Try to avoid some of these common start-up mistakes: not writing a business plan; not conducting adequate market research to see if a profitable market exists; inadequate marketing; poor customer service; and poor money management and attention to your cash flow. Business mistakes are inevitable, but if you concentrate on each aspect of your home business and follow the advice of your experts, your home business will survive where others’ might fail.

Another starting point is to have an idea that very few people other than the founders can actually build. These technical feats provide a natural defense against competition. Remember, every hard problem you solve drops a massive obstacle in front of anyone who’d want to replicate you. Certain problems haven’t been solved because none of the few people smart enough to do so have made it happen. Look at something like Google, which co-founders Larry Page and Sergey Brin were technically capable of building at a time when not many people were. Back then, there were very few people smart enough to build their own search engine let alone imbue it with software that could crawl and rank the entire World Wide Web. 

In deciding on a business, assess your skills, education, and background to see if your qualifications are adequate for a prospective venture or if you will need further training or know-how. Your chances of success are enhanced if your business idea is something with which you have already had some experience as in a former job, hobby, or volunteer activity. Also be realistic as to the amount of time you can reasonably devote to a business venture, considering your present commitments.

As a result of these and other factors, an estimated 40 million Americans now work from their homes. This number includes employees working from home for a larger employer as well as self-employed. Not surprisingly, two-thirds of home-based business owners are women, who choose this option either because of childcare concerns or because of a perceived glass ceiling limiting their earnings potential in the corporate world. Running a business out of the home offers a number of advantages, including time savings, control over working hours and conditions, independence, and flexibility. Starting a home-based business is also considerably cheaper than starting a business in rented facilities. In addition to saving money on overhead expenses, commuting costs, and wardrobe expenditures, many home-based business owners can deduct a portion of their rent or mortgage interest from their personal income taxes.
Many courses exist (many of which, logically, are offered online) where you can learn the language of website creation and can learn about the details, like how to set up shopping cart systems, security concerns, etc. You will, of course, need to learn about each company you design for. What is the atmosphere of the company that you need to reflect in the website design--is it wild and contemporary, meaning brilliant colors and fun graphics? Or will more classic colors like black, navy blue and maroon be more appropriate?

Information and links from this article are provided for your convenience only. Neither references to third parties nor the provision of any link imply an endorsement or association between The Hartford and the third party or non-Hartford site, respectively. The Hartford is not responsible for and makes no representation or warranty regarding the contents, completeness or accuracy or security of any material within this article or on such sites. Your use of information and access to such non-Hartford sites is at your own risk. You should always consult a professional.
76. Create a sustainable routine that signals the beginning and the end of the work day. “One of my earliest clients was a software coder, and he would go to the local diner early in the morning to look at the paper, eat breakfast, and [hang out] with locals. Then he would code for seven hours, and when his wife came home from her job they would take a walk, and that was the end of the workday—no more coding until the next morning,” says McGraw.
Getting your press release published in publications that are read by your target customers is one of the most effective ways to launch your home business. Send the editors or producers news worthy releases to announce the opening of your business, along with photos. If you hold an event or contest in conjunction with your business’s launch, you are more likely to have your release published and receive free media coverage.
Another common problem faced by those who work from home is isolation. In a standard business environment, people are dealing with co-workers constantly, as well as the noise of ringing phones and running machines. There are also meetings, breaks, and lunch hours that serve to break up the day and provide opportunities for socializing. This contact with other people provides a built-in system of motivation to at least appear busy at work. In contrast, many people who start a home-based business are faced with nothing but a quiet, empty house. Some find it difficult to motivate themselves and succumb to boredom and loneliness. But such isolation does have a positive side: working at home increases productivity by an average of 20 percent, so home-based business owners can often get more work done in less time. Planning is necessary to overcome the negative effects of isolation, however. Experts recommend that home-based business owners schedule interaction with other people on a regular basis, using such means as business meals, outside meetings and appointments, clubs and associations, and networking.

If you have the next Harry Potter manuscript sitting in your drawer and the publishing industry hasn’t been kind to you, try self-publishing. Using tools like Amazon’s direct publishing or working with dedicated consultants like I_Am, you not only get the satisfaction of pushing your work out there but also retain 100% of your royalties! Don’t think you can write a good novel? Then stick to what you know – self-help is a money-making genre!
Great ideas! I’ve been thinking about starting a home-based business for years but I just never stopped long enough to actually start and I didn’t know what kind of business to pursue. Now I’m ready to get started and you gave me some really good ideas. I really appreciate the links to more information on how to get started in several of these business opportunities. I will definitely look into them.
Gone are the days when you needed a storefront to sell products. A website lets you sell to anyone, anywhere. Websites these days are cheap to maintain, on the order of $30-$50 per month. They’re easy, too: the internet is full of do-it-yourself websites that don’t require programming knowledge to build. If you want a website that is really special, you might want to consider hiring a professional web designer.
Many courses exist (many of which, logically, are offered online) where you can learn the language of website creation and can learn about the details, like how to set up shopping cart systems, security concerns, etc. You will, of course, need to learn about each company you design for. What is the atmosphere of the company that you need to reflect in the website design--is it wild and contemporary, meaning brilliant colors and fun graphics? Or will more classic colors like black, navy blue and maroon be more appropriate?

As long as there is still the written word, there will always be editors. Freelance editing and proofreading not only pays a decent hourly wage, it also gives you the chance to read about potentially interesting topics too. What's more, pursuing freelance writing & editing as a business idea can afford you a lifestyle that lets you travel the world as a digital nomad. You can find lots of job postings from companies and individuals in need of writing, proofreading, and editing services on Upwork, which makes this a high-demand side business idea.
Instead of spending hours playing with accounting software, dreaming up potential expense and income categories, and creating fancy reports with no data, spend that time generating revenue. As long as you record everything you do now, creating a more formal system later will be fairly easy. It will also be more fun, because then you'll have real data to enter.
Larger companies can hire an agency or full-time staff member to run their Facebook and Twitter accounts, but small businesses often have to handle their own social media marketing. With so many responsibilities, business owners are often too busy, overwhelmed or undereducated about the importance of social media to spend time developing and implementing a great social media strategy. As a consultant, you can help them determine the best tactics, posting schedules and content for their target audience. As their follower count grows, so will your business.
Thanks for posting this. I really needed to hear (what my husband has been saying for a while) that just because I have a blog, doesn’t translate into a real business. And here all along I think I have been doing something great and fabulous. That smack in the face was sooooo necessary. I need to really focus on where is the revenue going to come from. My approach to this is like a serious business but my actions say cool hobby.
If you don't find what you're looking for there, here's a list of the 45 best places you can learn to code for free. Once you command a knowledge of HTML, Ruby, Python, Javascript, or CSS, you can start a freelance business as a side business idea to build your portfolio while you still hold onto your full-time job. Listen to my podcast interview with Laurence Bradford about her journey to become a freelance web developer, too. And over time, you'll build more relationships, have more experience and eventually take this side business idea over to becoming a full-time source of income.
We don’t manufacture as much in America as we used to, but the phrase “American made” still means a lot to some people. Artisanal items are also popular, making now a great time to start a furniture-making business. This might not be the easiest idea to start from scratch, but if you already own the equipment you need, you can start producing pieces to sell at fairs and online on sites such as Etsy.
Lots of successful makeup artists started their career on YouTube. All you need is a strong portfolio and a professional-looking website to get this gig going. Offer a couple of free makeup sessions to build your reputation and use content marketing to spread the word online. When you feel that you’ve got enough momentum going, start selling makeup tutorials, makeup products and personalised tips. 
Mechanical Turk operates much like TaskRabbit and GigWalk: it’s a corner online where Amazon gathers tasks to be done, people willing to do them, and people willing to pay for them. On Mechanical Turk, you get to do the oddest jobs you can imagine as an online business idea, made possible by a parallel online universe that runs on hits, visits, surveys, reviews, pins, likes, CPCs, reads, and other metrics. But don’t get too ambitious. The small sums being paid out to human Mechanical Turk users rarely add up to anything seriously substantial, even if you invest most of your spare time into it. It's a better opportunity for internationally-based people with internet access and lower costs of living than in the US. Here’s one person’s account of his former life as a Mechanical Turk talking through how he got started with  this business idea and what the experience was really like.

All written content on this site is for information purposes only. Opinions expressed herein are solely those of AWM, unless otherwise specifically cited. Material presented is believed to be from reliable sources and no representations are made by our firm as to another parties’ informational accuracy or completeness. All information or ideas provided should be discussed in detail with an advisor, accountant or legal counsel prior to implementation.


Small businesses know they have to get online, but finding the time to figure out how is proving a real challenge for small business owners of every stripe. If you're Internet-savvy and know how local businesses can harness the power of local search, coupon pages and social media, you could be working from home helping small business owners promote their companies online.
You can choose either to do the organizing work or to come in to a home and consult on the things the homeowner could do to better organize. Have a portfolio of different organizational scenarios in different rooms in the home and talk with the homeowner about the style he or she likes. Create checklists and questionnaires to understand how the family uses the home. Are the kids wildly busy with after-school activities? Or are they usually home after school and want access to their toys? Do they share rooms? All of these things will help you tailor an organizing plan and become the family hero.
This business is for someone who is supremely efficient and has the ability to make things happen. People who hire you will expect things when they want them and you need to be able to come through with not only what they want, but with a personal touch and a smile on your face. The most likely clients for a personal concierge service are top executives who find themselves at the office by 7 a.m. and are there most nights until 9 p.m., leaving them very little time to do all those things that often need to be done during those very hours.
After creating a plan for the home-based business, the entrepreneur is ready to put the plan in action. One of the earliest steps involves preparing family members and enlisting their support. The loss of a reliable source of income may cause some anxiety or resentment among other members of the household. In addition, the creation of a home office will probably necessitate changes in family members' schedules or lifestyle. Dealing with such issues in advance can help avoid problems later. Another important step is to establish an area of the home as a business office. The most important consideration when choosing a location for a home office is that it allow the entrepreneur room to work comfortably and efficiently without too many distractions. The office should be as physically separate from the living area of the home as possible, and should project an air of professionalism to potential visitors as well as to its occupant.
No matter which way you do it, it’s passive income—money you earn while you sleep because you put these products up for sale on your website and a customer can buy and download them any time of day or night, automatically. All you have to do is check the sales periodically to see what topics or types of products are selling best so that you can make more of those.
Also, make sure you’re up-to-date on CPR, first aid and other emergency procedures. Then make sure your own kids are OK with sharing their home every day. Once all of that is wrapped up, go to your friends and neighbors, your kids’ teachers, your place of worship and anywhere else busy parents are looking for day-care services, and get your word out.

If you have something you're skilled at and very passionate about, you can turn that winning combination into offering your services with one-on-one online coaching as a solid side business idea. Just be sure to implement your own opportunity management system so you don't get caught up working with clients that you can't measurably help. Elmira Strange will give you a step-by-step plan for putting your skills and experience to work by developing an online coaching business—even as a side business idea in the time around your full-time job—so be sure to check out her course on Udemy for a jump start on this side business idea.
Think blogging is no longer a viable source of income? Think again. Tens of thousands of bloggers (including yours truly) are creating profitable content on topics as diverse as scrapbooking, home cooking, travel, film, lifestyle, business, personal finance and more. And we're growing our blogs into six-figure businesses thanks to a combination of email subscribers, affiliate marketing, blog sponsorships, and other revenue streams. Your first step with starting a blog is quickly getting the technical side of things handled (my free master course on blogging will show you how), and then both understanding what your audience craves and learning how to attract those readers online.
The only way you’ll ever know if your social media strategy is working is if you take the time to set some goals and objectives from the start. Far too often, businesses simply dive into posting content without really thinking through why, and nine times out of ten it’s these brands that end up quickly losing heart or running out of ideas. Take the time to set some goals focused on things such as increasing brand awareness, driving engagement, creating conversations and delivering an uplift in website traffic.
Disclaimer: Communications between you and LegalZoom are protected by our Privacy Policy but not by the attorney-client privilege or as work product. LegalZoom provides access to independent attorneys and self-help services at your specific direction. We are not a law firm or a substitute for an attorney or law firm. We cannot provide any kind of advice, explanation, opinion, or recommendation about possible legal rights, remedies, defenses, options, selection of forms or strategies. Your access to the website is subject to our Terms of Use.
It’s possible to set up a website yourself, but unless you’re a designer or Web developer, you can expect a pretty steep learning curve. If you have the budget, consider hiring a professional to help you with some or all of the following: configuring the site to look the way you want and include the features you need; creating and inserting a logo; optimizing the site for search engines; and creating text and images.

Advertise your services in places where everyone goes, like restaurants and grocery stores. Having a website is a good idea--people want some privacy in their decision-making when it comes to getting fit. They can go to your website and determine if your approach to personal training is an approach that would work for them. It is important to emphasize the safety aspect of using a personal trainer. You can help clients get fit and avoid injury.
I have researched around the internet for the best proven sequence that will guarantee success when you’re starting a small online business and the following list has resonated with every article I had to read. And to affirm you that it works, the Entrepreneur says thousands of small online businesses have used this sequence to romp up their online revenue.
Hi, thank you for the knowledge on fish farming you posted on your website. I had always been longing to have a fish farming business but did not know how to go about it. Am a Nigerian, the average temp of where I want to site my fish farm is 30 decree. What type of fish shld I go for? Also, please how can I contact you when I need more Information on how to make my fish pond successful.

You make money with ad revenue. Your first step is to create a YouTube account and start uploading videos. Then you enable monetization on your YouTube settings. Basically, this gives Google the go-ahead to include short AdSense ads with your videos, which you've seen if you’ve watched a YouTube video. When viewers click on those ads, you get paid.

Mild spoiler alert: Viewers of the TV drama Orange Is the New Black might remember that the show’s main character made amends with one of her fellow prison inmates by making her a soothing lotion. Hopefully you won’t find yourself in prison, but if you find yourself wanting to start a home-based business, consider hand-making soaps and lotions yourself.


In most states in the U.S., a notary public is a state officer who is authorized to witness and attest to the legalities of certain documents by signature and stamping a seal. Most states require that you pass an exam and a background check. It costs very little to become a notary and your income from notary work is negligible. A justice of the peace typically performs wedding ceremonies. States have varying rules and procedures for becoming a JP and performing services. Becoming a JP and/or notary public does not cost much money. And it is not a big moneymaking venture! Many states set the fees you can charge for JP services. JPs can add additional fees, and often do, including travel and hourly rates for additional meetings such as rehearsals, other prep time and any special requests.
Thank you very much for your comment. We would love to assist you with your projects. Please keep reading our blogs, I am sure that you will pickup valuable information. For more information, please give us a call at 303-495-3705 and somenone from our team will be happy to assist you. Also, please follow this link https://www.facebook.com/InstituteOfEcolonomics and visit Facebook page to say updated on our articles.

I find that a lot of people want a turn-key business – one that doesn’t require a lot of capital to start and maintain. Unfortunately, the majority of the businesses listed here either require significant start-up costs because in a lot of them you need liability insurance, licenses, money to buy the inventory to start the business, and or a physical location in order to operate.
Believe it or not, a really easy, frequently undervalued strategy for getting traffic is giving away free content to other websites. Even just two or three well-written articles can generate truckloads of traffic, as long as they don’t contain a sales pitch. You want to include rare, hard-to-get information that’ll lend your articles automatic value–the kind of information that establishes you as an expert in your field.

Raw Generation is a raw juice company that launched its ecommerce store through Shopify, only to experience little success in its first 6 months. But you know what they say, where there’s a will there’s a way, and owner, Jessica Geier, was determined to find it. Raw Generation used deal sites to take the company’s monthly revenues from $8,000 to $96,000!


while everyone else sits around and watches the superbowl, american idol, or the fake news shows, go out and learn to make money on absolutely everything you do. any resistance to this just costs you money and time. Do alot of different things or one main thing but make sure you earn money at it. make driving to work pay you. make going on vacation pay you. make going to the store pay you. it is the ONLY way you will make your financial dreams come true.
Research continues to prove that mobile apps or mobile Web browsers .are a must for businesses of all kinds. But most don't have the in-house teams to create them. Smaller companies also don't have the budget to hire an expensive firm to create their apps. A freelance app designer who works from home could specialize in creating apps for one or two industries and build a strong following.
You can sell your products in numerous ways. 1. Link your website on other similar sites, and in exchange, you link their website on your pages. 2. Look for free websites like Craigslist.org, local.com, Google+, etc. 3. Use all the social media platforms: Facebook, Twitter, Instagram, Pinterest, Linkedin.com, or Google Hangouts. These sites give you a free account, then you search their site for people or business with similar interest and engage and follow those people. Be careful of the spam policies. This is free but time-consuming. 4. Pay for ads on Google, Yahoo, and Bing.
Hi, I really enjoyed this article. I think everyone has a skill they can market like being a VA, writing, web design etc for some extra cash. I think the main thing to consider when starting a business is if you can run the business with your day job. It’s great if you can build a service based business to work from home but it takes time to build these business to replace a wage – it took me three years. Great post!

But be wary. Food service—even a delivery service, which is the most likely scenario for home bakers, as opposed to setting up a storefront—comes with built-in risks. Prepare yourself, and read up on your local insurance requirements. And don’t be afraid to start out by making just one or two really great treats. Consistency is more important than variety in the baking business.


One of the most popular ways to start a business is to pursue home based business opportunities, and especially online business opportunities. Whether you’re thinking about forming an LLC so you can work as a work-at-home freelancer, Amazon Seller or another marketplace online retailer, a home-based caterer or other home-based business opportunities, there are many ways to build a successful business out of your own home by selling your own products or your services online. According to survey data, U.S. home-based business opportunities are surprisingly plentiful and prosperous, so now is a great time to take advantage of starting your own business. Many home-based businesses are succeeding at a high level, and online entrepreneurs are changing the way that the business world works.
Timing is a little trickier, as there’s no hard and fast rules to stick to. The goal posts shift between sectors and platforms, but try to think about the typical routines of your target market and post when you think they’re most likely to be online. The key is to test and learn which posts perform best and align your timing to that. Use a free tool like Hootsuite to make the process of scheduling posts a bit easier too.

You need to decide whether you will sell your herbs as live plants, picked or cut in bunches and packed, or dried. If you plan to market to cooks instead of gardeners, you will want to sell your herbs either fresh cut and packed in sealed bags, or dried and sold in baggies. You can also consider a "pick-your-own" arrangement; however, be aware that herbs are more delicate than most P.Y.O. products. You may save your garden a lot of strife and your plants a lot of wear and tear if you do the picking.
Bartering or work trade arrangements are options to obtain items or services you cannot afford. You can join a barter exchange, or make your own arrangements with other entrepreneurs. It is best to have a contract between both bartering parties. Keep accurate records, because the IRS considers bartering of business goods or services as taxable sales or income.
Do you have items lurking around your household that you could sell on eBay? Figure out your asking price and decide whether to auction it or put it in your eBay store. Then decide if you want a minimum bid and how long you want the auction to last. You will want to establish a PayPal account to use for transactions. The eBay website provides all the information you need to know to get up and running with an eBay business. Chatbots are offering creative new ways to help businesses with these functions.

The number of websites and blogs operating online demand a constant stream of high-quality, beautiful photographs that can help businesses attract and convert more customers. Setting up a stock photo library is a great business idea as it targets virtually every industry regardless of a company’s size. Check out sites like SmugMug, Photoshelter and iStockPhoto for more information.


22. Isolation can be a negative side effect of working from home, so if you face feelings of isolation, be ready to fight back. “Isolation can lead to poor business decisions and depression, which leads to horrible business decisions,” says Benjamin John Coleman, founder of a Web-based craft business. “Because my business is so small and because I operate out of my home, I tend to become isolated. I have few interactions with other people during my day. To combat this isolation, I’ve joined various community groups. I find that interacting with other people in a volunteer setting helps keep me sane when I’m at home working,” he says. “It also affords me an opportunity to network and gives me a group of people to bounce ideas off [of] before I implement them. I’ve found that these activities enhance my business and increase my quality of life significantly.”
The German Economist Schumpeter once said that there are “no original ideas”, only new combinations of old ones. Curation of curiosity-fueling content is an intriguing and little-known business model. One of the best success stories out there is Brainpickings – a platform that describes itself as “an inventory of cross-disciplinary interestingness, spanning art, science, design, history, philosophy, and more”. The subscription-based model and successful utilisation of affiliate links have turned the blog into a self-sustaining business.
Sure, there are plenty of businesses offering social media consulting services, but you can stand out from the crowd by focusing primarily on networks that are still gathering steam with businesses. Facebook and Twitter are still the top networks, but businesses tend to struggle the most with more visual platforms like Instagram, Pinterest, Tumblr and Snapchat. All of these platforms have huge audiences, but many businesses don't realize how big they really are, how effective they can be and how to make them work for their niche. Snapchat has more than 158 million users per day, according to Business Insider. Instagram has more than 500 million daily active users, according to Statista, and Pinterest has more than 200 million. 
44. Equipment lease: An equipment lease is a loan in which a lender buys equipment and then “rents” it to a business at a flat monthly rate for a specified number of months. At the end of the lease, the business may purchase the equipment for its fair market value. This option is great for businesses that are making small purchases and have no revenue yet.
Another big suggestion is finding small and easy ways to test business ideas and assumptions. I think this is implicit in your post. For example, if you have an idea for a digital course, you may do a free webinar on the same topic first. If you can’t get enough people to show up for a free webinar, then there probably isn’t enough interest for a paid product on the topic.
I have almost 80 email subscribers, between 350-600 unique visitors per day, and I have talked myself into believing that my site is so new that it would be ridiculous to offer anything but affiliated links…that I need to build a reputation and trust first. These folks don’t know who I am yet. They don’t know that I’m not trying to bamboozle them, yet help them along in the journey, so why would they buy from me?!

Businesses always need graphic designers to help them convey information visually, through logos, advertisements, posters, websites, and the like. While it is possible to be an entirely self-taught graphic designer, most have either a certification or a degree. Other than the cost of design software, this business has very little overhead and can be done anywhere with a dedicated computer. According to the Bureau of Labor Statistics, graphic designers have a median salary of $45,000.*
Believe it or not, this freelance bike messenger makes more money than some people glued to their office desks. You won't rake in a whopping $50,000 as this guy does by just doing this in your free time as a side business idea only, but you’ll surely get a piece of the action. Even Uber is trying out a blueprint for a delivery service, and companies like WunWun and Amazon are stepping up their efforts to expand same-day delivery, increasing the demand for more to jump in on this business idea. If you have a decent bicycle, those pair of pedals might just earn you a healthy side hustle income.
Information and links from this article are provided for your convenience only. Neither references to third parties nor the provision of any link imply an endorsement or association between The Hartford and the third party or non-Hartford site, respectively. The Hartford is not responsible for and makes no representation or warranty regarding the contents, completeness or accuracy or security of any material within this article or on such sites. Your use of information and access to such non-Hartford sites is at your own risk. You should always consult a professional.
Turning your favorite craft or hobby into a revenue-generating business idea easily counts among the most fulfilling experiences anyone can have. Just take a look at what Jacob Huss of Soteria Designs is doing wit his hobby of hand-building furniture and wood jewelry. With more and more people demanding a higher degree of personalization in just about anything they own or use, count yourself lucky if your craft happens to be the creation of custom furniture. Not only is the real estate sector regaining its footing, the number of style-conscious customers is also on the rise, creating plenty of room for growth into this business idea.
When I set out to start in on a new business idea, I always make sure it aligns with both my core competencies and my interests. It starts with learning how to discover your strengths as an entrepreneur, and it's how I make sure I'll be engaged, even when the going gets rough. I learned this the hard way when I decided to start a freelance business a few years ago to offer my freelance content marketing services.
Here’s an instant going-out-of-business plan, no matter how hard you work: Charge your customers less than you’re worth. Why would you do that? Well, some people charge less than they’re worth because they don’t realize exactly how much they are worth. Others charge less than they’re worth because they are embarrassed or afraid to ask for an amount that reflects their true worth. Whatever the reason, if you don’t get paid what you’re worth, you are putting your business at risk.
This is a perfect business idea for trained accountants who would like to work from home, although it is not necessary to be a Certified Public Accountant in order to become a freelance bookkeeper—it’s just necessary to have the background knowledge that bookkeeping courses at any community college can offer. This kind of freelance work is especially helpful for small businesses that do not need or cannot afford a fulltime bookkeeper, making it possible for you to have full time work through several smaller clients. Median salary: $34,000.
×