Enjoy plenty of flexibility. One big pro of running a home-based business is that your home office is just a few steps away. So if you’re a night owl whose prime work hours are from 10 to midnight, you can take advantage of that without having to drive to a commercial office and let yourself in after everyone else is gone for the day. Working from home, without set office space size and costs, also gives you the flexibility to scale up or down as needed. For example, if you grow quickly and need to contract or hire more help, you don’t have to worry about whether more workers will fit in the office space you lease. On the other hand, if business slows and you need to streamline temporarily, you’re not stuck with more space than you need.
If a customer complains, it may be hard not to take it personally, because it is your business. Establish set policies or procedures to handle any complaints, whether it is a refund or a revision of your products or services. Consult with your lawyer for the proper wording and posting. Survey customers often for feedback, so you can head-off complaints.
If you've developed valuable skill sets or certifications within your industry over the years, consider putting your skills to use in your free time by offering your consulting services to local business owners as a potentially lucrative side business idea. Whether you're an expert marketer, business strategist, or manufacturing aficionado, there's likely a local business owner who's willing to pay you to help them solve an issue with their company—if you can craft an effective cold email that convinces them to hire you. Start with this 18-step checklist to becoming a local business consultant as a side business idea, from Karyn Greenstreet. When you're ready to get serious about becoming a consultant, check out all of my picks for the best online business courses to keep building your skills and learning how to land your first consulting clients. Personally, I think this is one of the best business ideas you can get started with today.
1) A super short commute? The most obvious home business advantage is the lack of commuting necessary. No more minutes or hours spent each working day sitting in a car, on a bus or subway fighting your way to work. For many home-based business owners, their commute consists of just walking down a flight of stairs. (Of course, this advantage is wiped off the board if you don't actually work at home but have to travel to customers and clients.)
As I’ve already covered with TeeSpring, the T-shirt retailing business is worth millions of dollars. But what if you want to do the manufacturing side of things? T-shirt printing turns out to be quite a rewarding business idea for many each year, but can quickly consume much of your side business idea time—so know what you're getting into before diving in. This multi-billion dollar industry counts big corporate factories as well as home-based part-time entrepreneurs.
Then I spent some time reading around the subject area of SEO (search engine optimisation) and online marketing. There is loads of free information on the web and a great support community. It turns out that one of the great things about an off-the-peg package is that all the SEO basics are already in place and are constantly updated as Google requirements change. For example, you don't need to worry about the URL structure being correct or your product missing the title tag or H1 tag. All you need to really worry about is selecting the right search terms and creating interesting and valuable content that uses the terms on each page. Once people find great content they are likely to share it.
Ghostwriting pays pretty well, and if you're talented at researching and creating great content within a certain subject domain, you can quickly build a roster of high-paying clientele with this business idea. Ghostwriters like Jeff Haden have created very lucrative careers for themselves by writing for business executives and CEO's—and Jeff also started his ghostwriting career as a side business idea outside of his full-time job as a factory manager. Listen to his interview with me on The Side Hustle Project (podcast) right here.
One of the first things you need to do is visit every potential event location with which you plan to work. Work with the marketing manager to tour each site and learn what is available at each location. Start a database that will allow you to sort venues by varying features--the number of people each site holds, if there is AV equipment available on site, will you need to arrange for rental chairs, etc. Then when you are beginning to plan an event with a client, you can find out what the key parameters are for the event and easily pull up the three or four sites that meet the basic criteria. and engagement parties, etc.
Most online business owners underestimate the power of online marketing in growing business and rely heavily on having a beautiful website to get them website visitors that convert into buyers. I'm sorry, I can't help you with your tears but I can help you understand why that concept is so wrong in these blog posts. Subscribe to my updates and I'll feed you the good stuff! Cheers!
“It’s a gazillion times easier if you can dedicate a room that you can shut the door to that really is your space,” Wolfe says. He recommends decorating your office so that it reflects the personality and achievements of your company, using artwork, awards, products, or anything else that conveys your vision. His home office is filled wall-to-wall with rubber ducks, and the space reflects his company so well that he proudly invites film and TV crews in, even though he works at home. “Film crews come in and say, ‘Wow,'” he says.
As you write your business’s market plan, consider creating a brand for your business. A brand is what makes your business standout in your customers’ minds. It is the total marketing package that includes your name, your logo, your promotional materials (business cards, brochures, stationery) your advertising and publicity methods, your business’s mission and its inherent value to your customers. Creating a brand will drive your marketing efforts and form a memory that customers will recall first whenever they need services or products like yours.
I realised I wasn’t going to have time to approach every online directory to get my company listed, so now I also use Yell’s Connect product, which is separate from the advert that I’ve put up and costs £25 a month. They create directory listings for your company in all of the directories they have access to, and every day their computer system checks it to make sure that nothing’s changed; Google favours companies who have no discrepancy between their listings online. Now I’m listed at number two for the Yell search ‘Vets in Finchley’.