Price of 93digital.co.uk says companies should make sure they define their target audience and who they’re marketing to. ‘If you set up a Facebook ad campaign for anyone between 20 and 30 in the centre of London, you’re not going to get value for money, so it’s about defining those personas,’ he says. ‘What are the pages they might like on Facebook? What kind of interests do they have? Make sure you target that advertising in as much detail as possible.’

There's nothing more off-putting than a poorly designed website, and often, it kills credibility. If you know HTML and have a good eye for design, you can launch a service to create attractive, easy-to-use websites for small businesses. Put your skills to good use for business owners who want to take their online presence to the next level. Build a comprehensive portfolio, and then create your own website to show it off and attract a steady stream of clients.
Don't use jargon. If you are offering technical expertise, include descriptions that appeal to your client base, not your peers. For example, if you are showing that you can code with PHP and AJAX, don't say "in this case, if the input field is empty (str.length==0), the function clears the content of the txtHint placeholder and exits the function." The person who needs you to work on their site will just scratch their head and say "huh?" Say, instead, "Start entering text into this field, and it will auto-complete."

There are many advantages to starting a home-based business, including lower overhead and the ability to ramp up slowly. And it’s important to point out that starting off at home doesn’t limit your growth potential. In fact, the long list of large corporations that started as home businesses includes: Amazon, Disney, Google, Hewlett Packard, Ford Motor Company, and Mary Kay Cosmetics.
I find it really hard to get pace on a project unless I get help. Look at your key objectives and ask how you’re going to get them done. What with work and other shit nothing ever moves as quick as you’d hope on a new project so must find ways to delegate tasks to others. This could be Mum, Dad, Wife, friend or whoever but make sure they are uber serious about completing the task for you, otherwise you’ll go even slower!
Many of the same concepts that apply to making gift baskets or arranging flowers also apply here, but this time you’ll be putting people’s names on the things you send them. Personalization is especially hot for any sort of kids’ item, so don’t be afraid to be creative with the products you offer to personalize. Good photography, a good Website and some crafty skills will come in handy here.
To locate sites that might be interested in your content, e-mail other website owners in your industry–be sure to choose sites that receive attention and visits from your target market–and invite them to use your article on their site or in their newsletter at absolutely no cost. Many site owners need fresh content, so they’ll be more than happy to post your articles–and it won’t be long before those articles start driving traffic back to your site.

Like birthdays, marriages happen all the time. Which means you can treat weddings as a recurring fountain of business opportunities: wedding dresses and coats, jewelers, food caterers, venue providers, photographers and videographers, performers, flower shops, travel agencies, souvenir crafts, and a host of other ventures. Now imagine if you can form a network of these service providers so you can offer engaged couples a range of hassle-free wedding packages as a turnkey business idea. The process is certainly fun (and time-consuming), but as a side business idea, the pay can be pretty great.

Many of the same concepts that apply to making gift baskets or arranging flowers also apply here, but this time you’ll be putting people’s names on the things you send them. Personalization is especially hot for any sort of kids’ item, so don’t be afraid to be creative with the products you offer to personalize. Good photography, a good Website and some crafty skills will come in handy here.
If you don't find what you're looking for there, here's a list of the 45 best places you can learn to code for free. Once you command a knowledge of HTML, Ruby, Python, Javascript, or CSS, you can start a freelance business as a side business idea to build your portfolio while you still hold onto your full-time job. Listen to my podcast interview with Laurence Bradford about her journey to become a freelance web developer, too. And over time, you'll build more relationships, have more experience and eventually take this side business idea over to becoming a full-time source of income.
83. Family time is sacred. For those that have clients in different time zones, clearly define the hours you can be reached by phone. I live on the East Coast and have clients on the West Coast—a three hour difference. They can be getting ready to leave work and want to call, and I could be ready to go to sleep and not at the top of my game. There will be times that you’ll need to burn the midnight oil, but it should be an exception, not a daily occurrence.
Someone out there is remodeling their kitchen and needs to know which shade of granite will match best with mahogany flooring. That someone will often be happy to pay you for your advice, especially if you’re the kind of person that subscribes to websites like Contemporist and you have the motivation to turn this business idea into a money-making enterprise.
One way to make money in this field is by being an expert witness yourself. If you have an expertise that could be useful in legal cases, you can market yourself to attorneys to act as an expert witness. Another way to be active in the expert witness field is to play a sort of matchmaker, matching attorneys up with expert witnesses for their cases--either for the defense or for the prosecution. Expert witnesses for big money cases can be expected to fly anywhere to testify. There's no reason your database of witnesses can't be from all parts of the country.
#9 blog: So true. I blogged 3-4 posts weekly on my first website in 2011 because that’s what the industry said we should be doing. I sulked when there were no comments. Wondered why we would get a large spike of traffic, but no one would stick around. Applying all the things you’ve mentioned in this list with #1 being the most important, I’ve seen a major switch in my online business. I now have over 169,000 Instagram followers, 46,000 Facebook Fans, and over 130,000 email subscribers. I love what I do and I’m making a difference in the world being authentic and true to myself and dreams.
Whether it's a child's birthday party or a wedding reception, behind every good celebration there is a great planner. People will pay big bucks to quality planners to create experiences they'll never forget. Armed with little more than a budget and a knowledge for what makes a party really "pop," party planning can become a lucrative home-based business for any party animal.
All great ideas! Not sure if you left multi-level marketing off on purpose, but I’ve recently started taking a nutritional supplement called Thrive, and due to the amazing results (tons of energy, great sleep, calming of aches and pains, etc.) I’ve started working as a promoter. There is absolutely no requirement to pay anything to sign up, you don’t even have to stock the product, it is a cloud-based business where the customers order online and receive the product directly from the company. If you get two people to sign up with autoship, you get your product free. Even if you pay for the product it is only about $5 a day, less than a cup of coffee in the U.S. So far I’ve been really impressed.
But before you can graduate from side business idea and start earning a full-time living as a graphic designer, you'll need to build your skills—I recommend starting with reading the foundational book Graphic Design School and Steal Like an Artist, the incredible book by Austin Kleon about how to become more creative. To accelerate your education in becoming a graphic designer even quicker, check out the online courses Graphic Design Fundamentals and The Graphic Design Bootcamp. Then once you're an expert at your craft, you can further your education and move up to offering  more hands-on experiences like design sprints for higher-value clients around the world.

Anyone can sell goods on Amazon, provided you have products to sell (or buy low, then resell). If you’re the type to hit all the local garage sales each weekend, there’s all sorts of valuable things that can be resold online as a side business idea. If you want to step your Amazon selling game up, check out this detailed guide to Amazon and eBay retail arbitrage on Entrepreneur featuring an interview with Julie Becker and several drop-shippers who've grown this home based business idea from side business idea into a lucrative money-maker.
If you had a knack for standardized tests and had no trouble acing the SAT, ACT or other college exams, why not start tutoring high schoolers as a side business idea? Parents of all economic backgrounds are more than willing to shell out upwards of $100/hr to the right tutor, if it means their son or daughter will get admitted to the college or university of their choice. See this quick checklist for starting an SAT tutoring business from the Work At Home Mom. Whitney over at Rookiemoms also has a cool story to share about a stay-at-home mom making $40/hr helping kids out with homework and turning it into a profitable side business idea.
To get started, first you'll need approval from the Financial Industry Regulatory Authority. Required paperwork includes a business plan, a trial balance sheet and monthly projections of income and expenses. Registration fee: about $5,000, depending on the types of securities you deal with. If you haven't already bagged your broker's license, get ready to pass a series of exams, including the six-hour Series 7 Exam and perhaps the Series 63 or 66. One caveat: You can only take these exams after working for several months at a registered firm--and all of your employees must pass the same tests.
As a small or start-up business, the thought of launching your fledgling company into the world of social media can be overwhelming. With so many channels to choose from, the challenge of posting good content regularly and the constant risk of negative comments or complaints, it’s easy to see why keeping the floodgates shut can seem like the best option.

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Another big suggestion is finding small and easy ways to test business ideas and assumptions. I think this is implicit in your post. For example, if you have an idea for a digital course, you may do a free webinar on the same topic first. If you can’t get enough people to show up for a free webinar, then there probably isn’t enough interest for a paid product on the topic.
It’s funny how much baking can relate to making money. Start bringing in some side income by kneading flour, mastering the oven, and appeasing everyone’s sweet tooth. While some experts have already turned baking into their sole “bread and butter,” you need not leave your day job to pursue this business idea just yet. Depending on your experience, you can start by doing something simple on the side like perfecting Grandma’s nostalgic cookies before heading on to offer exquisite artisanal fare.
Car flipping can be a fun way to turn your love for cars into a quick side business idea if you have the capital and a stomach for the inherent risk. Buying and selling cars is similar to other “buy low, sell high” business models, but the profit potential per hour invested can be very high. According to Jeremy Fisher at 3HourFlip.com, the trick is to learn how to make car deals come to you, so you can minimize your time invested and maximize your profit on each flip with this side business idea.

You can sell your products in numerous ways. 1. Link your website on other similar sites, and in exchange, you link their website on your pages. 2. Look for free websites like Craigslist.org, local.com, Google+, etc. 3. Use all the social media platforms: Facebook, Twitter, Instagram, Pinterest, Linkedin.com, or Google Hangouts. These sites give you a free account, then you search their site for people or business with similar interest and engage and follow those people. Be careful of the spam policies. This is free but time-consuming. 4. Pay for ads on Google, Yahoo, and Bing.


If you want to broaden your services and earn more, you can opt to make the entire house look neat and clean with this side business idea. House cleaning services cover carpets, floors, lawns, garages, windows, walls, and roofs, requiring a whole range of cleaning tools. You can hire maids and janitors to do the actual cleaning while you handle sales, administrative and customer service tasks. Or, you can start small by actually getting your hands dirty as a contractor, learning on the job before launching your own cleaning operations with the help of cleaning business management tools like Swept. Beyond that, I'd recommend checking out Cleaning Zoom's ultimate guide to starting a cleaning business if you plan on taking this business idea seriously.
Being a wedding specialist works well for top-notch players, but being a generalist also has its benefits. Event and party planners leverage their network of service providers to cover not only weddings, but also seminars, corporate events, birthdays, baptisms, concerts, conferences, holiday parties, and other events, making it a relatively diverse business idea. Here are some tips if you want to run a part-time event planning business at home as a side business idea. And here’s a very honest look into the upside and downside of the trade.
Create an arsenal of cleaning products that can clean almost every kind of product (paint, chalk, markers) from every kind of surface (cement, wood, pavement). The best way to conduct a graffiti service is to offer a subscription-like arrangement. Once a month or whatever interval makes sense for your clients, go around to their property and clean off the graffiti. Charge them a monthly or quarterly fee and make it simple for everyone--they don't have to think about graffiti, and you just do your job.
Valentine's day. Birthdays. Weddings. The list goes on and on—throughout the course of a year, there are dozens of occasions when people need to order flowers. What's more is that once you're up to speed with this business idea, your costs can stay relatively low if you know where to source your flowers, and typical margins are in the neighborhood of 300% (or more) on cut flowers which makes this a particularly profitable side business idea in the right geographic area. Check out this amazing interview with floral designer, Sara Tedford of Ladybird Poppy to hear about how her floral design company started out as a side business idea of doing weddings and events for her friends and family.

Whether you work for yourself or a company that allows telecommuting, working from home can totally revamp the way you look at your professional life. The benefits are even likely to spill over into your personal life as well, with more time and energy for the things that matter to you. Here are 15 great work from home jobs and businesses that allow you to make your home into your office.
#5 resonated the most for me. A few months ago, after being discharged from ICU, I decided that I really wanted to pursue my dream of being an entrepreneur, and decided to follow Pat Flynn’s advice (well most of it) and start my own niche site, choosing to creat a niche site for Pharmacy Technician training information for Canadians since I was a Pharmacy Technician for 5 years prior…Until I realized I hated the idea of writing to convince others to be Pharmacy Techs when I personally hated being a pharmacy tech! I found myself hating writing for the site, and drudged in doing the painstaking research to at least create a great information website. At least it was just $70 I spent on hosting from Bluehost, because I don’t think it will even generate any money (even with AdSense implemented)

The main driving force behind the growth of home-based businesses is the increasing capability and availability of computer and communications technology. Powerful yet affordable home computer systems equipped with modems allow people to send and receive messages, transfer data, and conduct research from their homes, largely eliminating the need for those employed in such endeavors from having to commute to a place of employment. Similarly, sophisticated software programs offering applications in desktop publishing, database management, financial management, and word processing enable one individual to do the work formerly handled by an entire support staff. In addition, the widespread use of cellular phones, pagers, voice-mail systems, and toll-free telephone numbers has enhanced the ability of home-based business owners to remain connected to the outside business world. Rapid improvements in technology have enabled large numbers of home-based business people to earn the same income they could at a regular jobs while also gaining a number of lifestyle benefits. Another important factor in the growth of home-based businesses is the transformation of the American economy from a product orientation to a service orientation. Since service businesses generally have no need to store inventory or run production machinery, they are less disruptive and more adaptable to a neighborhood environment.
13. Have backup. “Have subcontractors in mind, should you get enough business to warrant bringing them onboard,” says Michelle Garrett, founder of Garrett Public Relations. “I’m a one-person shop, so there are times when it’s nice to call a colleague and give them some projects to work on on my behalf when I’m feeling overloaded. What you want to avoid is getting into a situation when you need help and then trying to find subcontractors. This can be extremely stressful.”
#4 is killer important. So, so very. In fact, until I got into Fizzle at the beginning of this year, I hadn’t done the hard work of figuring out the “different” and the “better” as it applied to my business, even though I knew I really, really needed to, and even though I fully knew it was hurting my business not to get this sh*t figured out — in the form of price-shoppers and less than ideal projects and so on.

For a small business on a modest budget, advertising must be cost effective, as the price can be prohibitive. ‘Businesses looking to take on advertising must weigh up their ROI,’ says James Blackman of CocoonFX Media. ‘If, for example, you’re considering an advert for £1,000 in a magazine with 12,000 readers, ensure that magazine is very much your target audience.’
I would say my problem is that I get dazzled with all the info, products and education around the subject and I tend to buy it all and get really stuck. It is not really like nr. 1 where you are planning but like this awe you get and want to consume every little bit of thing about the subject and it makes you spend a lot of money and time. That is what I am struggling with right now.

Hey there, Spencer. I guess you already noticed that brands on Facebook and Pinterest love to use photos with inspirational quotes on them to build community. Maybe you could generate some interest over time in your work, then start charging brands, bloggers for access. Before you try it, though, make sure a few people are willing to pay for quality rather than using a free alternative. Money speaks louder than words, eh? :) I would also suggest focusing on a niche, like fitness or Christian dating, or something.
Be prepared to face a catch-22 when it comes to funding. “More often than not, a home-based business is going to require less capital, but often, because most of the funding is for intangible assets, it’s harder to get more traditional sources of funding,” says David Nilssen, CEO and cofounder of Guidant Financial Group, a firm specializing in self-directed IRAs and small business financing. If you’re having trouble getting a traditional bank loan, Nilssen recommends these options for obtaining outside funding.

#5 resonated the most for me. A few months ago, after being discharged from ICU, I decided that I really wanted to pursue my dream of being an entrepreneur, and decided to follow Pat Flynn’s advice (well most of it) and start my own niche site, choosing to creat a niche site for Pharmacy Technician training information for Canadians since I was a Pharmacy Technician for 5 years prior…Until I realized I hated the idea of writing to convince others to be Pharmacy Techs when I personally hated being a pharmacy tech! I found myself hating writing for the site, and drudged in doing the painstaking research to at least create a great information website. At least it was just $70 I spent on hosting from Bluehost, because I don’t think it will even generate any money (even with AdSense implemented)


Giving speeches is a terrifying experience. Giving bad speeches… Well, no one wants to be in that situation. Wordsmiths have a hugely sellable skill to win people over using nothing else but the power of well-strung sentences. If you can write, cash in on this skill by crafting speeches that make birthdays, weddings, award ceremonies, or political debates a more memorable experience.

Sure, there are plenty of businesses offering social media consulting services, but you can stand out from the crowd by focusing primarily on networks that are still gathering steam with businesses. Facebook and Twitter are still the top networks, but businesses tend to struggle the most with more visual platforms like Instagram, Pinterest, Tumblr and Snapchat. All of these platforms have huge audiences, but many businesses don't realize how big they really are, how effective they can be and how to make them work for their niche. Snapchat has more than 158 million users per day, according to Business Insider. Instagram has more than 500 million daily active users, according to Statista, and Pinterest has more than 200 million. 
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