As a small or start-up business, the thought of launching your fledgling company into the world of social media can be overwhelming. With so many channels to choose from, the challenge of posting good content regularly and the constant risk of negative comments or complaints, it’s easy to see why keeping the floodgates shut can seem like the best option.
The German Economist Schumpeter once said that there are “no original ideas”, only new combinations of old ones. Curation of curiosity-fueling content is an intriguing and little-known business model. One of the best success stories out there is Brainpickings – a platform that describes itself as “an inventory of cross-disciplinary interestingness, spanning art, science, design, history, philosophy, and more”. The subscription-based model and successful utilisation of affiliate links have turned the blog into a self-sustaining business.
I find it really hard to get pace on a project unless I get help. Look at your key objectives and ask how you’re going to get them done. What with work and other shit nothing ever moves as quick as you’d hope on a new project so must find ways to delegate tasks to others. This could be Mum, Dad, Wife, friend or whoever but make sure they are uber serious about completing the task for you, otherwise you’ll go even slower!
Without realizing it, I skipped over doing the good work of pinpointing my target market and ideal clients, defining my brand and my offer, figuring out my Why, etc. I studied audience-building and content marketing tactics and put a lot of work into growing a community from the start, but because I wasn’t clear myself on the purpose of my brand, I didn’t have a consistent message to share with that community to build trust and gain their interest in any kind of offers.
If you understand design and have a passion for décor, a career in interior design could be a great path for you. While you may not technically need a formal education to be an interior designer, having a bachelor's degree in interior design will definitely give you a huge leg up in the field. But if working for a design firm doesn't feel right to you, try running your own interior design business from your home.
Stay connected. Carry an organizer wherever you go. If you're still using a day planner or similar dinosaur, consider upgrading to a Blackberry or other high-tech gadget. You don't need to go crazy and spend a lot of money, but invest wisely in something that will hold everything you need and allow you to instantly access it on the go. Another good idea is to not keep all of your information in one location, such as the hard drive of your home computer. Keep your data hosted on a virtual exchange server so you can access it anywhere that has an Internet connection. A big misconception about homebased business owners is that they stay at home all day, everyday. And as you know, that's just not always true.
You may not think you were born with the Completion Gene but, believe me, it's there deep inside you. The Completion Gene is built into each one of us--it's standard equipment from the factory. If you haven't seen your Completion Gene lately, you might need to dust it off before you'll have an opportunity to give it a workout. The more you exercise it, the stronger it will get. And the stronger it gets, the closer you will be to living your dreams instead of just dreaming them.
I overheard my wife talking to a homeschool mom that raises and sells a certain type of dog (a registered breed of some kind) ranging from $1,000 to $1,800. I also know a couple teens that started a bread business where they sell the product at the local famer’s market and local stores. The product(s) have been so successful, most of the family has been involved in it.
Another big suggestion is finding small and easy ways to test business ideas and assumptions. I think this is implicit in your post. For example, if you have an idea for a digital course, you may do a free webinar on the same topic first. If you can’t get enough people to show up for a free webinar, then there probably isn’t enough interest for a paid product on the topic.
Counted amongst the most valuable tech giants, Amazon is also a massive global market where virtually anyone can cash in on the rising tide of eCommerce if you have the right business idea. But, like everything else that involves money, you have to do quite a bit of work to earn it. In this case, you need to do tons of research (looking for generic products such as clocks, key chains and mugs to attach your brand to) as well as developing a sensible inside sales strategy that'll help you generate profits from your private label side business idea. For an incredible deep dive on how to launch this kind of business idea, check out how digital marketer Neil Patel recently did this as a public experiment right here on his blog.
With the rise of online craft marketplaces like Etsy, people with decent artisanal skills like sewing and woodworking have an always-open market to sell their products as a side business idea. If you’ve always wanted to design and make clothes by hand, then you can start turning those fashion ideas into real, hand-sewn garments and earn a little bit with this side business idea while you sleep and customers from around the world browse your Etsy & Amazon stores.
Must agree that in order to have a successful online business is to not go alone, back yourself up with like minded individuals that share the same goals as you. Join a community that will provide you with genuine support and have a good platform where you can have good step by step training and tools to start your online business on the right path of success.
Hairstyling is a popular business that can be quite lucrative. Generally a home based hairstylist business is likely to be started by someone who has already has a cosmetology career and wants a change. If you already have your cosmetology training and license, and loads of experience under your belt working in a hairstyling salon, you probably have a following that will follow you right home without any hesitation.
Towards the end of 2007, one of our best customers decided to shift production to India. Since most of the machines were no longer required, the production manager asked us if we would like to purchase the spare parts from the machines for £600. We purchased the boards thinking they would be useful for parts for our repairs. Sadly, I didn't consider where we would store all these parts and soon my office was full of circuit boards. I spent the next three months climbing over parts to get to my desk. Something had to change.
I recently started working in network marketing with a natural hair care line. It has transformed my life, by giving me my confidence back. I was losing my hair and I didn’t know what to do. I’d been to the Dr and told it wasn’t a thyroid issue, but they couldn’t tell me what WAS causing it. My good friend introduced me to these amazing products, that in a matter of months changed my life. My husband is now using the products for his “gaining face” (not receding hairline) issue. Lol.
Gardening can be very relaxing, and potentially very lucrative. With both the increased interest in alternative therapies and the demand for locally grown and organic foods, an herb farmer can find plenty of customers, particularly if you’re in an urban area. While this does require some space for growing, herbs are fairly small and nearly any home can be slightly modified to allow for an extensive herb garden.
This is a perfect business idea for trained accountants who would like to work from home, although it is not necessary to be a Certified Public Accountant in order to become a freelance bookkeeper—it’s just necessary to have the background knowledge that bookkeeping courses at any community college can offer. This kind of freelance work is especially helpful for small businesses that do not need or cannot afford a fulltime bookkeeper, making it possible for you to have full time work through several smaller clients. Median salary: $34,000.
As long as there is still the written word, there will always be editors. Freelance editing and proofreading not only pays a decent hourly wage, it also gives you the chance to read about potentially interesting topics too. What's more, pursuing freelance writing & editing as a business idea can afford you a lifestyle that lets you travel the world as a digital nomad. You can find lots of job postings from companies and individuals in need of writing, proofreading, and editing services on Upwork, which makes this a high-demand side business idea.
Got a thing for numbers? Plenty of companies need to hire talented contractors who are good at data analysis, making this a potentially lucrative side business idea if you have the right credentials and experience. Platforms like Upwork and Digiserved are but a two of many websites that are great for freelancers with an analytical prowess, looking for extra work as a side business idea around their full-time jobs.
The third element of the strategy is the type of post you go for. If you’ve got long-form content in the shape of reports or e-books you can draw upon, create mini campaigns around them and publish quotes or key stats over a number of days with links to your website. It’s absolutely fine to post about the same thing more than once, but don’t forget to use trackable links to check what posts work best.
Define your product or service. Starting an online business gives you the benefit of having access to millions of customers, but you also have a lot more competition. No matter what you're trying to sell, you can bet that hundreds more online retailers have a similar idea. What differentiates your product from other similar products? To help your product stand apart from the rest, you'll need to find a niche.
We all wear clothes (at least some of the time). Which, of course, makes the business idea of cleaning soiled laundry an obvious hit. In fact, the self-service laundromat industry in the US is worth more than $3 billion, with many related businesses such as a mobile app laundry service, a real rolling mobile laundry service, and home laundry pickup & delivery services springing up each year. Here’s one way you can cash in on the trend as a side business idea.
Web designers are incredibly valuable for technology companies—which is why becoming a freelance web designer is a top side business idea today. Web design is all about mastering the art of creating a beautiful, value-driven experience for the people using a website or app. There are always new websites popping up in need of professional web design, and foundational books like HTML & CSS: Design and Build Websites by acclaimed web designer Jon Duckett and Don't Make Me Think by user experience legend Steve Krug will get you started down the right path to quickly determining whether or not becoming a web designer is a viable side business idea for you.
Believe it or not, a really easy, frequently undervalued strategy for getting traffic is giving away free content to other websites. Even just two or three well-written articles can generate truckloads of traffic, as long as they don’t contain a sales pitch. You want to include rare, hard-to-get information that’ll lend your articles automatic value–the kind of information that establishes you as an expert in your field.
You will also want to gather a network of business owners and resource people. These people could include a business mentor, another entrepreneur in the same industry or profession, and additional business owners or leaders you meet at local organizations’ meetings or through Internet groups. These people may also be sources for future outsourcing work or collaborative ventures.
Know someone who rents out property to others? Perhaps they could use a hand managing their property. If so, you can make a decent amount of money on this side business idea with relatively little work on your part (most of the time). It'll take some hustling and the willingness to be flexible with your schedule, as you'll be responsible for collecting rent checks, managing repairs and improvements, and simply being on call for emergencies. But, a property manager is essential for most real estate investors that have a large enough portfolio, so there's definitely merit to this business idea.
It’s not the sort of side business idea that’s covered in glory, but someone needs to make sure all the numbers add up at the end of the year. Every business and most individuals need someone with the domain expertise to help prepare tax returns, especially time or resource-strapped small business owners. Majo Jacinto in his Udemy course provides an in-depth foundational understanding of how to prepare tax returns (and stay current with ever-changing laws) that'll certify you with tax prep skills in as little as a few hours of training and practice. Then once tax season rolls around you'll be able to charge an average of $229 per return as a freelance tax preparer with this side business idea, according to CNBC.
If you own a car but barely use it, you can make some easy cash as an effortless side business idea by renting it out on Turo. Before you freak out, know that there’s a $1 Million insurance policy on all cars, plus drivers are prescreened, so you can have peace of mind. Closely related to renting out your car is another new service I recently came across (available only in the UK at the moment) called YourParkingSpace where you can sign up to list your available parking space through the app, and earn when people decide to use your spot.
A home business promises many benefits: the freedom to become your own boss, to work from your home in a manner and style that pleases you, and to take control of your financial life. You may decide to quit your job and work at home to be with your newborn baby and take care of your growing family. Or you may simply be fed up with the daily grind of corporate life that you now want to work at your own pace.
75. Invest in a time management class. “This is what I tell people to do before they do anything else,” says Tim McGraw, a home-based marketing strategist and copywriter. “It should be considered your ‘first day at work.’ I highly recommend a full-day seminar from the likes of Franklin-Covey or the American Management Association. It will be the best $300 you invest to launch your business, you will walk away with tools in hand—paper-based as well as software applications—and it will instill habits that will serve you through your career.”
Mobile applications are more popular than ever, and people are willing to pay good money for ways to manage their lives from their smartphones. If you have a great idea and happen to know coding, you can run with it and create your app yourself. If you just have an idea and don't know the ins and outs of how to turn it into a reality, there are plenty of software developers looking to collaborate with people on app creation.
You can also use an all-inclusive ecommerce web service. Sites such as Shopify and Volusion offer competitive packages, with free templates, custom packages, credit card processing, and more. Ecommerce web services makes it easy to sell your products on the web, without a lot of overhead. There are no custom interfaces or templates to work with; you simply create an online store within the framework of the service.
Lots of successful makeup artists started their career on YouTube. All you need is a strong portfolio and a professional-looking website to get this gig going. Offer a couple of free makeup sessions to build your reputation and use content marketing to spread the word online. When you feel that you’ve got enough momentum going, start selling makeup tutorials, makeup products and personalised tips.
Another common problem faced by those who work from home is isolation. In a standard business environment, people are dealing with co-workers constantly, as well as the noise of ringing phones and running machines. There are also meetings, breaks, and lunch hours that serve to break up the day and provide opportunities for socializing. This contact with other people provides a built-in system of motivation to at least appear busy at work. In contrast, many people who start a home-based business are faced with nothing but a quiet, empty house. Some find it difficult to motivate themselves and succumb to boredom and loneliness. But such isolation does have a positive side: working at home increases productivity by an average of 20 percent, so home-based business owners can often get more work done in less time. Planning is necessary to overcome the negative effects of isolation, however. Experts recommend that home-based business owners schedule interaction with other people on a regular basis, using such means as business meals, outside meetings and appointments, clubs and associations, and networking.
But it’s also easier for consumers to compare similar products, which makes your ability to differentiate yourself more important. For instance, if you decide to use Etsy to sell handcrafted cutting boards, when a potential customer searches for cutting boards on the site, they’ll wade through potentially hundreds or thousands of relatively similar listings.
According to the Small Business Administration, more than 50% of small businesses are home-based. Home-based businesses offer low overhead, helpful tax incentives, and the opportunity to work in your pajamas, among other benefits. But before you get started, there are some things—101, to be precise—that you should know about running a company from home. Here is our list of top tips, lessons, pitfalls, and more to get you on your way.