.org, DIY Network, Instructables and Mahalo) to get business ideas on how to earn a healthy side income just by showing others how to do the things you love. You can also sift through the countless ad-supported YouTube channels that teach just about anything from guitar strumming to 3D printing.
The key to success in this business is being very disciplined in buying. Limit your car buying to popular models that you can turn over quickly, models that you have a strong understanding of current local pricing on, cars that you can buy at a significant discount to the price you believe you can fairly sell them for, and cars that are highly unlikely to need major work.