The German Economist Schumpeter once said that there are “no original ideas”, only new combinations of old ones. Curation of curiosity-fueling content is an intriguing and little-known business model. One of the best success stories out there is Brainpickings – a platform that describes itself as “an inventory of cross-disciplinary interestingness, spanning art, science, design, history, philosophy, and more”. The subscription-based model and successful utilisation of affiliate links have turned the blog into a self-sustaining business.
Use inexpensive marketing methods to promote your web site such as submitting articles for online and print publications; publishing an e-zine; participating in online chats; and posting your web site URL on all your marketing materials and correspondence. Visit the SBA’s E-Commerce section: www.sba.gov/training/courses.html; and www.practicalecommerce.com/ for web site and marketing tips.
Without realizing it, I skipped over doing the good work of pinpointing my target market and ideal clients, defining my brand and my offer, figuring out my Why, etc. I studied audience-building and content marketing tactics and put a lot of work into growing a community from the start, but because I wasn’t clear myself on the purpose of my brand, I didn’t have a consistent message to share with that community to build trust and gain their interest in any kind of offers.
It helps to have right the aptitude and characteristics to own and operate a business. Many successful entrepreneurs are creative problem-solvers who do not give up when faced with challenges. They are risk-takers who are not afraid of failing and learn from their mistakes. They continually ask questions and persist until they find the answers or the right people to help them. Entrepreneurs are also self-starters with sometimes seemingly boundless energy. Though few entrepreneurs possess all of these characteristics, you are more likely to succeed if have several of them.
Though certainly not for everyone, recycling the containers from products left strewn around on the ground can become a surprisingly decent side business idea if you put in the time. Attending events like street fairs and outdoor concerts can be a great starting place. Put on a clean shirt, jeans, apply your sunscreen, grab a cheap pick-up tool like this one, sturdy plastic bags, and you can sell them for upwards of $4.00/pound on eBay.
Earning money on GigWalk is similar to working on Task Rabbit—not a bad side business idea if you've got the free time. You get to choose from an amusingly diverse range of jobs from taking snapshots of restaurant menus to counting the items arrayed on supermarket racks. It won’t make you rich though, with payouts tending to congregate in the lower half of their $3-to-$100 range. But, if you're looking for a steady little side business idea, it can't hurt doing a strange but fun errand and getting a tip at the end. When you’re bored or a little short on cash, you can access GigWalk anytime, anywhere via their mobile app. Meanwhile, all the jobs specifically vetted for you will be within reach (ideally, just a brisk walk away).
The solution is simple: Buy traffic through PPC search engines. Pay-per-click advertising is the easiest way to get traffic to a brand-new site. It has two advantages over waiting for the traffic to come to you organically. First, PPC ads show up on the search pages immediately, and second, PPC ads allow you to test different keywords, as well as headlines, prices and selling approaches. Not only do you get immediate traffic, but you can also use PPC ads to discover your best, highest-converting keywords. Then you can distribute the keywords throughout your site in your copy and code, which will help your rankings in the organic search results.
You will need to learn how to work with all kinds of carpet fabrics, from synthetic to wool carpets. Decide whether you will take on valuable antique carpets and family heirlooms; if so, you will want to get specialized training in how to handle these carpets and the specialized ways of cleaning them. Learn how to get tough stains and odors out of carpets--such as dog and cat odors--and your services will be in great demand.
Carpets make your home warm and cozy. But they also tend to gather dust, grime, stains, allergens and bugs over time. You can tap into this opportunity by launching a carpet cleaning side business idea or serving as an independent contract cleaner in your free time. Either way, you’ll need to invest in proper equipment such as vacuum cleaners, carpet brushes, and cleaning chemicals in order to launch this business idea. Look into the possibility of renting equipment for a full weekend and lining up 5-10 clients to service, to offset your rental costs. If you turn a healthy profit, you'll eventually be able to invest in owning your own equipment and increase your margins, thus going from side hustle to serious business.
Becoming an Uber driver has quickly become a great way for people to get their own business off the ground. You will need to pass a background check and have valid instate driver’s license and auto insurance. The process is pretty painless and will get you rolling on your own business. Many people start as an Uber driver to pay the bills while they work on another business that they are more passionate about. Check out our post to learn more about Uber driver requirements.
Like birthdays, marriages happen all the time. Which means you can treat weddings as a recurring fountain of business opportunities: wedding dresses and coats, jewelers, food caterers, venue providers, photographers and videographers, performers, flower shops, travel agencies, souvenir crafts, and a host of other ventures. Now imagine if you can form a network of these service providers so you can offer engaged couples a range of hassle-free wedding packages as a turnkey business idea. The process is certainly fun (and time-consuming), but as a side business idea, the pay can be pretty great.
Home renovation services are hot, hot, hot — and there's no sign of this trend slowing down. Home improvement and repair expenditures in the U.S. topped 326 billion dollars in 2015, according to statista. And as the population ages, even more people are going to want to make their homes more livable by investing in the renovations they need to stay where there are. Growth in home improvement and repair expenditures will reach 8 percent by the start of 2017, according to a report from Harvard's Joint Center for Housing (the historical average is just 4.9 percent).
If you know a thing or two about paid internet marketing and are comfortable with Google, a great way to make some extra income as a side business idea is to sign a freelance contract to manage a company’s Google Ad Campaigns, and gradually start bringing on more clients as your consulting business grows. Just be sure to brush up on all the right business slang and industry jargon that's pervasive in the online marketing world before you launch unprepared into this side business idea.
To locate sites that might be interested in your content, e-mail other website owners in your industry–be sure to choose sites that receive attention and visits from your target market–and invite them to use your article on their site or in their newsletter at absolutely no cost. Many site owners need fresh content, so they’ll be more than happy to post your articles–and it won’t be long before those articles start driving traffic back to your site.