One of the best ways to improve search engine visibility for small businesses is to target local searches. This is a proven way small businesses can get ahead of some of the bigger brands within their local areas. At Blue Digital, we have utilised this tactic ourselves; as a small agency in Leeds we are competing against much larger digital marketing agencies, but through well-optimised local targeting we are managing to compete.
Yet another common problem encountered by home-based business people is frequent distractions that reduce productivity. In fact, distractions are everywhere for people who work from home. When faced with a difficult work task, it sometimes seems far preferable to run the vacuum, clean out a closet, walk the dog, have a snack, take a nap, raid the refrigerator, pull some weeds in the garden, or do any of the myriad other things that need doing around a normal household. In addition, people who work from home lack the motivation that peer pressure can provide in a regular office. They also face spouses and children who demand time and attention, as well as friends and neighbors who call to chat or stop by to ask favors.
Strictly speaking, this isn’t really an at-home business, as most of the work takes place outside the home. But for dog lovers who don’t want other people’s pets staying overnight, dog walking is a viable business idea with a low barrier to entry. Still, there are considerations including researching the state of your local dog-walking market and addressing licensing and insurance concerns.
Be prepared to face a catch-22 when it comes to funding. “More often than not, a home-based business is going to require less capital, but often, because most of the funding is for intangible assets, it’s harder to get more traditional sources of funding,” says David Nilssen, CEO and cofounder of Guidant Financial Group, a firm specializing in self-directed IRAs and small business financing. If you’re having trouble getting a traditional bank loan, Nilssen recommends these options for obtaining outside funding.
Believe it or not, a really easy, frequently undervalued strategy for getting traffic is giving away free content to other websites. Even just two or three well-written articles can generate truckloads of traffic, as long as they don’t contain a sales pitch. You want to include rare, hard-to-get information that’ll lend your articles automatic value–the kind of information that establishes you as an expert in your field.
Many small companies simply don't have the time or staff to properly run their billing operations. That's where entrepreneurs who want to offer invoicing, bookkeeping, human resources and other clerical services to business owners on a contractual or part-time basis come in. With just a laptop and a few clients, you can get the ball rolling from home.
Whether you work for yourself or a company that allows telecommuting, working from home can totally revamp the way you look at your professional life. The benefits are even likely to spill over into your personal life as well, with more time and energy for the things that matter to you. Here are 15 great work from home jobs and businesses that allow you to make your home into your office.
45. Smartphones: Just because your business is based from home, doesn’t mean you need to be stuck at home. A smartphone can help you run your business from anywhere. “Smartphones can create flexibility and accessibility while attending to the children’s needs,” says Monica Harris Mondolovich, who has been running a home-based business, MHM Editorial Services, for 10 years while raising two young children.
If you have a knack for this type of work, a degree won't be necessary. Most people want their yards tidied up in the spring, their lawns mowed in the summer, their leaves removed in the fall, and their shrubs and driveways ready for winter snow. You will also want to offer garden work such as spring planting of annuals and perennials; vegetable garden preparation, planting and fall cleanup; pest control and watering. You can offer tree care service. There is plenty to do in the yard that has nothing to do with plants: stone wall restoration, fencing, irrigation system installation.
Do you have impeccable organizational skills? What about cleaning skills? Can you quickly and efficiently carry out these tasks? Maybe it's time to put those skills to good use by becoming an online personal assistant or task manager. Companies like TaskRabbit or Zirtual allow you to sign up for tasks you want to complete — including data research, virtual assistant or running errands — and begin building clientele.
Are you ready to start your own successful home-based business? Whether you’re doing business at home or away from home, it helps to set up an LLC or other business structure to protect yourself from liabilities and boost your business’s credibility. When you’re ready to form your business entity, Incfile can help you for as low as $49 + state fees.
I’ve found that fear often stops aspiring consultants from starting a consulting business–or any business–and on my blog, I talk about how to overcome those fears. I also talk about practical, concrete things you can do to start and run a successful consulting business, along with tools, tips, tricks, and techniques for automating your business and keeping costs to a minimum. The info I give is applicable to most other types of businesses as well.
Home-based businesses are in it for the long haul: Don’t assume that a home-based business is somehow a fly-by-night organization that has less long-term potential — this survey data found that 70 percent of home-based businesses are successful within three years of founding, compared with only 30 percent of regular businesses. This means that your home-based business might even have a better chance of long-term success than a typical brick and mortar business or retail storefront. As long as you can keep finding customers, making sales and finding new business opportunities, your home-based business can keep thriving and growing for as long as you want.
Do you need to build from scratch? Also keep in mind that depending on your particular business, it may or may not be necessary to build (or pay someone to build) a site from scratch. Especially when you’re in the early stages, options like Squarespace and Shopify simplify the process of setting up an ecommerce site by providing templates that don’t require much if any knowledge of HTML or coding.
The process of gathering information and writing a business plan helps the entrepreneur take an objective, critical look at the business idea and its chances for success. A home-based business may be related to an individual's previous occupation, but may also be based upon a hobby or the discovery of a unique business opportunity. In any case, the idea should be evaluated with an eye toward market potential and competition. Once the business is up and running, the business plan sets forth goals and standards for management and serves as an operational tool to measure progress. Although there are many ways to start a home-based business—including "moonlighting" while employed full-time, working part-time for an employer and part-time at home, and just taking the plunge—planning is important to all of them.
To be successful, home-based business owners need to be aware that time-stealing temptations exist and take steps to counteract digressions before they turn into habits. If distractions seem overwhelming, the first step is to analyze the situation. If the problem lies with household chores, eating, or the television, the solution may be to get the distractions out of sight. If the problem involves family members or friends and neighbors, it may be necessary to have a frank discussion or family meeting concerning work time and free time. Options for resolving people conflicts include moving the office to another part of the house, hiring a baby-sitter or arranging for day care, or not taking personal calls during business hours. Ideally, an entrepreneur should set up a daily work schedule, try to work diligently for several hours at a time, and then take a break as a reward.
The most important distinction when it comes to doing business online versus in person is online business law. These laws regard the distribution of your customer’s personal information, as well as other privacy and intellectual property regulations. The SBA gives a thorough rundown of the specifics of online business law, so make sure to brush up on them before you start your online business.
There’s more to being a coach or personal trainer than just being fit and loving to exercise. Finding a specialization is important, and licenses might be required for certain types of coaching roles. For instance, a friend in Boston obtained US and European soccer-coaching licenses before opening a successful one-on-one soccer-instruction business.
And in terms of #4 (Being Different), I can still remember driving home from a pretty boring ed policy conference in Lansing, MI, and thinking, “Geez, why did I go to this?” when it hit me: I can be different by bringing a somewhat irreverant, non-freaked out approach to education (and, in particular, the standards that I’m niched into). There are 3.5 million teachers in the USA, and if even 10% of them are like-minded folks who simply refuse to freak out with Chicken Little dances, that’s a great market.
I joined the family company, Northern Industrial, in 2007. The company had been trading for almost 30 years and had been successful at providing an industrial electronic repair service to local textile manufacturers. The extent of our trade across borders was a weaving company in Dundee. At first it was difficult to see the way forward with many textile manufacturers moving production abroad. It wasn't realistic to expect people to send faulty circuit boards halfway around the world for repair.
In most states in the U.S., a notary public is a state officer who is authorized to witness and attest to the legalities of certain documents by signature and stamping a seal. Most states require that you pass an exam and a background check. It costs very little to become a notary and your income from notary work is negligible. A justice of the peace typically performs wedding ceremonies. States have varying rules and procedures for becoming a JP and performing services. Becoming a JP and/or notary public does not cost much money. And it is not a big moneymaking venture! Many states set the fees you can charge for JP services. JPs can add additional fees, and often do, including travel and hourly rates for additional meetings such as rehearsals, other prep time and any special requests.
Techies can hedge their bets by doing some trouble-shooting work, too. On the service side, "the margins can be high because you're not competing with global operators," says Avron Barr, principal at Aldo Ventures, a software technology consulting firm in Aptos, Calif. Taken together, the "software publishing" bucket--which the IRS takes to mean both coders and help-desk types--boasts an average 14% pretax margin.
If you don’t mind doing other people’s chores, then TaskRabbit may be the right side business idea for you. Earn a little side money doing odd jobs like walking your neighbor’s dog or mowing Mr. Smith’s lawn. Running errands not your style? Tell that to the top taskers on the portal who reportedly earn as much as $7000 a month, making this a full-time business idea for some.
If you own a car but barely use it, you can make some easy cash as an effortless side business idea by renting it out on Turo. Before you freak out, know that there’s a $1 Million insurance policy on all cars, plus drivers are prescreened, so you can have peace of mind. Closely related to renting out your car is another new service I recently came across (available only in the UK at the moment) called YourParkingSpace where you can sign up to list your available parking space through the app, and earn when people decide to use your spot.
You may have already heard of search engine optimisation (SEO), the practice of trying to get a website to climb higher in search engine results in to earn more clicks from people searching. SEO can seem an advanced topic, requiring the expertise of a professional, but there are some simple (and free) things you can do to improve the visibility of your website, with the most crucial being to include lots of quality content on your website. Anticipate the questions your customers are likely to ask and ensure your content answers them. Click here for some top SEO tips from the UK Domain.
If you can write copy that gets people excited about purchasing what your client has to sell, you can make good money in this business. Unless you are highly experienced from working in the copywriting field, take a course. There are online courses or classes at community colleges and universities that can give you a leg up in getting savvy at writing copy for brochures, catalogs, advertising and, of course, marketing copy for the web.
I overheard my wife talking to a homeschool mom that raises and sells a certain type of dog (a registered breed of some kind) ranging from $1,000 to $1,800. I also know a couple teens that started a bread business where they sell the product at the local famer’s market and local stores. The product(s) have been so successful, most of the family has been involved in it.
Believe it or not, it is possible to actually reach a woman named Peggy (and not a man with a Russian accent) when you call customer service. That’s because of the homeshore movement, which is trying to hire more independent contractors to work from home on customer service issues. If you’ve got a phone line and an internet connection, you can work from home as a call center rep. Median salary: $30,460.
#8 support: I have a business partner, but I also have a mastermind partner (since 2011) and that has been so helpful. I get to brainstorm ideas, be held accountable and have insight from someone who is not inside my business everyday. I also now lead a mastermind group for moms, and I love spreading this powerful tool to others to find their own accountability partners in life and business.
These days, even a home-based business can afford to operate out of another space. Consider renting temporary office space to get benefits such as tech support and conference services, or to hold meetings with clients. Sharing office space with other small businesses can also be a great way to grow your network. A great way to get inexpensive office space is to offer free services to another business in exchange for office space.
The main driving force behind the growth of home-based businesses is the increasing capability and availability of computer and communications technology. Powerful yet affordable home computer systems equipped with modems allow people to send and receive messages, transfer data, and conduct research from their homes, largely eliminating the need for those employed in such endeavors from having to commute to a place of employment. Similarly, sophisticated software programs offering applications in desktop publishing, database management, financial management, and word processing enable one individual to do the work formerly handled by an entire support staff. In addition, the widespread use of cellular phones, pagers, voice-mail systems, and toll-free telephone numbers has enhanced the ability of home-based business owners to remain connected to the outside business world. Rapid improvements in technology have enabled large numbers of home-based business people to earn the same income they could at a regular jobs while also gaining a number of lifestyle benefits. Another important factor in the growth of home-based businesses is the transformation of the American economy from a product orientation to a service orientation. Since service businesses generally have no need to store inventory or run production machinery, they are less disruptive and more adaptable to a neighborhood environment.
Cash, or the lack of it, is one of the key indicators of a company’s success over the long run. If you have cash, you can buy and stock new products for your customers, develop innovative new services for your clients, pay for your day-to-day operations, and expand your operations. If you don’t have cash, your business will certainly suffer, and so will your customers and clients.
To improve your chances of success in business, it’s essential that you do your homework and research your business idea. Identify your target market and analyze the competition. To find a profitable niche for your home-based internet business, you have to find the crossroads between what people want and what you’re passionate about. John Jantsch, author of Duct Tape Marketing said it best: “Bring the best of your authentic self to every opportunity.”
Use inexpensive marketing methods to promote your web site such as submitting articles for online and print publications; publishing an e-zine; participating in online chats; and posting your web site URL on all your marketing materials and correspondence. Visit the SBA’s E-Commerce section: www.sba.gov/training/courses.html; and www.practicalecommerce.com/ for web site and marketing tips.
If you’ve mostly been buying print ads, consider web-based ads. If you have tried Google Adwords, you might want to try to advertise on Bing or Facebook. Try sending out a newsletter by email, and don’t forget about social media. If you have a B2B target market, you could start your own business networking group. The key is to always try at least one new marketing technique. If it works, great, keep doing it. If it doesn’t work, try something else. Entrepreneurship is about experimenting with new ideas.
Similar to selling on Amazon, eBay is a place to make money selling just about anything you can think of as a side business idea, with the added excitement of using the auction selling model to sometimes get way more than you expected for that antique baseball card you picked up at a local street fair. To turn your eBay selling into a legitimate business idea, look for opportunities where you can buy in-demand products at a discount—and later sell them for a profit. Eventually, you can even take the lessons learned from your eBay store and build a full on blog or eCommerce business like what the team over at Gear Hungry has done.
This is a man who on our first envelope job bought us our furnace gas heater by paying us upfront half the money he would have topay when the job was done. He was so concerned we had no heat he paid us before we even started writing out the envelopes…I felt so bad to see when I called him 2 months ago someone answered it but was not him or his family. I fear he lost his home:( If he hasn’t we would still be in the back of his mind for envelope work knowing we are his people to get the job done.
Research continues to prove that mobile apps or mobile Web browsers .are a must for businesses of all kinds. But most don't have the in-house teams to create them. Smaller companies also don't have the budget to hire an expensive firm to create their apps. A freelance app designer who works from home could specialize in creating apps for one or two industries and build a strong following.