To locate sites that might be interested in your content, e-mail other website owners in your industry–be sure to choose sites that receive attention and visits from your target market–and invite them to use your article on their site or in their newsletter at absolutely no cost. Many site owners need fresh content, so they’ll be more than happy to post your articles–and it won’t be long before those articles start driving traffic back to your site.
As a small or start-up business, the thought of launching your fledgling company into the world of social media can be overwhelming. With so many channels to choose from, the challenge of posting good content regularly and the constant risk of negative comments or complaints, it’s easy to see why keeping the floodgates shut can seem like the best option.
First you need to secure a domain name for your website. Then find a hosting service. You will want to create content for your website that is easily read and used by potential customers. If you have set prices for your services, it is best to be transparent about them. If your fees are individually based, then state that. Explain your expertise and success in the business on your "About" page. Be sure to have a "Contact" page with your information so clients can get in touch. Once your website is ready, all you have to do is market it.
The other thing that got me hamstrung in the beginning was the perfection trap that someone above mentioned as well. Good lord, the time I wasted tweaking and fretting and editing something “just one more time” before getting it out the door! I mean you wanna do the best work you can, but sheesh, you also gotta ship. So at the beginning of the year when I chose my 3 “words” or themes for the year, number one was “implementation.”
Working with other companies is one of the easiest ways to market your products. Sell baked goods? Ask local coffee shops if they’ll carry them. Are you a graphic designer? Offer to do low-cost graphic design for other businesses in exchange for referrals to their clients. There’s always someone you can partner with in a way that will benefit you both.
I am 3 years away from full retirement but would love to do it earlier and get out of the rat race and learn new skills. I have plent of office experience and working wiith numbers and pc’s. Can anyone give me an estimate of the cost of the online schools for certificates in medical billing? I looked at some of your links to the schools and I know I can ask them for info, but woud like to get an idea of the cost before I have someone contacting me without knowing first if I can afford to pursue this. I am very interested and thank you for wanting to help others.
On the minus side, working from home can pose challenges, too — for example, having limited space in the home, difficulty separating work from family life, and issues with neighbors. So think about whether your business idea, work style, and family life are a good match for a home-based business. Some businesses and homes are a perfect fit, while others might pose too many challenges.
When Disbrow set up her business, she says jumping through the hoops was pretty easy. Her city required her to register her business and fill out a few pages of paperwork. “They just want to make sure you’re not running a dentist office out of your garage,” she says. “But if I hadn’t known about the requirement for registering, I could have gotten in trouble.”
The price for web design ranges from free to $2500.There are too many companies that offer web design so do your homework and ask for references. Several hosting packages come with free templates for you to design your website yourself. If you need someone to help, Fiverr.com has people with pretty good skills that will create simple websites starting at $5 and will give you excellent deals for more complicated designs. You can find logo creations, SEO services, and advertising services starting at just $5.
On the other hand, Burt’s Bees - one of the most recognized brands in natural care products - sold to Clorox for an estimated $925 million in 2007 and has continued to expand its product line and distribution. But it all started with an artist, Burt Shavitz, making candles from a local beekeeper’s extra beeswax and selling $200 worth of products at a local craft fair.
You will want to become certified in massage therapy to be able to effectively market your services. Courses that lead to certification include not only information on human anatomy and physiology and the effects that massage has on both, but also on how to make a business out of the field of massage. You could do either a certification program or an associate's degree and stay within the $5,000 scope of this book.
Just about every company has a website that has the potential to collect data from its customers. Furthermore, many businesses store their customers' data, personal information – even credit card numbers – in their company computers. But, how many smaller firms can honestly say they know the data is safe from identity thieves and hackers? Most small companies can't afford to hire a full-time data security specialist. That's where your home-based security consulting business comes in. If you've got a background in IT, you could be working as a consultant helping small businesses shore up their data security.
Focus on user experience. Your biggest considerations with an ecommerce site will be setting up your website to offer the best user experience. Choosing the right web design is crucial, as is making sure that your shopping cart software is well-suited for your business. Be sure to check out the various shopping cart options available—from Shopify to X-Cart and many more.
Ultimately, starting an online business is similar to starting a business with a physical storefront. You’ll still need to do business planning and you’ll benefit from making sure you understand your tax obligations from the start. Just don’t underestimate the importance of putting together a functional website and getting it in front of your target market.
I have always loved a bargain and enjoy shopping around for the best deals before committing to a purchase. Over the years, I have negotiated with suppliers for the best prices and services for my clients. Now, I had to do it for my own business. As a small start-up, funds were initially low – and at times non-existent – so committing to long-term contracts was not always practical.
Short term: Getting things done. This is waking up every day and taking steps towards achieving your goals. One day, it may mean buying business cards for your new business, or applying for a business license or hiring a lawyer to help you incorporate your business. Or it may mean researching your idea on the Internet or calling prospective clients to find out who might be interested in buying the products or services that you intend to offer for sale. You cannot build a business without taking these short-term, but important, steps.
Another starting point is to have an idea that very few people other than the founders can actually build. These technical feats provide a natural defense against competition. Remember, every hard problem you solve drops a massive obstacle in front of anyone who’d want to replicate you. Certain problems haven’t been solved because none of the few people smart enough to do so have made it happen. Look at something like Google, which co-founders Larry Page and Sergey Brin were technically capable of building at a time when not many people were. Back then, there were very few people smart enough to build their own search engine let alone imbue it with software that could crawl and rank the entire World Wide Web.
We have a site where you can get much information about fish farming and all other kinds of agriculture and what we call ecolonomic living (http://ecolonomics.org). That site is http://www.eatcommunity.com. We will be making you a FREE Member of that site and then we can communicate with you easily about your fish farming questions. On that site there is a questionnaire you can fill out to tell us about your aquaculture interests and even schedule a time to talk with us. I hope this has been helpful and keep up your aquaculture dreams! You are helping make the planet better.
Once you’ve chosen a name and business structure, filed paperwork with the state and set up your website, you’re ready to get going with your online business. Remember that the Internet is a busy place and you can’t sit back and wait for customers to come to you. Look for ways to actively promote your business through online advertising, social media and old-fashioned word of mouth.
Minimize the cost of overhead. “The number one thing that will kill any business is overhead,” Wolfe says, noting that high overhead costs often pile stress onto new business owners. It can be costly to rent commercial office space and set up a phone system, internet, and other services in the space. In contrast, with a home-based business, you make use of space for which you were already paying rent or a mortgage, and you can piggyback off some services that are already in your household budget, such as home internet, he says.
Evaluate the pros and cons. The fact that your customers will have to visit the third party to buy from you has benefits and drawbacks. If you are interested in renting out your vacation property, using Airbnb’s platform means that it will probably be easier for anyone to find you when they search for lodging in your area because of Airbnb’s growing popularity.
Be prepared to face a catch-22 when it comes to funding. “More often than not, a home-based business is going to require less capital, but often, because most of the funding is for intangible assets, it’s harder to get more traditional sources of funding,” says David Nilssen, CEO and cofounder of Guidant Financial Group, a firm specializing in self-directed IRAs and small business financing. If you’re having trouble getting a traditional bank loan, Nilssen recommends these options for obtaining outside funding.
If that isn’t enough, you can expand your services to include pet grooming as an extra side business idea. To do that, you'll need to have relevant training, an operating license depending on your location, and pet grooming equipment. According to PayScale, pet groomers have an average salary range of $17,600 to $48,500. Not bad as a side business idea if you can find a way to get in most of your clients on the weekends.
Need help deciding which business structure is right for you? Try our Start a Business Wizard or check out our handy business structure comparison chart. LegalZoom’s business formation services include filing your paperwork with the state, obtaining your EIN from the IRS, and connecting you with independent lawyers and tax professionals through our business legal plan to answer any questions you might have.
If you’re selling products, either hire a freelancer to do the job right or invest in the equipment that you’ll need to take and edit high-quality photos. If you’re not sure you can afford professional images, check with local colleges to see if there are students looking to learn and build their portfolios that cost less than well-established professionals.
I would say my problem is that I get dazzled with all the info, products and education around the subject and I tend to buy it all and get really stuck. It is not really like nr. 1 where you are planning but like this awe you get and want to consume every little bit of thing about the subject and it makes you spend a lot of money and time. That is what I am struggling with right now.
If you can create a regular audience for your podcast on a specific topic, this is a great way to get sponsors and fund this side business idea. My podcast, The Side Hustle Project is actually my current side business idea, and because I had an existing audience here on my blog at the time I launched the show, I was able to broker a $5,000 sponsorship from Freshbooks to place ads on the first ten episodes before I even got started.
A doula is a labor coach that can help a birthing mother in any labor environment, from a hospital to a midwife clinic to home. Doulas are non-medical professionals who offer information, emotional support, and physical assistance in the process of giving birth. While licensing for doulas is not required by most states, getting certified by DONA International, the only certifying body for this profession, is a good idea. Doulas do have to deal with unpredictable schedules, but they easily can do this work from home. Doulas generally charge between $500 and $1000 per birth.
If a customer complains, it may be hard not to take it personally, because it is your business. Establish set policies or procedures to handle any complaints, whether it is a refund or a revision of your products or services. Consult with your lawyer for the proper wording and posting. Survey customers often for feedback, so you can head-off complaints.
Without realizing it, I skipped over doing the good work of pinpointing my target market and ideal clients, defining my brand and my offer, figuring out my Why, etc. I studied audience-building and content marketing tactics and put a lot of work into growing a community from the start, but because I wasn’t clear myself on the purpose of my brand, I didn’t have a consistent message to share with that community to build trust and gain their interest in any kind of offers.
Yes, even the PowerPoint presentation requires outside consulting every now and then—especially if it's not your forte. I know I would happily outsource the visual layout of my presentation decks for work meetings, investor pitches and lectures. Tobias Schelle of 24Slides is living proof that you can turn your skills at slideshow presentation design into a legit side business idea—and potentially earn up to $20 a slide for your time and talents.
Yet another common problem encountered by home-based business people is frequent distractions that reduce productivity. In fact, distractions are everywhere for people who work from home. When faced with a difficult work task, it sometimes seems far preferable to run the vacuum, clean out a closet, walk the dog, have a snack, take a nap, raid the refrigerator, pull some weeds in the garden, or do any of the myriad other things that need doing around a normal household. In addition, people who work from home lack the motivation that peer pressure can provide in a regular office. They also face spouses and children who demand time and attention, as well as friends and neighbors who call to chat or stop by to ask favors.