Just revisited this post after it was mentioned on the Fizzle show. And man, I’ve found that #6 is SOOO true. There are still plenty of “gurus” who say, “Even just dedicating 15 minutes per day to your new business will get you going.” While I suppose that’s literally true, fact is, I’ve found that while I’m working my full-time gig I still need to spend no less than 2 hours per day (and preferably 4+ hours per day), 7 days per week to get a useful amount of work done. Launching a business while holding down a full-time job can certainly be done (and I’m doing it), but I think too many of the IM advice-givers sugarcoat the amount of time that actually needs to be invested. Perhaps that’s why so many people “fizzle” after a few months. They start something, then realize “Oh no…this is actually real work that takes real time!”
Do you need to build from scratch? Also keep in mind that depending on your particular business, it may or may not be necessary to build (or pay someone to build) a site from scratch. Especially when you’re in the early stages, options like Squarespace and Shopify simplify the process of setting up an ecommerce site by providing templates that don’t require much if any knowledge of HTML or coding.
If you know how to make jewelry, there’s really no reason not to sell it. Handmade jewelry has long held appeal for collectors and admirers alike. The biggest challenge to setting up a jewelry business might be running the business itself—just making beautiful things won’t be enough to sustain the operation. Study up on what it takes to run a jewelry business and then make it happen. A great place to start is online with sites like Etsy and eBay
I have a friend that is the city manager of a town of about 25,000 where his main task is processing requests for building permits. Actually a volunteer-type job, no salary. But he makes a bunch of contacts every day, and his address book is huge. So he is busy all year except the Holidays. To fill in this time he started a Christmas tree lighting service (houses, lawn ornaments, etc.). In this 3-month period he makes enough to keep him going the rest of the year.
Like graphic design, Web design requires skills that can take years to acquire and perfect. But if you have them, the market is there for creating attractive, useful Web sites for all sorts of organizations. Starting a Web-design business does require some up-front investment, particularly in software, although candidates to start Web-design firms might have those applications already.
Once you’ve chosen a name and business structure, filed paperwork with the state and set up your website, you’re ready to get going with your online business. Remember that the Internet is a busy place and you can’t sit back and wait for customers to come to you. Look for ways to actively promote your business through online advertising, social media and old-fashioned word of mouth.
Fashion, style, and grooming continue to be a lucrative side business idea that can be done in your hours outside of work. If you know how to mend clothes, then you have a growing market of budget-conscious and/or personalization-obsessed customers. Entrepreneur says you need around two thousand dollars to start a decent side business idea in this niche but there’s no harm in starting smaller and growing from there, as long as you can make magic with needle and thread.
The whole “building an audience” is challenging for me. I’m not much of a blog subscriber myself, and so I’m really not quite sure what makes a blog tasty enough for someone to subscribe to. I solve more of a technical business problem… one of those things that if you need it, you REALLY need it now. And if you don’t need it, then you’re not really interested in getting weekly updates talking about it (I would imagine).
Price of 93digital.co.uk says companies should make sure they define their target audience and who they’re marketing to. ‘If you set up a Facebook ad campaign for anyone between 20 and 30 in the centre of London, you’re not going to get value for money, so it’s about defining those personas,’ he says. ‘What are the pages they might like on Facebook? What kind of interests do they have? Make sure you target that advertising in as much detail as possible.’
Pet sitting usually involves going to someone else’s house to take care of furry loved ones. Pet sitting could even involve living in someone’s house while the client is away. You have to think about the types of services you’ll provide and the types of animals you’ll take care of, but generally pet sitting is a low-cost, high-pleasure business idea.
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The workaround: Hold meetings at alternative locations, such as co-working spaces, cafes, or restaurants, says Braaten. Or, meet clients at their own offices, suggests Disbrow, who says her nonprofit clients love not having to leave work to meet with her, and she is able to learn more about them by seeing their workspace. “It was something I worried about in the beginning, but it’s actually worked out really well,” she says.

Create an arsenal of cleaning products that can clean almost every kind of product (paint, chalk, markers) from every kind of surface (cement, wood, pavement). The best way to conduct a graffiti service is to offer a subscription-like arrangement. Once a month or whatever interval makes sense for your clients, go around to their property and clean off the graffiti. Charge them a monthly or quarterly fee and make it simple for everyone--they don't have to think about graffiti, and you just do your job.
Yet another common problem encountered by home-based business people is frequent distractions that reduce productivity. In fact, distractions are everywhere for people who work from home. When faced with a difficult work task, it sometimes seems far preferable to run the vacuum, clean out a closet, walk the dog, have a snack, take a nap, raid the refrigerator, pull some weeds in the garden, or do any of the myriad other things that need doing around a normal household. In addition, people who work from home lack the motivation that peer pressure can provide in a regular office. They also face spouses and children who demand time and attention, as well as friends and neighbors who call to chat or stop by to ask favors.
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