Web designers are incredibly valuable for technology companies—which is why becoming a freelance web designer is a top side business idea today. Web design is all about mastering the art of creating a beautiful, value-driven experience for the people using a website or app. There are always new websites popping up in need of professional web design, and foundational books like HTML & CSS: Design and Build Websites by acclaimed web designer Jon Duckett and Don't Make Me Think by user experience legend Steve Krug will get you started down the right path to quickly determining whether or not becoming a web designer is a viable side business idea for you.


Home-based businesses are in it for the long haul: Don’t assume that a home-based business is somehow a fly-by-night organization that has less long-term potential — this survey data found that 70 percent of home-based businesses are successful within three years of founding, compared with only 30 percent of regular businesses. This means that your home-based business might even have a better chance of long-term success than a typical brick and mortar business or retail storefront. As long as you can keep finding customers, making sales and finding new business opportunities, your home-based business can keep thriving and growing for as long as you want.

Be prepared to face a catch-22 when it comes to funding. “More often than not, a home-based business is going to require less capital, but often, because most of the funding is for intangible assets, it’s harder to get more traditional sources of funding,” says David Nilssen, CEO and cofounder of Guidant Financial Group, a firm specializing in self-directed IRAs and small business financing. If you’re having trouble getting a traditional bank loan, Nilssen recommends these options for obtaining outside funding.
Yes, even the PowerPoint presentation requires outside consulting every now and then—especially if it's not your forte. I know I would happily outsource the visual layout of my presentation decks for work meetings, investor pitches and lectures. Tobias Schelle of 24Slides is living proof that you can turn your skills at slideshow presentation design into a legit side business idea—and potentially earn up to $20 a slide for your time and talents.

1) Very little risk – Starting a home-based internet business doesn’t require the high costs of a traditional brick and mortar business. You don’t have to dive into your savings. Get Business Lines Of Credit or borrow from friends and family. You can get started right away without breaking the bank. Whether you decide to operate from a spare bedroom or a garage, your new business can be up and running quickly and with very little risk. According to FranchiseHelp.com, 70% of home-based businesses survive at least three years, compared to just 29% of non-home based ventures.
Instead, you’ll be following a proven strategy for maximizing views of multiple videos on a regular basis. You’ll be creating useful content…something engaging that people want to watch. And it works in many, many different niches. It could be a how-to video, a talking-head video on a topic of interest to people interested in your niche...the sky is the limit.
I’m glad you mention how working from home allows you to not have to pay rent or employees and your home is already furnished so you don’t have to buy office furniture and equipment. You would probably want to make sure you have a reliable computer that is able to handle the business as well as any other equipment that you would use for the services. In order to figure out what exactly you do need, you’d probably want to figure out the type of business to start by checking out what opportunities are available online and then make sure you have the technology and other necessary tools for the service or products you’ll be providing.
To locate sites that might be interested in your content, e-mail other website owners in your industry–be sure to choose sites that receive attention and visits from your target market–and invite them to use your article on their site or in their newsletter at absolutely no cost. Many site owners need fresh content, so they’ll be more than happy to post your articles–and it won’t be long before those articles start driving traffic back to your site.
To be a consultant, you need to have an expertise in something so you can market yourself as an advisor to others looking to work in that area. Perhaps you managed several large warehouses in your career with a drugstore company, you did all the marketing for many years for a large shoe manufacturer or you set up a chain of beauty supply shops or take-out restaurants. You can use this experience to help others do similar things without making the same mistakes that you made along the way.
Your goal in conducting preliminary market research is to choose a product or service that will be in demand by potential customers; and to size-up your competitors so you will know how to make your business standout from theirs. Look especially for those people whose needs are not being met by larger companies. Business experts label these “niche markets,” and fulfilling their wants are making many solo entrepreneurs rich.
The internet is the great equalizer. In business specifically, it has leveled the playing field. Anyone can start a money-making online business—anyone with a computer, that is. But here’s the thing: no technical experience is needed. You don’t have to know how to build websites—no programming knowledge is required at all. You can also live anywhere you want, set your own schedule, and work as little or as much as you want, depending on how fast or big you want your business to grow. No business or marketing experience is needed either.
Business owners’ lives can change forever with one storm or other catastrophic event. It’s better to be prepared than to lose everything if the unthinkable should wipe out your home or business. Keep records of all your important papers and contacts in a fire- or waterproof place; backup important computer files; update your insurance policies as your personal or business circumstances change; and stay current of any new dangers that could happen, so you will be adequately prepared.
You are not going to be able to start a manufacturing business in a residential neighbourhood, for example, and any business that involves a lot of clients coming and going is sure to upset the neighbours. See What You Need to Know Before You Start a Home Based Business for more about the factors you need to consider before starting a business in your home.
If you have the gift of gab, public speaking is a worthwhile side business idea for you to pursue. Many authors, medical practitioners, scientists, artisans, politicians, and other subject matter experts earn extra income by delivering speeches, seminars, and presentations. Professional motivational speakers earn an average annual salary of around $90,000 with just that portion of their income, making this a very realistic side business idea while you continue practicing your craft.
A doula is a labor coach that can help a birthing mother in any labor environment, from a hospital to a midwife clinic to home. Doulas are non-medical professionals who offer information, emotional support, and physical assistance in the process of giving birth. While licensing for doulas is not required by most states, getting certified by DONA International, the only certifying body for this profession, is a good idea. Doulas do have to deal with unpredictable schedules, but they easily can do this work from home. Doulas generally charge between $500 and $1000 per birth.

For many years, the IRS has followed a very strict interpretation of "principal place of business," which prevented some self-employed persons—such as an accountant who maintained a home office but also spent a great deal of time visiting clients—from claiming the deduction. But in July 1997, responding to the concerns of small business advocates, the U.S. Congress passed a tax bill that redefined an individual's "principal place of business" to include a home office that meets the following two criteria: 1) it is used to conduct the management or administrative activities of a business; and 2) it is the only place in which the small business owner conducts those management or administrative activities. When this change became effective on January 1, 1999, it was expected to enable many home-based business owners who also perform services outside of their homes to claim the home office deduction.
Word of mouth and referrals are crucial to getting new clients. Satisfied customers “spread the good word” and are the secure foundation on which to build your business. Treat all customers with respect and demonstrate that you care by delivering top quality offerings and optimum customers service. Thank loyal customers with cards, exclusive specials, and other expressions of your appreciation. Remember it takes less effort and money to satisfy existing customers than it does to get new ones.
Blogging for a while now but like a lot of things – you have to learn from the experts and working with the Copyblogger team, Danny Ing, Jon Morrow etc is helping. It also has a lot to do with believing in oneself and persisting and tweaking. Blogging is one part of a marketing strategy but is not a stand alone tactic. I am working hard on the collaboration one.
Mobile applications are more popular than ever, and people are willing to pay good money for ways to manage their lives from their smartphones. If you have a great idea and happen to know coding, you can run with it and create your app yourself. If you just have an idea and don't know the ins and outs of how to turn it into a reality, there are plenty of software developers looking to collaborate with people on app creation.
Obviously some of these small business ideas have more earning potential than others, but what they all share in common are relatively low barriers to entry and the flexibility to work at them for a limited amount of time per week. I also tried to focus on side business ideas that have some sort of online component to them, since that's what I love most.

If you're ready to be in charge of your own destiny, but don’t have the capital to buy a franchise or open up a storefront, consider starting an online business. When your store is online, you can reach millions of customers instead of whoever happens to wander in - plus, you don't have to pay for retail space. However, like with any business, you'll need an excellent product and a solid marketing plan. See Step 1 to learn what it takes to start your business online.


Evaluate the pros and cons. The fact that your customers will have to visit the third party to buy from you has benefits and drawbacks. If you are interested in renting out your vacation property, using Airbnb’s platform means that it will probably be easier for anyone to find you when they search for lodging in your area because of Airbnb’s growing popularity.

Market your talents to building contractors. People purchasing new homes can often be overwhelmed with the choices and possibilities in home decorating. Design some questionnaires for each major element and each major room in the house. Find out how the homeowner will use the home--are there children? Pets? Does the woman of the house wear high heels? Do the home's residents neglect to remove shoes? How will each room be used? Where might task lighting and ambient lighting be most appropriate?

Yes, spending time on YouTube can be a legitimate business idea if you take it seriously. If you can create value-driven, entertaining video content and grow your subscriber base to a few thousand subscribers, your videos can start generating pretty substantial income from all the ads being displayed on your videos. Many YouTube users make well into the millions each year, so there's clear potential to take this from side business idea to eventual millionaire with the right combination of content, audience, skills, relationships and timing. If you’re considering starting a YouTube channel it’s important use best practices when making videos. Read the YouTube playbook for tips which will result in faster growth of your channel. Additionally think about investing in a quality camera and microphone since the production quality of videos can often affect your viewership.


Don't use jargon. If you are offering technical expertise, include descriptions that appeal to your client base, not your peers. For example, if you are showing that you can code with PHP and AJAX, don't say "in this case, if the input field is empty (str.length==0), the function clears the content of the txtHint placeholder and exits the function." The person who needs you to work on their site will just scratch their head and say "huh?" Say, instead, "Start entering text into this field, and it will auto-complete."
Excellent information. I will be sharing this article with my list since most of them are beginning online marketers. I really resonated with #1 and #7. I was so hesitant to produce my first product. I think it had to do with not thinking it was anything that people would want to buy. Also, I did a whole lot of thinking and learning before I ever started. I think a lot of people fall into the trap of thinking they need to know everything before they even get started.

Define your product or service. Starting an online business gives you the benefit of having access to millions of customers, but you also have a lot more competition. No matter what you're trying to sell, you can bet that hundreds more online retailers have a similar idea. What differentiates your product from other similar products? To help your product stand apart from the rest, you'll need to find a niche.[1]


Minimize the cost of overhead. “The number one thing that will kill any business is overhead,” Wolfe says, noting that high overhead costs often pile stress onto new business owners. It can be costly to rent commercial office space and set up a phone system, internet, and other services in the space. In contrast, with a home-based business, you make use of space for which you were already paying rent or a mortgage, and you can piggyback off some services that are already in your household budget, such as home internet, he says.
Excellent information. I will be sharing this article with my list since most of them are beginning online marketers. I really resonated with #1 and #7. I was so hesitant to produce my first product. I think it had to do with not thinking it was anything that people would want to buy. Also, I did a whole lot of thinking and learning before I ever started. I think a lot of people fall into the trap of thinking they need to know everything before they even get started.
If you have a knack for this type of work, a degree won't be necessary. Most people want their yards tidied up in the spring, their lawns mowed in the summer, their leaves removed in the fall, and their shrubs and driveways ready for winter snow. You will also want to offer garden work such as spring planting of annuals and perennials; vegetable garden preparation, planting and fall cleanup; pest control and watering. You can offer tree care service. There is plenty to do in the yard that has nothing to do with plants: stone wall restoration, fencing, irrigation system installation.
The process of gathering information and writing a business plan helps the entrepreneur take an objective, critical look at the business idea and its chances for success. A home-based business may be related to an individual's previous occupation, but may also be based upon a hobby or the discovery of a unique business opportunity. In any case, the idea should be evaluated with an eye toward market potential and competition. Once the business is up and running, the business plan sets forth goals and standards for management and serves as an operational tool to measure progress. Although there are many ways to start a home-based business—including "moonlighting" while employed full-time, working part-time for an employer and part-time at home, and just taking the plunge—planning is important to all of them.
The mistakes you have mentioned above are really common and mostly beginners made these kind of mistakes. But really appreciate your effort to elaborate these mistakes and to tell how to avoid these type of things. I have also watched many live examples for your point #7 that people spend many of there time for thinking what is good for them, what should they do know, what should be the working plan, what should be the plan of action but they did not implement these things in their business. These thinking and planning is just a time waste if you are not going to implement them.

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5) Personal fulfillment – Running your own business online can be a very rewarding and gratifying experience. No matter how big or how small your idea is, by doing something you’re passionate about, your journey to success can be much easier and fulfilling. Ben Silbermann, co-founder and CEO of Pinterest says, “If Google teaches you anything, it’s that small ideas can be big.”
Becoming an Uber driver has quickly become a great way for people to get their own business off the ground. You will need to pass a background check and have valid instate driver’s license and auto insurance. The process is pretty painless and will get you rolling on your own business. Many people start as an Uber driver to pay the bills while they work on another business that they are more passionate about. Check out our post to learn more about Uber driver requirements.
What a timely post, Corbett, especially since I’m on day 3 of the creation process of my 30 Day Online Business Success training. I remember talking to you last year, in a desperate email, asking you HOW I could possibly hit the next level of success online. I just couldn’t see it. You, of course, probably thought I was crazy for NOT noticing the millions of opportunities out there to teach, to offer needed services, products, and more.
Hi, thank you for the knowledge on fish farming you posted on your website. I had always been longing to have a fish farming business but did not know how to go about it. Am a Nigerian, the average temp of where I want to site my fish farm is 30 decree. What type of fish shld I go for? Also, please how can I contact you when I need more Information on how to make my fish pond successful.
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If you've developed valuable skill sets or certifications within your industry over the years, consider putting your skills to use in your free time by offering your consulting services to local business owners as a potentially lucrative side business idea. Whether you're an expert marketer, business strategist, or manufacturing aficionado, there's likely a local business owner who's willing to pay you to help them solve an issue with their company—if you can craft an effective cold email that convinces them to hire you. Start with this 18-step checklist to becoming a local business consultant as a side business idea, from Karyn Greenstreet. When you're ready to get serious about becoming a consultant, check out all of my picks for the best online business courses to keep building your skills and learning how to land your first consulting clients. Personally, I think this is one of the best business ideas you can get started with today.

If editing and advising college students on how to write compelling 500 word essays on topics such as "You were just invited to speak at the White House. Write your speech," seems like a compelling business idea to allocate your free time towards, trust me—tons of parents will pay you to edit admissions essays and offer constructive feedback for their children. Be careful not to blur the ethical line of actually writing their essays, but serving as an editor to help them convey their message can become a great side business idea that has the potential to spread by word-of-mouth referral in your community.
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Setting your goals before you start your business is very important at the beginning of your venture. You should know exactly what you are going to produce, in what amounts, how many people you will need, how much money you will spend, and how much profit you can expect from your business. This would be the first step for you towards making a business plan. Preparing a business plan will allow you to incorporate your business, get necessary government documents, or licensing,, help you to choose the right location, get environmental clearance, and so on. You will also need a business plan to get funding from a bank or get investors.
Someone out there is remodeling their kitchen and needs to know which shade of granite will match best with mahogany flooring. That someone will often be happy to pay you for your advice, especially if you’re the kind of person that subscribes to websites like Contemporist and you have the motivation to turn this business idea into a money-making enterprise.
Have you cracked the code for landing higher paying jobs at the drop of a hat? If you have a knack for helping your friends or co-workers navigate the process of finding their dream job, nailing an interview, negotiating a better salary or getting a raise at their current day job, other people would be willing to pay for your help too—making this a great side business idea that doesn't take too much time. Get started by sharing your advice on a personal blog and becoming a career coach on platforms like The Muse and Coach Me where there's already an existing audience of people looking to make a move in their careers. From there, keep your focus on helping people get real results, building case studies to support this side business idea, and eventually charging for the results you're delivering clients.
I realised I wasn’t going to have time to approach every online directory to get my company listed, so now I also use Yell’s Connect product, which is separate from the advert that I’ve put up and costs £25 a month. They create directory listings for your company in all of the directories they have access to, and every day their computer system checks it to make sure that nothing’s changed; Google favours companies who have no discrepancy between their listings online. Now I’m listed at number two for the Yell search ‘Vets in Finchley’.

It’s funny how much baking can relate to making money. Start bringing in some side income by kneading flour, mastering the oven, and appeasing everyone’s sweet tooth. While some experts have already turned baking into their sole “bread and butter,” you need not leave your day job to pursue this business idea just yet. Depending on your experience, you can start by doing something simple on the side like perfecting Grandma’s nostalgic cookies before heading on to offer exquisite artisanal fare.

Hi, I really enjoyed this article. I think everyone has a skill they can market like being a VA, writing, web design etc for some extra cash. I think the main thing to consider when starting a business is if you can run the business with your day job. It’s great if you can build a service based business to work from home but it takes time to build these business to replace a wage – it took me three years. Great post!
People respect those who know more than they do. By specializing, you assume the role of a presumed expert, even if you’ve just started your business. It makes good business sense for your clients to hire an expert instead of someone less experienced. By avoiding the mistakes and dead ends that someone with less experience may make, your clients could end up spending less money by hiring you — even if your hourly rates are higher.
“The massage therapy business has been growing by leaps and bounds in the last decade, tripling in volume. According to the Bureau of Labor Statistics’ Occupational Outlook Handbook, it should grow by an additional 20% through 2016, meaning this home business has strong potential for growth. And, because all in-home massage services are necessarily local in nature, it’s work that can’t be outsourced to another country.”
2) Flexibility – Working out of your home provides much greater flexibility and control than starting a conventional business. With an internet business, you can choose when you want to work and where you want to work. You’re not confined to a single location; you can be on beach or in a plane and still be able to work. “In a way, the Web is like your Hollywood agent: It speaks for you whenever you’re not around to comment,” says Chris Brogan, CEO of Owner Media Group, Inc.

Don't use jargon. If you are offering technical expertise, include descriptions that appeal to your client base, not your peers. For example, if you are showing that you can code with PHP and AJAX, don't say "in this case, if the input field is empty (str.length==0), the function clears the content of the txtHint placeholder and exits the function." The person who needs you to work on their site will just scratch their head and say "huh?" Say, instead, "Start entering text into this field, and it will auto-complete."
If you have a way with words and know how to make the keyword-friendly, beautifully designed, SEO-optimized landing pages, why not charge other companies for your services and turn it into a money-making side business idea? Even a short landing page is worth a couple hundred bucks in most cases, and so much more if you know how to pitch your prospects well. If you want to get started with your business idea of becoming a landing page specialist or freelance copywriter, check out Len Smith and Sean Kaye's awesome course on Udemy, Copywriting Secrets: How to Write Copy That Sells.
Information and links from this article are provided for your convenience only. Neither references to third parties nor the provision of any link imply an endorsement or association between The Hartford and the third party or non-Hartford site, respectively. The Hartford is not responsible for and makes no representation or warranty regarding the contents, completeness or accuracy or security of any material within this article or on such sites. Your use of information and access to such non-Hartford sites is at your own risk. You should always consult a professional.
Set up a merchant account. Service businesses in the past had to generally rely on cash or check—setting up an entire credit card processing system was a thankless, expensive task at best. Using a service such as PayPal makes it possible to accept virtually any form of credit or debit card for your services, and includes dispute resolution should the need arise (and it will arise).
Most tax preparation franchises offer courses, seminars, and training to get you ready to work for them. You will learn a lot about tax preparation while working for them before going out on your own. There is a lot of educational support out there to learn tax preparation and all its complexities. And there are lots of individuals and businesses willing to spend a few hundred dollars a year to have someone else prepare their taxes and keep watch for tax breaks or tax burdens on their behalf.
To improve your chances of success in business, it’s essential that you do your homework and research your business idea. Identify your target market and analyze the competition. To find a profitable niche for your home-based internet business, you have to find the crossroads between what people want and what you’re passionate about. John Jantsch, author of Duct Tape Marketing said it best: “Bring the best of your authentic self to every opportunity.”

If keeping your home organized comes naturally and you enjoy helping other people, consider becoming a professional organizer as a side business idea. As the need for baby boomers to start downsizing grows, you can use your organizing and decluttering skills to start making an industry standard $50-125 an hour with very little startup costs and some free expert advice from Jen Kilbourne. Believe it or not, pro organizers don't just work with hoarders. More and more people are hiring professional organizers in order stop wasting time and money due to the stress of everyday disorganization. What's even better, is that you can take this on as a side business idea during the nights and weekends when your clients will be at home.
I kind of “fell into” my at home business. I was a customer of their website division a few years ago. When my husband got downsized – I closed my business and started working with my current company. It’s been such a blessing to be able to stay at home (2 girls in elementary school) and help contribute to our family. When our company started another division helping non-profits with alternative funding – it was something I was passionate about. I feel very blessed to have found the real deal with my at home businesses and in the two years I’ve been with them – it all keeps getting better.
Some firms outsource their customer service operations and many of these companies accept home-based contractors. You can start by signing up on freelancing sites such as Upwork to test the waters with this business idea first. If you’re already a CSR specialist with management skills, then you can form and lead a virtual team online and engage clients as a bona fide customer service company or, provide customer service training to such teams as well as individuals.
In my opinion No. 2 and 4 are the important ones. If you’ve got to offer something innovative and creative, that is a very good start. Also if you’ll be able to stand out, what ever it is that you are doing, it will be a major advantage, what comes to a competition. I would also emphasize the fact, that without sufficient know-how, there won’t be a chance to survive. One last thing that i also value, is the team power (No.8). You will always benefit from the others advices and opinions.
So happy to see Jam Maker on this list. I recently started my own business making and selling unique jams and jellies online. I never knew I was trendy. Many good ideas on here. I’ve only just started to make the break from traditional work force, but believe it is the best decision I’ve made in a long time – though I still haven’t fully quit my day job.
Get ecommerce software. You'll need this so your customers can view your products, enter their information and make a secure purchase. The software safely stores customer information. Don't skimp in this area, since the ecommerce software you choose will make a big difference in how easy it is for customers to feel secure buying something from your store.

14. Get organized. “Organize your files—both in your computer and your paper files—so that everything is easy to find,” Edwards suggests. “The average executive spends three hours a week looking for things—that’s more than 3.5 weeks a year. As your own boss, you can’t afford that. Use color coding for file folders and computer diskettes to make them easy to recognize. Printed labels, which you can create with your computer or a separate label-maker, help readability.”
Do you have items lurking around your household that you could sell on eBay? Figure out your asking price and decide whether to auction it or put it in your eBay store. Then decide if you want a minimum bid and how long you want the auction to last. You will want to establish a PayPal account to use for transactions. The eBay website provides all the information you need to know to get up and running with an eBay business. Chatbots are offering creative new ways to help businesses with these functions. 
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