Businesses always need graphic designers to help them convey information visually, through logos, advertisements, posters, websites, and the like. While it is possible to be an entirely self-taught graphic designer, most have either a certification or a degree. Other than the cost of design software, this business has very little overhead and can be done anywhere with a dedicated computer. According to the Bureau of Labor Statistics, graphic designers have a median salary of $45,000.*
Another big suggestion is finding small and easy ways to test business ideas and assumptions. I think this is implicit in your post. For example, if you have an idea for a digital course, you may do a free webinar on the same topic first. If you can’t get enough people to show up for a free webinar, then there probably isn’t enough interest for a paid product on the topic.
According to the Small Business Administration, more than 50% of small businesses are home-based. Home-based businesses offer low overhead, helpful tax incentives, and the opportunity to work in your pajamas, among other benefits. But before you get started, there are some things—101, to be precise—that you should know about running a company from home. Here is our list of top tips, lessons, pitfalls, and more to get you on your way.
Point number 1 is extremely true. You can convince yourself there will always be a better time to launch. The one caveat I would add to part 1 is that you spend at least a little time making sure there is an audience before you spend lots of time building something. You need honest real opinions from people as to whether they would pay for your product or service if it existed. Ideally you are getting paying customers before you have even launched to validate your offering or service. Wasted time can eat you alive. Once you have validation though, Corbett is right. Just launch there is no better time than now. You can fix all the problems later.
4. Work where you’re most productive, even if it’s outside of your home. “Sometimes home is not the right place and work is not the right place—even when they are the same place,” says Stephanie Staples, a personal coach and motivational speaker. “I need a third location. For example, a donut shop, library—somewhere that even though other things are going on, I don’t have to pay attention or care about it. It is the power of the third location; I think differently, work differently, act differently there, and it really helps me.”
One of the most important internet marketing strategies is to develop every customer's lifetime value. At least 36 percent of people who have purchased from you once will buy from you again if you follow up with them. Closing that first sale is by far the most difficult part--not to mention the most expensive. So use back-end selling and upselling to get them to buy again:
If you have a knack for this type of work, a degree won't be necessary. Most people want their yards tidied up in the spring, their lawns mowed in the summer, their leaves removed in the fall, and their shrubs and driveways ready for winter snow. You will also want to offer garden work such as spring planting of annuals and perennials; vegetable garden preparation, planting and fall cleanup; pest control and watering. You can offer tree care service. There is plenty to do in the yard that has nothing to do with plants: stone wall restoration, fencing, irrigation system installation.
45. Smartphones: Just because your business is based from home, doesn’t mean you need to be stuck at home. A smartphone can help you run your business from anywhere. “Smartphones can create flexibility and accessibility while attending to the children’s needs,” says Monica Harris Mondolovich, who has been running a home-based business, MHM Editorial Services, for 10 years while raising two young children.
11. Don’t underestimate the importance of branding. “Branding is the most important thing when building an identity for your company,” says Michael Di Pippo, founder of Penfishingrods.com. “The objectives that a good brand will achieve include delivering the message clearly, confirming your credibility, connecting your target prospects emotionally, motivating the buyer, and [securing] user loyalty.”
Gardening can be very relaxing, and potentially very lucrative. With both the increased interest in alternative therapies and the demand for locally grown and organic foods, an herb farmer can find plenty of customers, particularly if you’re in an urban area. While this does require some space for growing, herbs are fairly small and nearly any home can be slightly modified to allow for an extensive herb garden.
Basically, you pick a profitable niche for your online business, and then you find an affiliate partner who has products available in that niche. Some of the most popular affiliate sites are Clickbank.com, Amazon.com, and CJ Affiliate by Conversant (formerly Commission Junction). Between them, they offer just about any digital information product (like ebooks, audio files, video files) or physical product you can think of.
Domain name trading has been around for the last couple decades, and while most slam-dunk names have long been sold off (Insure.com went for $16 Million in 2009) there’s still plenty of others that you can get your hands on for relatively cheap and broker as your side business idea. But beware: some experts doubt the long-term viability of this business idea, so you shouldn’t quit your day job just to put all your effort into this one without some successes already in the bag. To get you started, here are some tips from GoDaddy, arguably the world’s largest and most famous repository of domain names. Imagine owning desirable domain names for the next decade's most innovative companies.
Do you love woodworking? Even without a huge workshop, you can create some of the more popular crafts and sell them. And like most things, your success in business isn’t necessarily related to how skilled you are as a woodworker. So if you can figure out which products consumers want and just create those, you could have a good business plan. Etsy.com and farmers’ markets are a great place to start selling.
Yet another common problem encountered by home-based business people is frequent distractions that reduce productivity. In fact, distractions are everywhere for people who work from home. When faced with a difficult work task, it sometimes seems far preferable to run the vacuum, clean out a closet, walk the dog, have a snack, take a nap, raid the refrigerator, pull some weeds in the garden, or do any of the myriad other things that need doing around a normal household. In addition, people who work from home lack the motivation that peer pressure can provide in a regular office. They also face spouses and children who demand time and attention, as well as friends and neighbors who call to chat or stop by to ask favors.
Remember to avoid cheap web hosting services that seem to be so attractive. There are so many disadvantages that come with cheap website hosting. I have had so many clients that were enticed into hosting for like $27 (Ush 100,00) per year and later discovered security vulnerabilities, no customer care and very slow websites. So be careful when choosing a web host.
The process of gathering information and writing a business plan helps the entrepreneur take an objective, critical look at the business idea and its chances for success. A home-based business may be related to an individual's previous occupation, but may also be based upon a hobby or the discovery of a unique business opportunity. In any case, the idea should be evaluated with an eye toward market potential and competition. Once the business is up and running, the business plan sets forth goals and standards for management and serves as an operational tool to measure progress. Although there are many ways to start a home-based business—including "moonlighting" while employed full-time, working part-time for an employer and part-time at home, and just taking the plunge—planning is important to all of them.
Taxes become significantly more complicated with a home-based business. Self-employed persons are allowed to deduct business-related expenses—such as wages paid to others, the cost of professional services, shipping and postage charges, advertising costs, the cost of office supplies and equipment, professional dues and publications, insurance premiums, automobile expenses, and some entertainment and travel costs—from their income taxes, but are also required to pay self-employment taxes. People who work from their homes may be eligible for another tax deduction known as a home office deduction. The home office deduction allows individuals who meet certain criteria to deduct a portion of mortgage interest or rent, depreciation of the space used as an office, utility bills, home insurance costs, and cleaning, repairs, and security costs from their federal income taxes. Although the Internal Revenue Service (IRS) has set strict regulations about who qualifies for the deduction, about 1.6 million people claim the deduction each year. According to Gloria Gibbs Marullo in an article for Nation's Business, the savings can be considerable: a sole proprietor living in a $150,000 home stands to save about $2,500 in actual taxes annually.
If you own a camera, starting a freelance portrait photography business could be a very natural way to turn your skills and passions into a profitable business idea. Start with doing free shoots for friends and family to build up a strong online portfolio, get familiar with your gear and the editing process, then you'll be able to get paid for photographing professional head shots and celebratory family moments as your side business idea. Get started by checking out this men's portrait photography class that regularly broadcasts for free on CreativeLive. Plus, once you have all the photography gear, you can earn a little extra side income by renting it out when you're not using it through online marketplaces like Fat Lama.
42. Cash-out refinance: Because there are no “use of proceeds” requirements, these loans are typically amortized over 30 years, and because rates are near an all-time low, this can be a very attractive option. Note: Cashing out home equity through a refinance does mean that you pay interest on the entire amount regardless of whether you use it right away.
You can use your own name in your business, like “Myers’ Painting and Wallpapering,” and like this example, it should indicate what product or service you are offering. If you decide to take a fictitious name, you will have to register it with your county and state as a d.b.a. (doing business as) and publicize it to ensure it is not already in use.
You will need to learn how to work with all kinds of carpet fabrics, from synthetic to wool carpets. Decide whether you will take on valuable antique carpets and family heirlooms; if so, you will want to get specialized training in how to handle these carpets and the specialized ways of cleaning them. Learn how to get tough stains and odors out of carpets--such as dog and cat odors--and your services will be in great demand.
Yes, you can turn your car into a money-maker by driving for Uber and Lyft, but there are other ways to convert mileage into money as a clever side business idea. One way is to do vehicle advertising, a potential side income source of anywhere between $100 to $600 per month. Whether you own a compact sedan or a full-sized bus, your vehicle’s exterior space is prime real estate for ads. Check Wrapify, carvertise, and similar sites for more details about getting started with this business idea and for being paired up with local advertisers.
Don't use jargon. If you are offering technical expertise, include descriptions that appeal to your client base, not your peers. For example, if you are showing that you can code with PHP and AJAX, don't say "in this case, if the input field is empty (str.length==0), the function clears the content of the txtHint placeholder and exits the function." The person who needs you to work on their site will just scratch their head and say "huh?" Say, instead, "Start entering text into this field, and it will auto-complete."
Keep your clients well informed: When clients spend their money on you, they want to be kept apprised of your progress, not only to stay in touch with the project, but also to keep a watchful eye out for problems before they get out of hand. Do your clients a favor, and keep them informed about your project’s progress. Whether the news is good or bad, your clients and customers will appreciate your forthrightness and candor.
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Hi Corbett, your post is spot on and I admire how easy and simple you explained things. I’m sure that budding online entrepreneurs will learn a great deal here. Just to share, when I was starting out, i encountered a couple of these mistakes and boy, they really held me back…months even. The thing is, starting onlin entreprenuers want to always be sure and safe but what they don’t realize is that making sure of every single details just takes time. Simpy put, if you know what you can offer, what makes your product unique then launch it already. Think clearly at first and then focus on doing more.
1) A super short commute? The most obvious home business advantage is the lack of commuting necessary. No more minutes or hours spent each working day sitting in a car, on a bus or subway fighting your way to work. For many home-based business owners, their commute consists of just walking down a flight of stairs. (Of course, this advantage is wiped off the board if you don't actually work at home but have to travel to customers and clients.)
Getting beyond the decor of your office, it’s important to fill your workspace with the proper tools. Opinions vary, but generally your home office essentials should include a computer, a second monitor so you can multitask if necessary, backup for your data, a printer, and a scanner. Other home office must-haves: good lighting, virtual or traditional telephone service, a surge protector, a fire safe box, a shredder for sensitive documents, and an uninterruptible power supply. Even if a paperless office is your goal, you might still need a file cabinet to neatly store the inevitable documents that will otherwise pile up in your office.
From $0 to $120,000 in monthly sales, Beardbrand.com is as incredible a story as they come. This is a company that lives and breathes the brand they’ve created, selling beard care products, beard grooming kits and other beard related propaganda. The owner of Beardbrand.com says it’s his growth of such a unique, strong brand that’s made him so successful.
The third element of the strategy is the type of post you go for. If you’ve got long-form content in the shape of reports or e-books you can draw upon, create mini campaigns around them and publish quotes or key stats over a number of days with links to your website. It’s absolutely fine to post about the same thing more than once, but don’t forget to use trackable links to check what posts work best.
If you know how to make jewelry, there’s really no reason not to sell it. Handmade jewelry has long held appeal for collectors and admirers alike. The biggest challenge to setting up a jewelry business might be running the business itself—just making beautiful things won’t be enough to sustain the operation. Study up on what it takes to run a jewelry business and then make it happen. A great place to start is online with sites like Etsy and eBay
Many families with kids, including single-parents, have very limited time resources, creating a demand for part-time child care providers (and a business idea opportunity for you). If you love kids and have some spare time, you can earn plenty of side income by looking after children while their parents are away. Just be sure to identify the particular age group you're comfortable caring for and you’re all set after any necessary certifications. Establishing a home-based daycare center capable of servicing six or more kids is also a lucrative way to really expand upon this business idea if you have the right environment for it.
The Completion Gene is the habit based on psychological need to follow through on what you start and see it to the end--whether it be preparing a proposal, doing a project for a client, or seeing a business through its up and down cycles. In short, the Completion Gene is what separates successful small business owners from the wannabes, and it's the thing that can have the biggest impact on your success as an entrepreneur.
From the inside looking out, I want to see the world as clearly as possible. And so do a lot of homeowners and particularly office managers. Now that creates a demand for window cleaners to step into this business idea, especially if you can land a contract cleaning windows for an office building. If you want to try it out as a side business idea, here’s a step-by-step guide on how to start a window-washing business at home.
For example, if you are an affiliate marketer for Musician's Friend, an online musical instrument retailer, you can advertise their products on your site. If a person visits your site, and clicks on the link that takes them to the Musician's Friend website, and they purchase an instrument within a certain amount of time (24 hours or more, typically), you get a commission on the sale.
Thanks for posting this. I really needed to hear (what my husband has been saying for a while) that just because I have a blog, doesn’t translate into a real business. And here all along I think I have been doing something great and fabulous. That smack in the face was sooooo necessary. I need to really focus on where is the revenue going to come from. My approach to this is like a serious business but my actions say cool hobby.
Incidentally, helping others grow their wealth is also a good way to grow your own financial worth as a side business idea. If you have stock market and finance credentials, then you can earn freelance commissions or consulting fees, advising clients on how to get the best returns for their investments as a lucrative side business idea if you can get results for those clients—otherwise this business idea can be the fast-track to alienating friends and family, so be careful.
Skills honed, the entrepreneurial 26-year-old launched her own graphic design shop, Darling Design, out of her apartment last year. She figures that an office lease would have cost an extra $1,000 per month. Sure, the home office can get a bit crowded--Schmechel shares the cramped three-bedroom rental with two roommates--but she's happy she did it. "I couldn't have started the business without doing it in my house," she says.
Be social. Whatever your business, whatever your venue, keeping your name in the air is key to internet success. Have a business account on Facebook, Twitter, and LinkedIn. If your business is graphically oriented, have accounts on Flickr and Tumblr as well. Whenever there is news of any kind—a new contract, a new page, a new entry, a new photo—cross-post it to all your social media sites. Also make sure those sites link back to your main website, and that your website has links to all of them.
A domain name is your website name (eg www.yourname.ug). That name is the address where Internet users can access your small online business website and is used for finding and identifying computers on the Internet. Computers use IP addresses, which are a series of number. However, it is difficult for humans to remember strings of numbers so like your name identifies you among the population, the domain name will identify your business online among many others.
And don’t forget social media as a home-based business. Many churches, other non profit charities, and business owners NEED to advertise via social media. You can either be hired to do theirs or become a consultant who trains their staff. Many churches don’t know the Internet laws like an avid social media user does. They’ll need someone to teach them how to use social media and protect their organization while doing it. Ask me how I know. 😉 My husband and I have worked with some organizations who refused to listen and they ended up with some scandals. Take a gander at what happened to Pastor Alios Bell’s ministry reputation when someone who knows social media happened upon her indiscretion at Applebee’s. Google it. It went viral.
If you don’t mind doing other people’s chores, then TaskRabbit may be the right side business idea for you. Earn a little side money doing odd jobs like walking your neighbor’s dog or mowing Mr. Smith’s lawn. Running errands not your style? Tell that to the top taskers on the portal who reportedly earn as much as $7000 a month, making this a full-time business idea for some.
Like recycling, this side business idea requires the willingness to get your hands a little dirty. If you enjoy working outdoors, then you can make a pretty good side income cleaning up litter outside retail, office and industrial properties—especially for businesses that have large parking lots that need regular cleaning. Property management companies need their properties maintained litter free and you can do so with an on-foot service using inexpensive equipment like this cheap pick-up tool and a broom. Charge for your time at $35 - $50 per hour and bill your clients the same contract price each month. For even more on how to get started with a litter removal side business idea, check out Cleanlots.
You will want to become certified in massage therapy to be able to effectively market your services. Courses that lead to certification include not only information on human anatomy and physiology and the effects that massage has on both, but also on how to make a business out of the field of massage. You could do either a certification program or an associate's degree and stay within the $5,000 scope of this book.
Take time out for good behavior. It's not uncommon to find yourself working 60- to 70-hour weeks. But the good thing is, if you want to sneak out and see a movie at two in the afternoon, nobody's going to tell you not to do it. You have that freedom and flexibility as a home business owner. It can be tempting to work all the time when you start seeing how successful your business has become, but know when to relax. You've already established a smooth-running business. Take a break every now and then so you don't get burned out.