As your business grows, review, and revise: your business plan to see if you are achieving your goals; your marketing plan, to see what strategies were the most cost-efficient and had the best responses; your customer service plan to see if you are receiving satisfactory feedback; and your financial plan, to review your business’s current financial statement to ensure your business has a positive cash flow.
Starting a pet sitting service requires almost nothing in start-up costs. You do need some general credentials that will cost little or nothing to acquire. Your list of credentials should probably include personal pet ownership--if not currently, at least in the past--as well as other pet-related experience, including working at a pet food store, an animal hospital or other animal-related business. You will need to spend a little to become "bonded." This is known as "honesty insurance," and ensures your clients that you won't get their house keys and make off with their valuables (or that they'll get their money back if you do).
If you're a person who loves leaving customer reviews on sites like Amazon, stop doing it for free. Word-of-mouth advertising is still a huge lead generator for many companies, and a lot of businesses are willing to share a portion of their profits with persuasive individuals who will promote their products to the public. If you have a personal website with a large following, this might be easier to accomplish (PR reps are always seeking out brand advocates they can send free samples to). Smart Passive Income breaks down three types of affiliate marketing and explains which one is most profitable.
“The massage therapy business has been growing by leaps and bounds in the last decade, tripling in volume. According to the Bureau of Labor Statistics’ Occupational Outlook Handbook, it should grow by an additional 20% through 2016, meaning this home business has strong potential for growth. And, because all in-home massage services are necessarily local in nature, it’s work that can’t be outsourced to another country.”
If you want to start a business, a great strategy might be to run your business from home first. Some solopreneurs do so with the safety net of a full-time job before they decide to cut the “reliable paycheck” cord. Starting a home-based business is an ideal way to save money and enjoy a more convenient, flexible schedule while you learn how to build a profitable company. After a few years, once your business is more established, you can expand the footprint of your company by renting office space or warehouse space or by creating a retail storefront — but especially in the early days, by using online sales technologies and by keeping your overhead costs low, your home-based business might be your best route to long-term business success.
If you can write copy that gets people excited about purchasing what your client has to sell, you can make good money in this business. Unless you are highly experienced from working in the copywriting field, take a course. There are online courses or classes at community colleges and universities that can give you a leg up in getting savvy at writing copy for brochures, catalogs, advertising and, of course, marketing copy for the web.
47. Cloud-based sync-and-share tools: Jill Mayer uses SugarSync, a cloud-based sync-and-share solution. “My husband and I both have home-based businesses, and this service is invaluable to us,” says Mayer, a contractor with Lyman Public Relations. “It not only comes in handy while traveling or if we’re out of the office by giving us access to all of our data right from our phone, tablet or laptop as if we’re sitting at our office desktops, but the sharing and collaboration features are extremely helpful and convenient when working with colleagues and clients.”
Driving for one of the two globally expanding app-centric taxi alternative services, Uber or Lyft can still be a fairly lucrative way to earn money as a side business idea on nights and weekends—working only when you want. But before you dive head first into this side business idea, do your homework and calculate the costs of extra gas, mileage, tires, wear & tear and usage on your vehicle—it's not a guaranteed business idea that'll turn a huge profit every weekend.