You can also use PR techniques to position your brand for media attention. There are several techniques for getting other people to share your work. Of course, blogging is very effective, if you’re consistent. But, I’ve found press releases can also work well. If your press release gets picked up by media experts, you can expect other authority sites to link back to you.
Kelly Lester, a stay-at home Mom from California, had an interest in bento - the Japanese art of food packing. She also had an annoying problem every day: how to quickly and efficiently pack healthy lunches for her kids to bring to school. Her goal was to feed her kids without boring them to tears or relying on prepackaged options that were more expensive and not as healthy.
Like graphic design, Web design requires skills that can take years to acquire and perfect. But if you have them, the market is there for creating attractive, useful Web sites for all sorts of organizations. Starting a Web-design business does require some up-front investment, particularly in software, although candidates to start Web-design firms might have those applications already.
One way to make money in this field is by being an expert witness yourself. If you have an expertise that could be useful in legal cases, you can market yourself to attorneys to act as an expert witness. Another way to be active in the expert witness field is to play a sort of matchmaker, matching attorneys up with expert witnesses for their cases--either for the defense or for the prosecution. Expert witnesses for big money cases can be expected to fly anywhere to testify. There's no reason your database of witnesses can't be from all parts of the country.
Getting familiar with the tax laws will be necessary as a home-based business owner. The more knowledgeable you are, the more likely you’ll be able to save yourself major bucks when filing your taxes. Paul Robert Edwards highlights 10 top deductions for home-based businesses, but consult your accountant to make sure you apply them correctly to your company.
Towards the end of 2007, one of our best customers decided to shift production to India. Since most of the machines were no longer required, the production manager asked us if we would like to purchase the spare parts from the machines for £600. We purchased the boards thinking they would be useful for parts for our repairs. Sadly, I didn't consider where we would store all these parts and soon my office was full of circuit boards. I spent the next three months climbing over parts to get to my desk. Something had to change.
Great post. My husband has been selling used books on-line for 10 years…It’s not enough to fully support our family of 6, but it does afford us a lot of flexibility. We both work other odds and ends spot jobs and it ends up working out. We have also had the flexibility to be volunteer managers at a church camp in the summer. (Right now the camp can not afford a manager) I’m pioneering a women’s conference and event ministry. I’ve always been very greatful for the freedom we have. My husband helps at the kids schools, apointments are easy to make, and the stress is less. It’s been a sacrifice in some ways but worth the gains in time and flexibility for sure.
The home office deduction may become even easier to use in the near future. Colleen DeBaise wrote, in an early 2006 article entitled "Locking In The Home-Office Deduction," about efforts being made to simplify this tax deduction. She wrote, "The National Association for the Self-Employed, a small-business group in Washington, D.C., supports a simplified, standard deduction to ease the burden on home-based businesses. And perhaps someday, sweet relief will be granted: Two bills introduced in 2005 contain language for a standard home-office deduction, although neither has passed. One of the bills, the Small Employer Tax Relief Act of 2005, specifically calls for a standard home-office deduction of $2,500'¦. In the meantime, small-business owners have little choice other than to muddle through the form—or hire a tax adviser for help."
If you have a knack for sewing, upholstery repair might be a perfect business for you. One of the best ways to learn how to upholster is to get some discarded upholstered furniture and start tearing it apart. Many books and some videos are available to help you learn this trade. Often furniture ready for upholstering will also need repairs. Have a list available of furniture repair people you can recommend to your customers. Or you can take the piece in, have repair people you work with do this work for you, and add it to the overall cost. You can also learn to do this work, especially minor repairs, yourself.
I have a friend that is the city manager of a town of about 25,000 where his main task is processing requests for building permits. Actually a volunteer-type job, no salary. But he makes a bunch of contacts every day, and his address book is huge. So he is busy all year except the Holidays. To fill in this time he started a Christmas tree lighting service (houses, lawn ornaments, etc.). In this 3-month period he makes enough to keep him going the rest of the year.
Advertise your services in places where everyone goes, like restaurants and grocery stores. Having a website is a good idea--people want some privacy in their decision-making when it comes to getting fit. They can go to your website and determine if your approach to personal training is an approach that would work for them. It is important to emphasize the safety aspect of using a personal trainer. You can help clients get fit and avoid injury.
Packaging your skills and knowledge into a downloadable eBook that delivers value to those seeking to learn a skill, advance in their careers, or start their own businesses, makes for a strong value proposition if you target the right audience. Check out Leslie Samuel's great guide to selling eBooks online and start building your strategy around this side business idea. This class with Tara Gentile on CreativeLive will also show you how to use your existing body of work to write an eBook within the next week. Put in some serious work with your eBook, build an audience and you'll have a platform to pitch traditional publishers on landing a book deal—then you can write one of the best business books and really build your personal brand.
There are many advantages to starting a home-based business, including lower overhead and the ability to ramp up slowly. And it’s important to point out that starting off at home doesn’t limit your growth potential. In fact, the long list of large corporations that started as home businesses includes: Amazon, Disney, Google, Hewlett Packard, Ford Motor Company, and Mary Kay Cosmetics.
Driving for one of the two globally expanding app-centric taxi alternative services, Uber or Lyft can still be a fairly lucrative way to earn money as a side business idea on nights and weekends—working only when you want. But before you dive head first into this side business idea, do your homework and calculate the costs of extra gas, mileage, tires, wear & tear and usage on your vehicle—it's not a guaranteed business idea that'll turn a huge profit every weekend.