According to a study by the Office of Advocacy of the U.S. Small Business Administration (SBA), America’s home-based sole proprietors generate $102 billion in annual revenue. With a steady rise in inflation and living expenses and less job security than ever, an increasing number of people are leaving their jobs to start home-based ventures. If you are ready to join these entrepreneurs, here are ten essential steps to turn your entrepreneurial dream into a successful home-based business reality.
Before you get excited about starting your home based business idea, you first have to make sure you have the right tools in place. The main tool is a speedy Internet connection. Most home-based businesses will require some sort of Internet connection. With a good Internet connection, you can also take care of a phone and fax. Isn’t technology great?
Kayla Itsines is probably one of the best success stories of this industry. She’s built a whole Kayla Fitness empire and grown her services from simply writing personal training plans to selling official fitness apps and books. You can jumpstart your career by offering free taster video classes and personal tips on your website and harvesting social media sites like Instagram and Facebook to promote your services.
It’s not exactly a way to make consistent great money, but housesitting—exactly what it sounds like—is a fantastically easy business idea that can fund your ability to live in exciting locales around the world (or your city) without paying a dime in rent. Did I mention it’s a way to travel and live rent free? Here’s a list of four great websites from the legendary Nomadic Matt, to start your housesitting side business idea search.
Set up a merchant account. Service businesses in the past had to generally rely on cash or check—setting up an entire credit card processing system was a thankless, expensive task at best. Using a service such as PayPal makes it possible to accept virtually any form of credit or debit card for your services, and includes dispute resolution should the need arise (and it will arise).
83. Family time is sacred. For those that have clients in different time zones, clearly define the hours you can be reached by phone. I live on the East Coast and have clients on the West Coast—a three hour difference. They can be getting ready to leave work and want to call, and I could be ready to go to sleep and not at the top of my game. There will be times that you’ll need to burn the midnight oil, but it should be an exception, not a daily occurrence.
It’s possible to set up a website yourself, but unless you’re a designer or Web developer, you can expect a pretty steep learning curve. If you have the budget, consider hiring a professional to help you with some or all of the following: configuring the site to look the way you want and include the features you need; creating and inserting a logo; optimizing the site for search engines; and creating text and images.
Live in a destination where travelers frequently visit? If you love meeting new people from around the world and also love the city you live in, starting your own local tour company is arguably the best business idea that will give you both of those perks. Take a unique spin on your local tour business like Erik from Vantigo. He was starting his VW van tour business in San Francisco as just a side business idea while he was still working a full-time job, and grew it to being a sustainable source of full-time income before quitting—now he's running a multiple van tour company on the back of what originally began as a crazy side business idea.
If you have experience with marketing, SEO or a knack for getting people excited about the products and services you use on a regular basis, think about refining your skills and putting them to work as a small business marketing consultant in your region—especially if you can become a local SEO expert and can help local clients rank higher in their search results as your side business idea. Businesses of all sizes are in constant need of bringing in more customers, which is where you come in with your business idea. Start by pitching some of these small business marketing ideas by Brian Downard and you'll be sure to impress the first set of clients you begin working with in your area.
Spencer, my friend’s bro shoots for the National Geographic. He saw the plain photography market slow down with all the digital media within the beginner’s reach. So he turned in around and now promotes language and culture preservation using photography. It’s so cool. As soon as you said “inspiration”, my heart jumped. I am very visual so I would totally buy it. It gets my emotional brain.
Derek Halpern has built a really strong personal brand. He’s the founder of a software and business training company called Social Triggers and makes a LOT of money teaching people how to sell what they know best. And what he knows best is how to sell. If you’ve got some serious expertise, start making money out of it by selling online courses or simply teaching online.
First you need to secure a domain name for your website. Then find a hosting service. You will want to create content for your website that is easily read and used by potential customers. If you have set prices for your services, it is best to be transparent about them. If your fees are individually based, then state that. Explain your expertise and success in the business on your "About" page. Be sure to have a "Contact" page with your information so clients can get in touch. Once your website is ready, all you have to do is market it.
If you already have a website that's driving in targeted traffic, a great way to make passive income from the content you're already creating as an easy side business idea, is through affiliate marketing. ShareASale, Rakuten, Clickbank, and Skimlinks are a few of the best affiliate networks and tools that can help you make money from the content you already produce, thus amplifying your side business idea income. Check out this extensive list by Justine Grey, covering the 59 Best Affiliate Programs for Business Bloggers to get some inspiration on how other bloggers are growing affiliate blogs from side business idea to full-time company.
Sometimes it seems like there’s an app for everything. Yet somehow, new ones keep popping up and selling for lots of money, all the time. If you spot a niche that hasn’t been filled to its potential just yet, and you can learn the coding skills (or know someone who already has them), you could be on to something with this side business idea. Today, it's even possible to build an app without any coding skills whatsoever. Just make sure you validate your app idea before jumping too far in. Even if your app business idea doesn't pan out to be a best-seller, you'll still pick up valuable skills.
Starting a pet sitting service requires almost nothing in start-up costs. You do need some general credentials that will cost little or nothing to acquire. Your list of credentials should probably include personal pet ownership--if not currently, at least in the past--as well as other pet-related experience, including working at a pet food store, an animal hospital or other animal-related business. You will need to spend a little to become "bonded." This is known as "honesty insurance," and ensures your clients that you won't get their house keys and make off with their valuables (or that they'll get their money back if you do).
To do what you love, you first have to know what kind of work you really want to do. This requires intense introspection and an understanding of which kinds of work get your creative juices flowing and which kinds dry them up. Doing what you love also sometimes requires that you ignore what other people want you to do for a living. You may decide, for example, that you’d really like to start a recording studio in your home, but your spouse or best friend may think something more practical, such as buying into a fast-food franchise, makes more sense. Ultimately, you must decide what you’re going to do for a living — even if it means you can’t work at home.
I find that a lot of people want a turn-key business – one that doesn’t require a lot of capital to start and maintain. Unfortunately, the majority of the businesses listed here either require significant start-up costs because in a lot of them you need liability insurance, licenses, money to buy the inventory to start the business, and or a physical location in order to operate.
These days, even a home-based business can afford to operate out of another space. Consider renting temporary office space to get benefits such as tech support and conference services, or to hold meetings with clients. Sharing office space with other small businesses can also be a great way to grow your network. A great way to get inexpensive office space is to offer free services to another business in exchange for office space.
So, I put together a free master course for you to take that spreads out all of the work involved in starting a blog, into a series of action-packed lessons. My free course breaks the entire process of starting a blog down into an incredibly simple 7-day process for going from 0 to publishing (and promoting) your first blog post in just 1 week. I can't recommend it enough.
Thanks for posting this. I really needed to hear (what my husband has been saying for a while) that just because I have a blog, doesn’t translate into a real business. And here all along I think I have been doing something great and fabulous. That smack in the face was sooooo necessary. I need to really focus on where is the revenue going to come from. My approach to this is like a serious business but my actions say cool hobby.
Getting familiar with the tax laws will be necessary as a home-based business owner. The more knowledgeable you are, the more likely you’ll be able to save yourself major bucks when filing your taxes. Paul Robert Edwards highlights 10 top deductions for home-based businesses, but consult your accountant to make sure you apply them correctly to your company.
For a small business on a modest budget, advertising must be cost effective, as the price can be prohibitive. ‘Businesses looking to take on advertising must weigh up their ROI,’ says James Blackman of CocoonFX Media. ‘If, for example, you’re considering an advert for £1,000 in a magazine with 12,000 readers, ensure that magazine is very much your target audience.’
13. Have backup. “Have subcontractors in mind, should you get enough business to warrant bringing them onboard,” says Michelle Garrett, founder of Garrett Public Relations. “I’m a one-person shop, so there are times when it’s nice to call a colleague and give them some projects to work on on my behalf when I’m feeling overloaded. What you want to avoid is getting into a situation when you need help and then trying to find subcontractors. This can be extremely stressful.”