Prices start low, with sites such as Siteground offering a basic small business package that includes a customisable website and web hosting from just $3.95 (Ush 14,00) per month. Before you choose a web host consider what support they offer should you face problems with your website, what backup services they offer and their scalability so your business can grow.
Set up a merchant account. Service businesses in the past had to generally rely on cash or check—setting up an entire credit card processing system was a thankless, expensive task at best. Using a service such as PayPal makes it possible to accept virtually any form of credit or debit card for your services, and includes dispute resolution should the need arise (and it will arise).
Create a stylish and functional website. Elegant or funky, classical or hipster, your online store should reflect what you’re selling. No matter what your style is, it's important to give off a professional air. Since you won't be able to earn people's trust in person, your website will have to do the selling for you. Your site should be engaging, and most importantly, easy for customers to use when they're ready to make a purchase.
On the other hand, Burt’s Bees - one of the most recognized brands in natural care products - sold to Clorox for an estimated $925 million in 2007 and has continued to expand its product line and distribution. But it all started with an artist, Burt Shavitz, making candles from a local beekeeper’s extra beeswax and selling $200 worth of products at a local craft fair.
Obviously it should be a problem for you, but be sure it’s also a problem for others. The thing is, sometimes people don’t realize they have a problem. And often just telling them they have a problem will only elicit an “Oh, that’s good enough for me.” As the old cliché goes, we’re creatures of habit. It’s really hard to persuade someone to try your thing when the status quo is good enough. But put a better solution in front of the same person and suddenly the status quo looks repugnant.
#8 support: I have a business partner, but I also have a mastermind partner (since 2011) and that has been so helpful. I get to brainstorm ideas, be held accountable and have insight from someone who is not inside my business everyday. I also now lead a mastermind group for moms, and I love spreading this powerful tool to others to find their own accountability partners in life and business.
Use inexpensive marketing methods to promote your web site such as submitting articles for online and print publications; publishing an e-zine; participating in online chats; and posting your web site URL on all your marketing materials and correspondence. Visit the SBA’s E-Commerce section: www.sba.gov/training/courses.html; and www.practicalecommerce.com/ for web site and marketing tips.
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Basically, you pick a profitable niche for your online business, and then you find an affiliate partner who has products available in that niche. Some of the most popular affiliate sites are Clickbank.com, Amazon.com, and CJ Affiliate by Conversant (formerly Commission Junction). Between them, they offer just about any digital information product (like ebooks, audio files, video files) or physical product you can think of.
#3 listening: I created a community targeted towards what I wanted to write about. I learned by providing value to my audience that what I was writing wasn’t what they wanted. So I rewrote an entirely new ebook the month of January. And every product I’ve launched after that has been in direct response to what my community is struggling with and needs help with.
All homeowners are always on the lookout for ways to save on their utility bills. You can come to their aid by providing them with an audit of their house and giving them a breakdown of how they could accomplish real savings in heating, cooling and electrical use. You can go one step further and do the implementation and installation of some of your suggestions in their home yourself. Do a complete appliance audit, with efficiency ratings and calculations based on the age of the appliance. And don't forget the water heater!
Once you’ve mastered step 1 and gotten a foothold in the market, you’re ready to expand your offerings. Your customers will appreciate having related products to choose from. What’s really important about branching out into new areas is to continue to provide a high-quality service across the board. Branching out could hurt your reputation if you drop the ball in other areas.
Pet sitting usually involves going to someone else’s house to take care of furry loved ones. Pet sitting could even involve living in someone’s house while the client is away. You have to think about the types of services you’ll provide and the types of animals you’ll take care of, but generally pet sitting is a low-cost, high-pleasure business idea.
44. Equipment lease: An equipment lease is a loan in which a lender buys equipment and then “rents” it to a business at a flat monthly rate for a specified number of months. At the end of the lease, the business may purchase the equipment for its fair market value. This option is great for businesses that are making small purchases and have no revenue yet.
At some point, you might be ready to hire employees. Fortunately, that won’t necessarily require you to expand into a commercial office space because your employees can work remotely from their own homes. Not only is it becoming more common to have a remote workforce, apps and other tools make it fairly easy to manage others from afar, so long as the job can be done remotely and you use the right tools.
Skills honed, the entrepreneurial 26-year-old launched her own graphic design shop, Darling Design, out of her apartment last year. She figures that an office lease would have cost an extra $1,000 per month. Sure, the home office can get a bit crowded--Schmechel shares the cramped three-bedroom rental with two roommates--but she's happy she did it. "I couldn't have started the business without doing it in my house," she says.
If you want to speed up the process of launching your blog, I recommend setting up quick, affordable and easy website hosting with a company like Bluehost, choosing a simple WordPress theme and working on your first post, in order to set the precedent of prioritizing your time on creating content, connecting with (and building) your audience. Then once you've been able to build a community around your blog, you'll want to invest in really understanding your readers—so that you can give them more of what they want.
Your goal in conducting preliminary market research is to choose a product or service that will be in demand by potential customers; and to size-up your competitors so you will know how to make your business standout from theirs. Look especially for those people whose needs are not being met by larger companies. Business experts label these “niche markets,” and fulfilling their wants are making many solo entrepreneurs rich.
If you've got business expertise already, you can help other entrepreneurs launch and maintain their own businesses by offering your services as a business plan consultant and writer. Help your clients figure out their ideas, goals and finances for their businesses and put them all in one organized business roadmap. You can also help conduct market research for your clients, so they can determine how successful their businesses can really be, or if they need to make changes or go in another direction before wrapping up their business plans.
I realised I wasn’t going to have time to approach every online directory to get my company listed, so now I also use Yell’s Connect product, which is separate from the advert that I’ve put up and costs £25 a month. They create directory listings for your company in all of the directories they have access to, and every day their computer system checks it to make sure that nothing’s changed; Google favours companies who have no discrepancy between their listings online. Now I’m listed at number two for the Yell search ‘Vets in Finchley’.